Visual Marketing is Visual SEO - Another way to maximize web
profit
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eBook: How to optimize your sales page visually
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You are here: / 'Visual Marketing Online' - an ebook for web
marketers
'VISUAL MARKETING ONLINE' - AN EBOOK FOR WEB MARKETERS
Please to my free list for
Visual Marketing tips
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YOU HAVE A FEW SECONDS TO LOOK GREAT - MINUS PAGE LOAD TIME!
When Pages Don't Look Good Prospects Leave In Seconds. You'll NEVER
Get A Second Chance To Make A Good First Impression On Them.
IF YOU'RE AN ONLINE MARKETER, YOUR GOAL IS TO MAXIMIZE PROFIT.You can
do this in many ways. By boosting traffic, chasing after backlinks,
increasing the CTR of your PPC ads, doing on-page SEO and more.
There's one kind of on-page improvement that instantly improves your
profit, but it's very under-appreciated. That method is "Visual SEO" -
optimizing the visual elements of your pages for better Visual
Communication. With my ebook you'll learn how, why, when and where to
improve your sales page's visuals.
CHECK YOUR SITE
Check your visitor metrics. Measure you page load time. Check how
long it takes to understand your basic offer. Are a lot of visitors
leaving in the amount of time it takes to understand your offer, minus
the load time?
Then they're leaving before even checking out your offer. Either they
got there by accident and are simply leaving because they never meant
to arrive - or they don't like your page or can't understand your
offer quickly. It's not the actual offer they don't like, because they
have not had time to understand it. They don't like the look of your
page.
LANDING PAGE OPTIMIZATION FOR VISUAL MARKETING
Use Visual Communication expertise to gain the attention of more of
your visitors and to keep them interested, persuaded and taking
action.
AUTHORITIES DO VALUE VISUAL MARKETING
In his thoughtful book, "Landing Page Optimization", author Tim Ash
points out something critical (page 137):
"Visual design is critical to the success of your landing pages. It
makes a powerful first impression and is responsible for many visitors
leaving your site within the first few seconds of arriving."
"Upon arrival, your visitors have not had a chance to scan or digest
most of your text message. They are mainly reacting emotionally to
your page design."
"As I previously mentioned, you can't fool or argue with the limbic
system. If it does not like something, there is no appeal."
In one of his Marketing Experiments web clinics, Dr. Flint
McGlaughlin, Director of MECLABS Group, said,
"It is critical that you use visual elements to focus the visitor on
a small number of initial objectives, so that the visitor is not
confused about what they can do on your site."
Your visitor's first impression is a visual one. And they quickly
react unconsciously and emotionally to your web page look - even
before they can read your offer. Therefore you must consider how your
pages communicate visually, as well as by the written word. Using
visual persuasion can increase your profit.
How many times have you heard, "Your pages must look professional."?
But what exactly does "professional" mean in terms of visual SEO,
landing page optimization? How do you get there?
That's another place were my new ebook is useful. I show you exactly
how, including step-by-step instructions.
If your visuals leave money on the table, now's the time to act
$29.95
100% MONEY BACK GUARANTEE
I'll refund your full purchase price, for a period of 60 days from
the purchase date, if you're not totally satisfied with 'Visual
Marketing Online' for any reason, or for no reason at all.
NEED HELP?
Works with Mac or Windows
Requires the Adobe PDF reader.
Most people already have it installed.
WHAT YOU'LL GET
* A RAPID DOWNLOAD ebook in PDF format - You'll be reading it in
minutes. For Windows or Mac.
* English language - eXCELLENT GRAMMAR for your easy reading
pleasure
* Flesch Reading Ease is 64 - "Easily understood by 13-15 year old
students"
* 78 PAGES - Small enough for your quick study, large enough to
cover visual marketing basics
* 75 CUSTOM ILLUSTRATIONS - My hand-made images make concepts clear
* 4 USEFUL TABLES
* Step-by-step instructions for quick and EASY PHOTO ENHANCEMENT -
Make your photos dramatic
* 4 BACKGROUNDERS for reference on:
* Digital graphics and file formats
* Light and color, what they are and how they work
* Color theory and color systems
* Digital color and color schemes and when to use various color
schemes
* See the major topics list below for a summary of what you'll
learn while improving your Visual Communication skills
* Price: US $29.95- Affordable price, high value
* Expect it to PAY FOR ITSELF many times over in increased visual
persuasion
* INTRODUCTION
Why Visuals Matter So Much
A Caution to Newbies
Who to believe?
Online Marketing Science
A Marketing scientific research resource DISCUSSION
How Online Sales Pages Work
Another View of Sales Page Conversion
The Sales Cycle
Picture power and the Sales Cycle
Are You Working Toward the Wrong Goals?
Another goal issue
Visual Elements of your Sales Page
C3 Cohesion, Clarity, Composition
Text as a visual
Above the fold
A Sales Page (really) Bad Example - Deconstructed
Visual Eye Path
You need that “Professional Look”
Authority
Photo problems
Photo enhancement
Forms and friction
Brick ">
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_Jim Coe's Solutions!_ Web Services
38 Miller Avenue, PMB 132 Mill Valley, CA 94941-1927
1*415*389*9130
(c) Copyright 2012 jim coe Send to Email Address Your Name
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