Marketing Analysis Software - Marketing Ideas - Marketing Analysis
Alpha Analytics Business Acceleration Software
A marketing software breakthrough ...
Announcing my "Personal Recession-Breaking"
Business Acceleration and Marketing Analysis Software
Specifically Designed for Small and Medium Size
Business Owners
GIVE ME JUST A FEW MINUTES AND I'LL SHOW YOU HOW THIS
_DO-IT-YOURSELF_
Software Can Help You Out-Market, Out-Sell, and Out-Wit Your Fiercest
Competitors Before They Know What Hit Them.
Patrick Bell
DATE: OCTOBER 7TH, 2009
FROM THE DESK OF: Patrick Bell, MBA, MA
Creator, Alpha Analytics
Business Acceleration Software
DEAR FRIEND,
Let me ask you some candid questions:
Are you tired of linear growth in your business?
Are you looking for tested "out-of-the-box" marketing ideas for your
business?
Are you ready for exponential growth in your business--Quantum Leaps
on the upside while virtually eliminating risk on the downside?
If you said "yes" to at least one of these questions, then it makes
sense to act now and give your business the help it needs. If you can,
you'll be one of the smart business owners, independent professionals
and entrepreneurs who discover how to grow your own business
using these same proven strategies, tactics and marketing systems.
Introducing the newest Business Acceleration and Marketing Analysis
Software
The Alpha Analytics Business Acceleration Audit
Here's my story: For twelve years, I grew my businesses in Japan's
tremendously competitive environment, quadrupling my revenues
while simultaneously decreasing my working days from six days per
week to only two. My wife and I so dominated my market area that
the "big guns" with all their marketing dollars eventually gave up
and left.
I left my $200/hour practice in Japan and spent the last two years
investing my time and energy in Nairobi, Kenya. My special gifting is
my
ability to grow businesses by showing them how to work smarter, not
harder, and to capitalize on hidden profit opportunities.
Before I went to Kenya, I finished by MBA from a prestigious East
Coast
school (Regent University School of Global Leadership and
Entrepreneurship, 2007).
I had studied for years under the greats in marketing--Jay Abraham of
course, along with Chet Holmes, Scott Hallman, Rich Schefren, Stephen
Pierce, and many others. Jay would often boast in his events, "_You
can't_
_learn __this in an MBA program._"
My business in Japan afforded me the time and money to take up his
challenge so I did my MBA and he was right. They do NOT teach you
how to make money in an MBA program. They teach you how to
_manage_ money.
If you want to learn how to _make_ money in business, you have to
stand on the shoulders of giants (like I did) and you need plenty of
experience.
My heart was in consulting and I wanted to help the poor (that's why
I went to Africa). But I realized that it's a lot easier to help the
poor if
you are not one of them! Do you know what I mean?
So my strategy in Kenya was to focus my efforts first on the
companies that could afford my services. I realized that to consult
for one
company, I would have to arrange an appointment, ask a lot of very
precise and searching questions, take some time to figure out how
to give them breakthroughs, write an extensive report (up to 100
pages), edit it for spelling and grammar, then deliver the report.
Realistically, this would take me about one month. How could I make
enough money to support my family?
THE SOLUTION: SOFTWARE!
STEP 1: I studied (for years) all of my mentors' material and I
compiled the best
questions they were asking.
STEP 2: I arranged these questions into 36 areas of business
acceleration and
marketing strategy (when most people think about growing their
business, they
think of advertising, promotions, handing out flyers, talking to
friends and
associates, and well, what else is there?)
STEP 3: I wrote a brief summary of the importance of each area in a
clear,
easy-to-understand format.
STEP 4: I wrote _numerous_ pieces of advice for each area, depending
on the
quality of the answers given, and competency of a particular business
in that
area.
STEP 5: I programmed the entire set of advice into software
(actually, I didn't do it myself; I simply outsourced it).
_The result:_ a software module that will instantly reveal your
strengths and weaknesses in _your_ specific business, give you a score
in
each area, tell you why the area is important, and then give you the
next steps for _your_ particular business--depending on the score
you receive.
Here is an example of the summary page from a report I did recently
for a major airline company.
SUMMARY OF SCORES
Now, here's an example of just one of these sections--you'll see the
quality of the content and advice you
will get.
13. ESTABLISHING POLICIES AND PROCEDURES FOR CUSTOMER ACQUISITION.
PHILOSOPHICAL BACKGROUND
When you make decisions in your weekly, all-staff meetings, you will
want to write down the decisions that are made and institute
policies and procedures that must be followed. If these are written,
they are easily referenced by current staff or incoming staff. (This
is why MacDonald's restaurant is so streamlined and successful--they
can get any new employee up to speed in a day because of
great policies and procedures that are written and easy to follow.)
The second challenge is to make sure that all staff members are
adhering to the policies and procedures you make. What impact does
this have? If your business normally takes eight attempts to get a
sale and your staff generally gives up after the third attempt because
they
don't follow the policy of trying at least nine times, you don't make
the sale. Or, if they try nine times just 70% of the time, they are
potentially leaving 30% of your profits on the table. Think about the
impact that consistent effort and adherence to policy would have in
your business.
YOUR ESTABLISHMENT OF POLICIES AND PROCEDURES FOR CUSTOMER
ACQUISITION SCORE
Based on your answers, I see that your score was 13%.
YOUR NEXT STEPS
I am wondering how you might begin to see a way forward.
Marketing, sales and advertising is a field of infinite choices.
All of the strategies I will propose have proved themselves
across a wide range of business industries and company
sizes. But in order to propose strategies that maximize the
profits for _your_ business, I need to know what marketing
decisions you have taken to date, and what results they
have produced.
THE QUESTIONNAIRE
It has been said that the hardest part of changing is learning
what questions to ask. Using our unique questionnaire, I can
share these breakthroughs with you. The questions themselves will
help you identify a multitude of areas in your business where
improvements are possible.
While this questionnaire is designed to reveal your strengths, it
also uncovers your weaknesses. It is natural to fell discouraged if
your
business is not succeeding as you wish, but please ignore the
temptation to make the situation look better than it is.
The questionnaire is designed to help me help you -- not to impress
me, or anyone else. Imagine a person asking for directions. He
says, "_Patrick, can you tell me the way to the Central Bank in New
York?_"
I reply, "_Sure I can show you the way -- but first tell me where you
are now_."
Give me a false starting point and my directions would be useless ...
and your frustration would increase. I would say, "_Turn right _here
_and left there and go straight_" and you would end up in Saskatoon,
Saskatchewan.
But give me an accurate starting point, then I can, indeed, show you
the very best way to the bank!
WHAT YOUR REPORT WILL DO:
* Give you an accurate starting point so that you can engineer a
plan of action that will overcome your areas of weakness;
* Give you a customized package of specific, high-impact
recommendations to achieve sustainable growth. (There are over
12 trillion combinations of advice programmed into this
questionnaire;
* Give my philosophies behind the actions I will recommend;
* Give a score of how well you are doing in 36 specific areas, along
with a cumulative percentage of your growth potential. Think
about the exponential leverage you could get if you improved just
a fraction in the 36 areas covered in your report. It is not
difficult
to grow a business a simple 10% by improving one area, but
combining all 36 into a masterful action plan could bring multiples
of 5% growth in some areas, 10% growth in other areas, and even
more.
WHAT YOUR REPORT WILL NOT DO:
* Force you to make the necessary changes;
* Solve every problem you have;
* Provide every detail of every tactic.
The great majority of reports that this software produces are over 80
single-spaced pages of great ideas and action steps, but it
depends on how thorough you are in your marketing processes.
However, I do know this -- when you receive your custom report, I
believe you will be impressed with your specific recommendations.
And I know that if you conscientiously follow them, your business
will grow ... at the expense of your competition.
What type of companies have successfully used this software for their
own benefit through its beta-stage in the past two years?
The software has found breakthroughs for every company, without
exception!
Do they all grow exponentially? The simple answer is no. Not everyone
implements the suggested advice.
But consider what happened to Dr. Hyodo, a dentist. Dr. Hyodo stood
up at my September, 2008 business acceleration event and said,
"_Since __taking the business acceleration audit in January, I am
pleased to announce that my organization has grown over 300%_"
I was shocked. He had reported a 40% growth in April (after only 3
1/2 months) and I hadn't followed up with him for a few months. And
he had grown 300%! ... (This is what the software is designed to do.)
When I told Dr. Hyodo that I was thrilled with his progress, he
confessed, "_Patrick, I only implemented a few sections. There's a
lot I haven't touched yet._"
THE PRICE: Unlike most business books that just offer you generic
advice, your personalized report is different. When I showed it to
Chet
Holmes, he went through the report in detail and ... he was excited!
He said, "_We could easily sell this for $600._" My introductory price
is
just 1/3 of Chet's suggestion. This personalized marketing advice
will cost you just $197.00.
Why just 1/3 of Chet's suggestion? It's because I know that there are
a lot of small business owners out there who _need_ the help, but
feel that a $600 price tag is too steep a commitment at this time.
Even if you are a micro-business making only $1,500/month, then the
price tag of just $197 more than pays for itself. Allow me to explain
briefly:
Think of how this increases the value of your business over 5 years.
Superstar consultant, Scott Hallman of www.bgdinc.com taught me
the value of that increased profit. The numbers below are for a
business making $1,500 per month that sees a $300/month increase in
a business. You can plug in your own numbers and see what your
personal impact will be.
(If you are already making $15,000 per month, then your 20% increase
will give you a $198,000 Total Overall Impact.)
Imagine your increase!
BONUS: This style of bonus may come as a surprise because I want to
give it to you _before _you order. It's _The Alpha Process Map_ and I
have developed it so you will know forever what to do first, then
next, then next in your business. We often wonder, "Should I
advertise?
_Should I __send out an email blast?_" However, there are a lot of
things you should do before you take on additional risk. This process
maps tells you what to do, in what order, and why.
Go to get your _Alpha Process Map_. (The link will open in a new
window so you won't be taken away from this page. Don't forget to
bookmark the _Alpha Process Map_ page for future reference.)
THIS IS WHAT YOU NEED TO DO NOW: Click the "BUY NOW" button below to
order!
HERE IS WHAT WILL HAPPEN ONCE YOU ORDER: When you order in the secure
shopping cart, you will be directed to a "Thank You " page
and a link to the software. This will lead you to a software
registration page which will direct you to the 36 series of questions.
You do not
have to answer them all at once, but the software will remember your
answers. When you have finished answering all the questions, you
will have the chance to download a report into Microsoft Word. Save
it to file and PRINT it for easy reference. You will be glad you did
because you will refer to it often.
This is not the generic advice you find in everyday books! These are
advanced marketing strategies and tactics specific for your
business. I know you will find them very insightful and beneficial.
To your continuing success,
Patrick Bell, MBA, MA
P.S. I am curious to know if you are motivated to give your business
the extra advantage that comes from using this software.
Remember the No-Risk special coaching Guarantee. If you have been
struggling to come up with creative ideas and systematic steps to
grow your business, then look no further. Order now! You have _no_
risk!
LAST P.S. In this economy, when you spend any type of money, you have
to justify it to your boss, partner or spouse. That's why your
offer _must_ be risk-free. In my events I teach that "people buy on
emotion but when they go home and are confronted by their spouse,
_they have to __justify it with logic_." My special No-Risk Guarantee
ensures that you can justify this to _anyon__e._
1. Planning and Vision
69%
19. Using Public Relations (PR) and special
events.
55%
2. Performing an all-staff competency audit.
43%
20. Using permission-based marketing.
0%
3. Performing an internal integrity audit.
PASS
21. Up-selling, Cross-selling, Down-selling
19%
4. Performing an audit of internal
operations.
69%
22. Developing your back-end sales.
0%
5. Creating a strategy.
20%
23. Using point-of-sale promotions.
0%
6. Weekly, All-Staff Power-Growth
Meetings.
5%
24. Bartering your products.
80%
7. Studying your competitors.
89%
25. Increasing your prices.
80%
8. Systematic study of businesses outside
your industry.
0%
26. Ethically programming your customers
to buy more frequently from you.
45%
9. Creating a powerful USP.
57%
27. Using direct mail.
0%
10. Creating a powerful risk-reversal.
15%
28. Lowering your barrier of entry and
offering new customers irresistible offers.
79%
11. Using scripts.
0%
29. Forming Alliances, Joint-ventures and
Host/beneficiary relationships.
70%
12. Creating perceived value.
65%
30. Advertising.
50%
13. Establishing policies and procedures
for customer acquisition.
0%
31. Licensing your successful concepts.
N/A
14. Customers and dream clients.
41%
32. Repositioning yourself as the expert in
your industry.
85%
15. Getting referrals using multiple referral
systems.
25%
33. Buying the customers from another
hurting business.
N/A
16. Gaining endorsements from influential
people.
0%
34. Educating your customers.
55%
17. Collecting and using testimonials and
success stories.
10%
35. Falling in love with your customers.
26%
18. Reactivating former customers
40%
36. Testing
0%
Overall Marketing Score: 39%
MY RISK-FREE GUARANTEE!!!
I will promise you the following: Go through the questions and answer
them to the best of your
ability. Then download your personalized report. Find at least 3 or 4
or 5 areas out of the 36
that you know you can implement in your business immediately. Put
them to the test in your
business, record your actions and track the results.
If you are not happy for _any_ reason in the first 60 days, then I
will give you an immediate
refund, OR you may decide that you want to persevere and grow your
business, so I will make
myself available to you for my personal (not out-sourced) business
coaching via email until you
have achieved your target (up to one year). I have recently charged
as much as $200/hour for
my time, but you will get my help at no additional charge.
That's my personal guarantee!
A) Current Annual Revenue:
$18,000
B) Gross Profit Margin
50%
C) Current Annual Profits:
$9,000
(A x B)
D) 20% revenue increase:
$3,600
(20% * A)
E) Added profit/year
$1,800
(D * B)
F) 5 Years of Added Profit
$9,000
(E * 5)
G) Business Value Increase
$10,800
(E * 6) (A business will often sell for
6 years of profit)
H) Total Overall Impact
$19,800
(F + G)
Get Immediate Access to
the Exclusive
Business
Acceleration
Software Report
Customized for You!
Give me Instant Access!
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