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"IF YOU WANT TO SEE YOUR WAITING ROOM BURSTING WITH MORE VETERINARY
CASES THAN EVER BEFORE --- YOU'VE COME TO THE RIGHT PLACE!"
Vet Marketing Secrets System(tm)
Discover The Most Powerful Breakthrough Marketing System Ever
Developed for Veterinary Hospitals
__ \"107 SECRETS TO QUICKLY AND EASILY DOUBLE YOUR VETERINARY
HOSPITAL IN 6 MONTHS OR LESS\"
* DO YOU WANT A PROVEN PROFESSIONAL MARKETING SYSTEM FOR INCREASING
YOUR PRACTICE WHILE YOU RELAX AND FOCUS ON VETERINARY MEDICINE?
* ARE YOU TIRED OF PAYING $10,000.00, $15,000.00 EVEN $20,000.00 TO
SO CALLED PRACTICE MARKETING AND MANAGEMENT EXPERTS THAT GIVE YOU THE
SAME TIRED OLD IDEAS THAT HAVEN'T WORKED IN OVER A DECADE?
* ARE YOU READY RIGHT NOW TO INCREASE THE NUMBER OF VETERINARY
CLIENTS COMING TO YOUR OFFICE?
_At Last, Here's The Secret To Making Your Veterinary Practice
Explode With More Top Quality New Patients. You Can Laugh At Your
Competition When You Finally Learn How To Make More Money In A Week
Than You Now Struggle To Earn All Month_
Dear Doctor,
Are you frustrated with the money you've been making in your
practice lately?
I'm willing to bet that with all the "high volume/low cost --
mediocre quality" competitors you're fighting with every day it's
become tougher and tougher to make a decent living.
You're probably working your tail off every day to see more and more
patients...but with less and less to show for it every month (and only
more of the same in sight).
What's even worse is you have to go up against the massive pet
superstores all using veterinary services as a "loss leader" just to
get people into the stores to buy their overpriced pet food (that's
where they really make their money!).
Let me tell you a secret that may change your life:
_Being a Good Veterinarian is Not Good Enough!_
Yes, it's true, just being good isn't good enough these days. You've
probably been taught that if you deliver excellent, caring service
your clients will tell their friends and neighbors about you and beat
a path to your door.
Right?
Wrong!
It's simply not happening because of the incredible competition
we're deluged with everyday.
The sad truth is this...
Even The Greatest Veterinarian In The World
Will Struggle And Suffer, Even Go Broke Without
A Constant Flow Of Quality New Clients!
Aren't you fed up dealing with the "phone shoppers" who are only
looking to negotiate the cheapest deal they can find by calling around
to 10 hospitals?
And haven't you had it with clients lured in by your low-priced
"well puppy exams" who then decide to go to PetSmart(tm) for their
distemper and bordetella vaccines?
No More! The quality clients you need are the ones who understand
and value good veterinary medicine. Like the kind you could provide if
you could only get these people to see the value in it.
SO WHAT'S THE SECRET TO ATTRACTING ALL THE TOP QUALITY CLIENTS YOU
WANT?
It's easy once you realize the most important knowledge you need is
not about veterinary medicine -- _it's about marketing!_
That's right, once you learn how to do it the right way, it's like
being able to write your own ticket.
In fact, marketing is more crucial than ever. It is the single, most
overlooked and under-utilized asset in 99% of all practices I look at.
And if you don't believe me, look around the profession --there are
more veterinarians today, who are taking home less and working harder
than ever for meager salaries.
This may disturb you... It May even make you feel sick.
You have so many degrees and honors. You've spent thousands and
thousands of dollars on education and countless thousands more
purchasing all your equipment and setting up your clinic...
But the good news is that finding, attracting and getting these
quality patients is ridiculously easy once you understand how to do
it. However...
ALMOST EVERYBODY IS DEAD WRONG ABOUT THE WAY THEY TRY TO ATTRACT NEW
CLIENTS
Most doctors I speak with will just follow what everyone else is
doing. Almost every veterinarian I look at uses what's called
"name-building" or "image" advertising. Image and name building is not
what gets clients into your door to pluck down their hard-earned money
for your services.
So if you keep following everyone else, you're flushing your money
down the toilet on ineffective advertising and marketing.
Here's a shocker:
_THE DOCTOR WHO MARKETS THEIR PRACTICE THE BEST WINS!_
Why is that the truth? There are so many impediments and roadblocks
Let's think about this.
WHAT ARE SOME OF THE FORCES AGAINST YOUR EXPANSION OR EVEN
MAINTAINING YOUR PRACTICE?
SUPERSTORES
OTHER VETS
SELF LIMITING CONCEPTS
STAFF DOES NOT WANT GROWTH
HOSPITAL CAPABILITIES AND CAPACITY
TECHNOLOGY
PEOPLE MOVE
ANIMALS DIE
OFF PURPOSE EMPLOYEES
POOR SERVICE
_AND A LONG LIST OF OTHERS_
To get clients to flock to your practice you need to start using
results-only, super-responsive, emotional marketing like the kind I'll
teach you.
IN FACT, LET ME GIVE YOU YOUR FIRST LESSON NOW:
YOU'VE GOT TO STOP LOOKING AND MARKETING LIKE EVERYBODY ELSE
THE ONLY WAY FOR YOU TO MAKE A MASSIVE BREAKTHROUGH IS TO USE
"DIFFERENT" MARKETING STRATEGIES DESIGNED TO SEPARATE YOU FROM THE
COMPETITION.
Since everybody is promoting all the same things, what do you think
happens? That's right. Your message (along with everybody else's) gets
tuned out by prospective clients. Your services become a commodity, no
different than sugar or salt, only valued on price.
That's why people think of this profession as just giving "shots."
Nobody has taken the time to educate what benefits and advantages the
other services you provide mean to the client and their pets.
Now, notice I didn't say _what_ other services you provide because
almost everybody gives clients a laundry list of services their
hospital provides - but the one key element they neglect is the
benefits to the clients. How do these services translate into a long
healthy life for their beloved pet? Answer that and you will establish
VALUE in the client's mind!
Now, I'm not saying that you become "unprofessional." What I'm
trying to show you is most doctor's marketing is so boring, dull,
focused on their practice, their degrees, their nifty logo, etc...
that people will not respond. Let me explain...
PEOPLE ONLY CARE ABOUT ONE THING:
_"WHAT'S IN IT FOR ME__?"___
They don't care one lick about you, about your practice or that cute
puppy in your yellow pages ad.
Clients don't buy veterinary services, they only want the benefits
those services can give to them and their pets. The better you can
show clients the advantage to themselves, the more likely you are to
get their business.
This is a very important point. And once you realize this point,
you're miles ahead of almost everybody else clamoring for more
clients.>
But there's a caveat:
If you go on believing all the bull you've been fed over the years
by other professionals then you'll never make the kind of income you
deserve. The junk about getting your name out and keeping your name in
front of people -- its all pure b.s.!
That stuff won't work _because it's never worked_! What's more, all
the fancy advertising agencies and practice management gurus can't
grasp this fact.
You see, nobody else will show you the kind of hyper-responsive,
non-traditional, but "ethical", direct marketing system, inside my
overstuffed manual, called: \"107 SECRETS TO QUICKLY AND EASILY
DOUBLE YOUR VETERINARY HOSPITAL IN 6 MONTHS OR LESS\"
IT'S FULL OF THINGS LIKE:
* Why you're sitting on a gold mine and _how to start profitably
mining your client files_
* The amazing secret to using small ads to get dozens and dozens of
qualified clients to CALL YOU
* How to get your clients to keep sending you a constant stream of
money every month, like clockwork
* How to get loads of new referrals without resorting to nagging
or trickery
HOW ABOUT WE DIVE INTO LESSON #2:
OKAY, LET'S MOVE ON
In the last bullet above I mentioned getting loads of new referrals
without nagging or trickery. Let's talk for a moment about referrals.
I'm sure referrals and word-of-mouth are a substantial, dare I say
important, part of your practice.
With that said, answer this question:
DO YOU HAVE A FORMALIZED REFERRAL SYSTEM IN PLACE?
Most offices rely on referrals for somewhere between 20%-75% of
their business. Yet these same offices give no thought whatsoever to
having a system in place for referrals. A way to control
word-of-mouth.
You won't have that same problem again after applying my system.
My system shows you in painstaking detail exactly how to set up a
formalized referral system like nothing you've ever seen.
The best part about referrals is how these clients come favorably
predisposed to you. They'll typically want higher priced services and
they usually will refer even more profitable clients to you.
In this Veterinary Marketing Magic Success System you'll get actual
referral letters (all pre-done for you) and programs that will
generate a waterfall of new found clients, eager for your veterinary
services.
Not only will you learn how to get clients to hand you referrals --
but how about your colleagues?
I'll show you how to systematically increase your referrals from any
professionals in your area. It's a method called "target farming" and
the only thing you grow is your bank account.
WHAT'S MORE YOU'LL ALSO UNCOVER:
* Amazing secrets to leverage every activity you do. _How you can
do anything once and reap the benefits many times over_
* An easy way to use client newsletters that really drives clients
into your office like crazy
* How to tap millions of dollars of goodwill, that surrounding
businesses and other professionals have spent years developing _(a
virtually unheard of secret)_
* How to reclaim "lost" clients using this simple reactivation
technique
AND NOW THAT BRINGS US TO LESSON #3:
Did you realize your most profitable assets are your current and
former clients? Most doctors never do, everybody is always so busy
trying to chase after new clients that they neglect what they already
have.
DISCOVER THE FORTUNE THAT LIES HIDDEN IN YOUR CURRENT FILES!
You are literally sitting on a gold mine this very moment. Really, I
mean it!
In fact, the fastest, straightest path to developing massive
practice growth is consistently going after your past and current
clients.
And you can start generating more work the same day you get the
system with your existing patient base.
Your clients trust you. They have faith in your abilities and they
like you. So wouldn't it make sense to become proactive, even
"ethically" aggressive--in marketing to your existing clients?
You'll quickly find your easiest source of new profits, using this
one idea. It's downright expensive to get new clients. While the cost
of reaching your existing client base is almost nothing.>
So you've got to continually follow-up with your clients using
letters, newsletters, and special events. All of this is laid out for
you in easy to follow recipe-like steps.
JUST KEEP IN CONSTANT CONTACT WITH YOUR CLIENTS
But it can't be any mindless communications you would normally send
out! It has to be self-serving for the client.
* It has to be educational
* It has to be full of benefits
* And, most importantly, it has to lead them to making the only
rational decision they could possibly make -- to use your services.
"107 SECRETS TO QUICKLY AND EASILY DOUBLE YOUR VETERINARY HOSPITAL
IN 6 MONTHS OR LESS"
will show you step-by-step how to keep servicing your greatest asset
--
your client base
__
YOU'LL DISCOVER:
* The totally risk-free way of adding new services and procedures
to your practice without spending another dollar on equipment
* How to use tiny ads to pull in qualified and quality clients who
want the best service for their pet
* How to avoid the 12 worst advertising mistakes most doctors make
* How to market your services to people _WHO DON'T EVEN OWN PETS!_
(No, I'm not kidding. This secret alone will pay for your investment
many times over.)
THAT BEING SAID, HERE IS LESSON #4 -- ADVERTISING:
Advertising is probably the single, biggest area where most doctors
will throw away vast sums of money (but you won't once you start using
my system!).
Actually, I want to share with you right now the secret that will
instantly make you more money, the next time you run any advertising.
This tip is something not 1 doctor in a 100 understands about
advertising.
HERE'S THE SECRET TO MAKING ADS PAY:
Every ad must have a powerful headline to succeed! That headline
needs to grab the attention of your ideal prospect and tell them
"Hey-- this is for you!"
Keep this in mind; people don't give a flying whatever about how
great you are. All they care about is what's in it for them, what
advantage or self-serving benefit you can offer them. So you need to
telegraph that advantage in the headline or else they will never know!
HERE'S ANOTHER SECRET ABOUT HEADLINES:
Great headlines do not happen by accident! They only happen because
someone uses a powerful system for creating headlines. And the right
headline can mean the difference between a handful of clients or a
tidal wave of new clients coming through your doors.
The next time you glance over your colleagues' ads, or yours for
that matter, pay careful attention to the headline.
You'll see almost every doctor who advertises thinks their name or
the practice's name is the biggest benefit or advantage to clients.
That's pure bull!
So, wouldn't it make sense to make sure your advertising is the most
powerful it can be? The kind that really gets prospective clients to
stop dead in their tracks and start reading. The kind that makes them
want to respond to your ad.
In other words, the secret to making clients practically line-up and
beg you for your veterinary services is simply using the right
advertising.
If you just follow this one simple (but profound) tip you'll easily
get 2,3, or even 10 times more prospective clients responding to your
ads. And your ad costs the same amount no matter how many people
respond, that makes advertising the...
ULTIMATE FINANCIAL LEVERAGE
Let me explain. It costs you the exact same amount for an
advertisement that pulls in 1 client, 10 clients or 100 clients.
By testing one ad against another you can begin comparing results.
You will never have to guess what your clients want -- they'll tell
you by their response to different propositions.
What's more, besides testing advertisements you should
scientifically test everything.
Your goal is to achieve the highest possible result with the lowest
risk. But most doctors do the exact opposite. When it comes to
marketing, they throw money away on supposition and conjecture. I
won't let you do that!
By testing ads, offers, propositions ">and ideas on a small scale
before committing big dollars to anything. And the process is really
quite simple, once you know how!
This is a reliable method to out produce anything you're currently
doing. You'll never waste another dollar or another opportunity to
grow your practice.
Testing is the only way to achieve continuous improvements. You'll
simply be amazed at the results. Unless you're testing, you don't know
how much better you can be doing.
That's just one of the many topics I cover in full detail in my
comprehensive marketing manual.
AND HERE'S A QUICK LIST OF WHAT ELSE YOU'LL FIND IN, \"107 SECRETS
TO QUICKLY AND EASILY DOUBLE YOUR VETERINARY HOSPITAL IN 6 MONTHS OR
LESS\"
* How to set-up a 24 hour "robot" that works 7 days a week who will
separate the "phone shoppers" who are only interested in price from
the top quality clients eager to pay for good medicine and treatments
(This one secret alone can mean tens of thousands of dollars in your
pocket)
* How to have vendors and suppliers finance your marketing efforts
_(and be__ absolutely delighted to do it)_
* The 7 Secrets to making your Yellow Pages ad actually produce
results (your yellow pages rep definitely does not know these)
* How to model successful businesses from other industries to make
quantum leaps in your own practice
* Why results are the only thing that counts and how to measure
them
* How to build your practice using layers and layers of successful
marketing techniques with zero risk
* 7 low cost/no cost ways to skyrocket your practice
* Virtually unknown ways to get free advertising in any media you
want; newspapers, magazines, TV, or radio
* Why you must diversify and start producing multiple streams of
profit for your practice
* The right way to use testimonials to win over reluctant clients
(and the quick and easy way to get them using just one single page)
* What photographs in brochures are really for
That's just the tip of the iceberg -
Here are some more jealously guarded secrets you'll discover:
* How to get current clients to physically drag their friends into
your office
* How to use free reports to get quality for clients to CALL YOU
* How to quickly and easily create killer ads and those free
reports, using a piece of equipment _you already use_
* How to know which magazines and newspapers to run your ads in
without spending a dime (this is easy insurance)
* 4 elements that must be included in every ad or letter for
maximum response
* How to write letter that always get opened, read, and make
clients come to you like a heat-seeking missile -- even if they've
never heard of your practice
* How to package procedures and bonuses to perk up profits 30%-80%
* What is the single most important mind-set, which turns average
income producing practices into wealth-building machines
* How to pay pennies on the dollar for items you would normally pay
cash for everyday
* How to take advantage of other doctors' failing practices and
transform them into huge moneymaking cash cows
* How to turn your marketing efforts on "auto-pilot" while you
collect wads of profits
* Why sending out a brochure by itself is a waste of money and much
more...
...Any One Of These Strategies Could
Literally Shoot Your Profits Through The Roof!
Now, just imagine if you started making only a handful of these
tactics work for you.
HOW MUCH MORE MONEY WOULD LEARNING THESE SECRETS MEAN TO YOUR
BOTTOM LINE?
And that's exactly what I'll show you-- how to use these marketing
secrets in a way that never comes off as being pushy or obnoxious.
My proven system is a way for you to effortlessly explode your
bottom line without risking big dollars -- without hiring extra staff
-- and without investing in any more expensive equipment. Your waiting
room will be bursting with new clients.
And the most amazing part of this marketing system is-- virtually
nobody in the veterinary profession knows anything about this kind of
marketing.
It's based on techniques pioneered almost 100 years ago when people
realized that marketing and advertising should get results, not just
get someone's name out.
This system is unlike anything you've ever been exposed to. You
won't find this information reading trade journals, attending industry
shows, going to seminars or from any course you'll ever take.
IT'S A COMPLETELY UNIQUE SYSTEM DESIGNED TO OPTIMIZE YOUR PROFITS
AND GROW YOUR PRACTICE BEYOND YOUR BRIGHTEST EXPECTATIONS.
When I say system, I mean it. You get scientifically tested ads,
phone scripts, letters, everything you need for creating a fresh
stream of new clients and ethically garnering the most out of your
existing clients.
Before we go on, I'm sure you probably have some unanswered
questions and concerns. So here are some of the most common
Q. "My practice is driven by word-of-mouth, all this "marketing"
stuff isn't for me"
A. Yes, a great deal of your practice comes from word-of-mouth and
it will continue to. One major focus of the system is to generate and
help control word-of-mouth and referrals. There are many strategies
and techniques in the system that you've never considered before that
will accelerate your current referral sources.
Unless you shape word-of-mouth you have no control over what clients
are saying. They could be talking about the great restaurant down the
block from you or anything else. With this program you will get a true
system for referrals and generating word-of-mouth.
Q. \"WILL ALL OF THIS WORK FOR ME IN MY PART OF THE COUNTRY? MY
CLIENTS ARE DIFFERENT.\"
A. People are people and they all respond to emotionally charged
marketing, it just doesn't matter if you're practicing in a major city
or out in the country. These marketing systems will work
anywhere--guaranteed. The key factor is, you'll be using proven
methods that work no matter what.
Q. \"HOW LONG BEFORE I START SEEING RESULTS WITH YOUR SYSTEM?\"
A. Some techniques you'll see almost immediate results within 2 or 3
weeks. Others will take a little more time. Within a few months you
will definitely see substantial results. But please understand if you
don't apply any of these strategies, you won't see any results.
Q. \"HOW MUCH DO THESE MARKETING METHODS COST TO IMPLEMENT?\"
A. The investment will vary from a couple dollars to a few thousand.
Of course you'll begin with the strategies that you can afford first
(while cutting your teeth on this system.) Then once you start seeing
results, you can move on to the more expensive elements. But there's
lots of no cost or low cost techniques included which generate
tremendous results (14 to be exact).
Q. \"YOU MENTIONED THESE MARKETING SECRETS ARE NON-TRADITIONAL, DOES
THAT MEAN UNPROFESSIONAL?\"
A. Almost everyone confuses "professionalism" in marketing with
"professionalism" in practicing medicine. These non-traditional and
unusual marketing methods are completely legal and ethical (they are
never pushy, obnoxious or misleading).
Q. \"I'M STILL SKEPTICAL, I'VE BEEN BURNED BEFORE BY BUYING
NEWSLETTERS, BOOKS, AND TAPES THAT NEVER REALLY HELPED MY PRACTICE.\"
A. Well I can understand how you feel. I've also been burned by
services and businesses that didn't deliver what they promised. That's
why I've put together a complete system that works! Time and time
again.
This seems so simple, consider how much money is it worth to you if
my system simply produced just a few extra quality clients per month.
(I'm willing to bet it will be a whole bunch more once you begin using
all my secrets!)
Do you realize how much profit this can generate for your practice?
Let's wrap this up...
The Veterinary Marketing Magic Success System(tm) contains
absolutely everything you need to start generating lots and lots of
top quality, moneymaking clients, almost overnight. Just about
everything is already done for you (you just need to plug in your
name.)
And if you tried doing all of this yourself, you would easily spend
years and thousands of dollars trying to duplicate what I've assembled
for you--and still not get the results I can give you.
There's no need to reinvent the wheel. Everything is ready for you,
absolutely turn-keyed, and all laid-out for you step-by-step.
_SO WHAT ARE OTHER DOCTORS SAYING ABOUT THIS SYSTEM?_
"I have interviewed many marketing firms. The info you sent me thus
far is the best I have ever received. I have never hired any of the
advertising agencies because I thought they were a bunch of rip-offs.
They all wanted to "evaluate" everything. I did not want or need that.
I wanted implementation. That is what you have provided at a fraction
of the cost Thank you."
_Dr. Norman L.-Kentucky_
__-------------
"Amazing results- I was very surprised. All the ideas are great It
also inspired me to do co-op advertising with people I already refer
with I love Dr. Steve's program. Lots of breakthrough ideas!"
_Dr. Linda M.- New York_ -------------
"I have read all the material and am now using your methods. It is
proving to be extremely profitable. My wife is a graphic designer. She
was skeptical at first but now she's a believer in what you recommend.
I can't help but laugh when I watch the competition doing all the
"wrong" things. Your system works.
_Dr. Malcolm E.- California_
_-------------_
__
_HERE'S THE BOTTOM LINE_
ONE DEFINITION OF INSANITY IS DOING THE SAME THINGS OVER AND OVER
AND EXPECTING DIFFERENT RESULTS... THAT IS WISHFUL THINKING DOCS - IT
JUST ISN'T GOING TO HAPPEN!
You've got to do something different in your life to make a
positive change for the better (unless you win the lottery) your
financial future will never change doing what you're doing now.
DECIDE NOW TO START GENERATING MORE INCOME IN YOUR PRACTICE DAY IN
AND DAY OUT
Only you can create the change that you want. You are only as
successful as _You Decide to Be!_
__
Which means that the best decision you can make is to order your
_"Vet Marketing Secrets System__(tm)\" ... _RIGHT NOW.
ORDER NOW!
HERE IS WHAT YOU GET
WHEN YOU ORDER
\"107 SECRETS TO QUICKLY AND EASILY DOUBLE YOUR VETERINARY HOSPITAL
IN 6 MONTHS OR LESS\"
The Ultimate Guide To Getting More Clients In A Month Than You Now
Get All Year
(a $697.00 Value)
(includes 278 pages of money making strategies)
If you are one of the first 100 to order, you will also receive the
following FREE bonus:
(***Sorry Now Only 47 Left***)
* FAST START GUIDE TO QUICK PROFITS - AN EASY METHOD TO GET THE
BALL ROLLING (a $147.00 Value - Yours FREE)
YOU GET THE VET MARKETING SYSTEM AND FREE BONUS (while it lasts)
FOR ONLY $67.00
_NOTE: This product is a downloadable e-book. No physical products
will be shipped. After you order, you will get INSTANT ACCESS to
download the e-book and all the bonus reports onto your computer. The
e-book format is adobe acrobat PDF, which can be viewed on Mac or PC._
_Need Adobe Acrobat? Click Below_
Click Below to Grow Your Practice, Your Bottom Line and Your Quality
of Life FOREVER!
IF YOU HAVE ANY QUESTIONS OR COMMENTS FEEL FREE TO E-MAIL ME AT
ASKDRSTEVE@VETMARKETINGSECRETS.COM
(c)2009 Prophet Ventures LLC, All Rights Reserved
