RSS Marketing and RSS Publishing
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UNLEASH THE MARKETING & PUBLISHING POWER OF RSS
* GET ALL OF YOUR ONLINE CONTENT AND MARKETING MESSAGES DELIVERED
to your receipients. No spam filters, no blacklists, no problems.
* Win back your customers and prospects by FINALLY GETTING YOUR
MESSAGES THROUGH to them.
* INCREASE YOUR NATURAL SEARCH ENGINE RANKINGS and drive fresh
traffic to your website.
* GET YOUR CONTENT PUBLISHED ON OTHER SITES, generating more
visitors and exposure for your business.
* Ultimately, use RSS to INCREASE YOUR SALES, develop PROFITABLE
CUSTOMER RELATIONSHIPS and better MONETIZE YOUR ONLINE CONTENT.
* RSS publishing is easy and using some tools can even be FREE. YOU
CAN START USING IT TODAY WITHOUT ANY COST WHATSOEVER!
HOW WELL-KNOWN MARKETERS AND PUBLISHERS ARE ALREADY PROFITING FROM
RSS
* BTI COMMUNICATIONS GROUP: SEARCH ENGINE RANKINGS
BTI Communications Group is a small VoIP solutions provider, but
using RSS they acheived #1 SEARCH ENGINE RANKINGS for their most
important keywords, such as _voip solution provider_ on Google. While
their larger competitors are investing in search engine campaigns, BTI
is ACHIEVING TOP POSITIONS FOR FREE. They also increased the TRAFFIC
TO THEIR CORPORATE SITE FOR 75%.
* LOCKERGNOME.COM: IMPROVED CLICKTHROUGH RATES
Lockergnome.com, one of the most popular tech sites on the Web
today, used to distribute more than 400.000 e-mail newsletters weekly.
Today, they have 5 TIMES MORE RSS SUBSCRIBERS than e-mail subscribers
_and_ their RSS CLICKTHROUGH RATES are 500% GREATER than their e-mail
clickthrough rates.
WHAT IS RSS?
RSS IS A SIMPLE TO USE PUBLISHING TOOL FOR MARKETERS AND PUBLISHERS,
which allows you to easily get your internet content delivered to your
subscribers and to other web media.
[to find out more about what RSS is, click here [5]]
Up until now most internet marketing tools could be used only for a
specific internet marketing activity (_such as direct marketing,
search engine marketing, business blogging, internet advertising,
digital public relations, e-commerce, ..._).
There has never before been a single tool to improve, enhance and
power all of them, without prejudice.
But RSS is such a tool. MISUNDERSTOOD BY MOST MARKETERS, OVERLOOKED
BY MANY END-USERS, IT HAS THE POTENTIAL TO POWER THE ENTIRE INTERNET
MARKETING MIX.
HOW CAN RSS BE USED BY MARKETERS AND PUBLISHERS
* Direct marketing
* E-zine publishing
* Public relations
* Monetizing online content
* Customer Relationship Management
* Advertising
* Internal and team communications
* Search engine optimisation
* Lead generation
* Online publishing
* E-commerce
* And much much more ...
[6] "Rok's book is THE MOST COMPREHENSIVE GUIDE ON RSS FOR
MARKETERS. A MILESTONE DOCUMENT that clearly defines the role of RSS
in the marketing mix and gives concrete instructions and tips
regarding how to best leverage this powerful and game changing
capability."
--- DICK COSTOLO, Feedburner [7] "Rok, What you did is NOT FAIR!
You've left everyone else NOTHING more on the subject of RSS to write
about.
Now I understand why Pakii calls your book the 'BEST ON THE PLANET'
- I agree. IT IS THE MOST COMPREHENSIVE, DETAILED AND COMPLETE WRITING
ON THE TOPIC OF RSS FEED MARKETING AND PUBLISHING I\'VE READ.
My notebook has tons of notes to myself, made while reading your
book - in ONE sitting, lasting just under 4 hours. I simply couldn't
stop. There'll be a lot of changes implemented soon on my various RSS
feeds, thanks to what I picked up from your guide.
All success,
Dr.Mani Sivasubramanian
Author: How To Profit From RSS Feeds
http://www.RSS-Marketing.com [8]" "Hello Rok -
Just a note to say I love your material on RSS. (You have new fan
here!) IMO, you do a wonderful job of explaining exactly HOW RSS CAN
HELP GROW A BUSINESS . One of your articles several weeks ago prompted
me to have a look at your site.
I bought both your "Unleash the Marketing and Publishing Power of
RSS" and the [ _competitive print book title removed from the letter
_] book. From a marketing-relevant standpoint, your book blows the
other out of the water.
Anyway, saw another of your articles come through today and thought
I'd drop you a line.
Regards,
Bobette Kyle
http://www.WebSiteMarketingPlan.com [9]
Marketing Plan and Web Promotion Information"
TAKE A LOOK AT SOME QUICK EXAMPLES OF HOW COMPANIES ARE ALREADY USING
RSS ...
* MarketingVOX is using RSS to DELIVER INTERNET MARKETING NEWS to
their readers as it becomes available. Instead of having to wait to
receive all the news in a single e-mail newsletter, RSS users get them
as soon as they are ready.
* BTI Communications, a VoIP company ACHIEVED #1 SEARCH ENGINE
POSITIONS for their most important keywords in a highly staurated
market, only using the power of RSS.
* Amazon.com is using RSS to ANNOUNCE THEIR BESTSELLERS and to help
their users keep track of releases they are most interested in.
* Some affiliate managers already COMMUNICATE WITH THEIR AFFILIATES
using RSS.
* FindSavings.com uses RSS to deliver SAVINGS COUPONS and related
information.
* Lockergnome uses RSS to provide visitors with the LATEST DOWNLOADS
AND RELEVANT SOFTWARE. Yet again other companies are using RSS to
deliver product updates and patches directly to their customers, just
as they become available.
* A few hundred content publishers are using RSS to DELIVER AUDIO
CONTENT, such as .mp3 interviews,
