The Marketing Manual: Your Online Resource for Small Business
Marketing Plans
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Discover Why Your Marketing isn't Working and Find Out How to Turn
it into Your Most Effective Profit-Boosting Tool Ever!
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"The Marketing Manual is an easy to read, step by step system that
should be the "bible"
for every business, online and offline. It explains each concept in
detail so you're
able to complete each step in your marketing plan as you go along.
I don't know how I ever worked without it. I'd be completely lost
without
this valuable resource. Great job!"
Sylvia Jaumann; www.StartWallPainting.com
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Does it ever seem that even though you're spending wads of money and
putting in hours and hours of your valuable time, YOUR MARKETING
EFFORTS ARE NOT ACTUALLY BRINGING IN MORE SALES?
Have you ever found yourself thinking, in the midst of a complex and
expensive marketing campaign, that THERE SURELY MUST BE AN EASIER,
MORE COST-EFFECTIVE WAY OF INCREASING YOUR CUSTOMER BASE AND, MOST
IMPORTANTLY, YOUR PROFITS?
You're not alone!
Hi, my name is Dianne Perrett, and I've been a marketing consultant
and strategist for over 20 years.
One of the most common problems that I constantly come across in my
work is that very few entrepreneurs, business owners and managers
understand how to develop, implement and measure a marketing plan that
is both targeted and effective.
The result is a sense of failure and frustration.
Almost inevitably, their marketing doesn't achieve the desired or
expected results, and even worse, it ends up costing a whole lot more
than anticipated. This leaves the marketer or business owner feeling
frustrated and wondering why they wasted their time at all.
Marketing agencies aren't much help either.
It may seem to you that the external marketing and advertising
agencies you've employed keep missing the mark. And, you'd probably be
right.
Most of these agencies are used to working for large corporate
clients, and so they don't understand the specific issues facing small
business owners and don't know how to employ marketing techniques to
actually increase sales.
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Marketing is Amazingly Powerful ...
But Can be Expensive and Frustrating!
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However, there is good news...
My work sure has taken me to some interesting places: I've worked on
three continents, in both developed and developing countries, from the
UK to Kenya, and Australia to Holland.
The good news is that in all my years of consulting, I have not come
across a single business of any size or description that couldn't at
least double the return on their marketing investment by following a
few simple steps.
The Marketing Manual - a step-by-step guide
to get you focused and keep you driving profits!
I realised that I had the means and knowledge to help thousands more
people than I could physically handle consulting on a one-on-one
basis. So I put together A MANUAL, BASED ON MY EXPERIENCES AND
REAL-WORLD EDUCATION OVER THE YEARS.
It outlines every critical step to developing a focused, effective
plan that will take you where you want to go.
And, it shows how you can bridge the gap between your business goals
and your customers' needs.
So ... what is The Marketing Manual?
The Marketing Manual is a practical workbook that will:
* show you what marketing can (and can't) do for you
* show you the critical role that "the marketing golden thread"
plays in all successful marketing and how you can create your own
"marketing golden thread"
* deliver a fully-fledged, practical marketing plan, specific to
your business, that you can put into operation immediately
* share with you the principles of marketing in layman's terms, so
that you will not only have a marketing plan for your business, but
will understand why marketing really is the most effective tool you
have at your disposal when it comes to INCREASING YOUR BUSINESS AND
YOUR PROFITS!
The Marketing Manual builds a bridge, connecting the intimate
knowledge you have of your business and your unique trading
environment with the practical marketing knowledge you need to
identify and communicate effectively with your target market.
[1]
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"If you're looking for REAL, PRACTICAL and DELIVERABLE marketing
solutions this is the manual to buy. This workbook showed me how to
develop marketing solutions in a simple and easy way, and at the same
time provided me with real, pertinent examples at each stage of the
plan. Buying The Marketing Manual is one of the best marketing
investments I've ever made. Well done and thanks Dianne!"
James Martens; www.woodlands.co.za
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Imagine A Marketing Plan That Is Simple, Effective And Measurable ...
Now Imagine That Marketing Plan Is Yours!
I guess the big question playing on your mind is "WHAT WILL I GAIN
from working through The Marketing Manual?"
By working through The Marketing Manual you will:
* develop a better understanding of how your business is perceived
in the marketplace, allowing you to make changes where necessary and
capitalise on your current strengths
* discover new marketing opportunities and even new target markets
* get a handle on how your opposition are marketing themselves, and
find out whether you need to make any adjustments to your strategy to
take advantage of gaps in the marketplace
* learn to see your business from your customer's perspective and
discover elements of your business that may be stopping it from
operating optimally
* PLUS: get a practical and relevant marketing education that you
can apply to any business at any time in the future - a priceless
asset!
Be warned: The Marketing Manual is not for everyone!
The Marketing Manual is NOT one of those guides that promises an
overnight, get-rich-quick solution. If that's what you're looking for,
you should stop reading right now.
If, however, you are prepared to put a little thought and effort
into your business and marketing plan, you will most certainly benefit
from all 125 pages of The Marketing Manual, plus the superb bonuses
we're offering along with it.
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"Having a diploma in marketing, I was not excited to come across
another book on Marketing - I have a bookshelf full!
Something about the description caught my eye: -" Fill in your
action plans..." so I grabbed a copy.
This was a revelation.
There was all the theory I needed, references and then some. Best of
all, I could now draw up a working plan to get going. All the required
information was there in one place, concisely and clearly. I could
understand the information and immediately adapt it to my
circumstances, put it down into the supplied action plans and I was
ready to go.
When I had worked through the book, filled out the sheets, I had a
marketing plan - done! No dozens of books dealing with all sorts of
different subjects, it was all there, at my fingertips, in one place.
I don't know how much I saved, both time and money, by using your
marketing manual. Thank you!"
Udo - www.udov.com
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For the price of a couple of promotional T-shirts
For ONLY $47 - roughly the price of two quality branded t-shirts and
a fraction of the hourly fee of any half-decent marketing consultant -
you can reap the benefits of over 20 years of marketing experience AND
BECOME FAR MORE THAN A HALF-DECENT MARKETER YOURSELF!
And you'll get a whole lot more mileage out of your money that way
than if you spent it on those two promotional t-shirts.
[2] But that's a giveaway price!
I know ... and you're probably wondering how I can part with all
this insider information on developing effective marketing strategies
at such a reasonable price.
Well, it's really quite simple.
I am not developing a marketing strategy for you - you'll be
developing a marketing strategy for yourself USING THE STEP-BY-STEP
FRAMEWORK AND INSIGHTS provided to you in The Marketing Manual.
So - you get your own marketing plan AND you learn how to develop
it, meaning that you can update and change it whenever there's a shift
in customer expectations, marketing trends or competitive strategies.
PLUS: A simple no-risk, no-questions-asked, money-back guarantee!
That's right, you are risking absolutely nothing by downloading The
Marketing Manual. The Marketing Manual is based on a solid, proven
process that I have been using in my own consulting practice for many
years; I believe in this product so strongly that I'm prepared to
offer you a Full Eight-Week Money-Back Guarantee, with absolutely no
questions asked.
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"The Marketing Manual really helped me get my business started on
the right footing. While I understood quite a bit about internet
marketing I didn't understand a lot about how to get the off-line side
working for me. This manual had great insights and lessons. Thanks a
lot."
le Doc - www.I-Challenge-You.com
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SADLY, THE STATISTICS SHOW THAT YOU WON\'T SURVIVE UNLESS YOU CAN
OUT LAST, OUT SMART AND OUT MARKET
THE EVER-GROWING MASS OF COMPETITION!
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That means that if you aren't staying a step ahead of your
competition you are going to lose out of customers, sales and profits!
By ordering The Marketing Manual today you can benefit from having
improved profits and more effective marketing tomorrow!
And, I'll throw in a couple of bonuses for FREE for you:
BONUS #1
The booklet Growth Options: A guide to Establishing Growth
Strategies that are Right for You, Right Now! will show you:
* what growth strategies are available to you so you don't have to
waste hours and hours on trial-and-error strategies
* how to select the one that will give you the best results so that
you increase your chances of leveraged performance
* who you'll need to assist you in rolling out a new strategy, so
that you can decide what type of mastermind team you need to gather
around you
* how to develop a marketing plan that focuses on growth in the
next 12 months, so that you can enjoy the results this financial year
* what it takes to turn the tables and start driving sales, sharing
with you strategies that can have a quick positive effect in your
business
This bonus guide is yours absolutely free if you order The Marketing
Manual today!
BONUS #2
Plus I'll send you a second bonus guide entitled Killer Ads Every
Time! A guide to creating ads that work time and again.
In this guide, you'll benefit from the years I spent running an
advertising agency. For over 10 years I consulted to a range of
companies on ways to get their advertising working more effectively,
for less money. And now you can benefit from all that experience for
free! Many of the ideas in this guide are the very same ones that the
famous ad-man, David Ogilvy, used to sell hundreds of Rolls Royce
automobiles (and lots of Campbell's soup too!).
Killer Ads Every Time! A guide to creating ads that work time and
again will show you:
* what an advert can and can't do for you and your business, so you
don't waste critical funds on the wrong ad campaign
* when to use short punchy ad copy and when to use long story-line
ad copy to make sure your message gets across
* how to develop a creative brief so that you and the Agency are
pulling in the same direction
* how to manage the creative team and the creative process to make
sure that your objectives are met
* how to pay less than half-price for your advertising placements
but get the prime position (don't show this one to your local
newspaper ad salesman; he won't like it!)
And all of this for ONLY $47.00!
[3] So, to sum up:
The Marketing Manual(c) brings you over 20 years' consulting
experience in one simple, easy-to-read, step-by-step guide to the
critical elements of effective marketing planning.
If you order today you'll get two additional guides that will save
you thousands of dollars, and add serious punch to your marketing
efforts.
BONUS #1: Growth Options: A Guide to Establishing Growth Strategies
that are Right for You, Right Now!
BONUS #2: Killer Ads Every Time! A Guide to Creating Ads that Work,
Time and Again.
Just one question remains
Do you want to start boosting your sales... and your profits?
If the answer is "Yes!" (and I'm confident that it is), then waste
no time - start developing an effective business marketing plan TODAY!
HAPPY MARKETING,
DIANNE PERRETT P.S. Perhaps I should tell you that these free
bonuses are resources I use every time I sit down to develop marketing
activity plans with my clients. Don't miss out on this opportunity to
get all this information for less than the cost of one consultation
with a marketing professional.
P.P.S. PLUS there's one more thing: if you order today you will
ALSO receive FREE The Marketing Manual(c) Strategy Model and Budget
Spreadsheet. These are two simple click-and-type models that will help
you to prepare a professional marketing plan and marketing budget.
[4]
NOTE:
You can order your copy of The Marketing Manual 24-7-365!
It will be delivered as a downloadable zipped .pdf file and
should only take a matter of seconds to download,
depending on the speed of your internet connection.
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