Excerpt from product page

rockin' copy 101
*

Are you writing limp, lifeless copy, no matter how hard you try?

Start having some fun instead...

...while putting out killer copy that turns hesitant readers into
eager, can't-get-enough customers.

OK, HERE'S THE PROBLEM:

On average, people take 8 SECONDS to decide whether to read or trash
your stuff.

Are you winning the race? If not, you're toast. And you may never
sell a thing.

Here's the solution:

With a little help (_hint:_ a new mindset), you won't even need 8
seconds to _PUT A STRANGLEHOLD ON YOUR PROSPECTS_ -- and hold them all
the way to the Buy button.

AND HERE'S THE PROMISE:

This turbo-charged writing guide leaves no room for error. Your copy
WILL improve, and your sales WILL show it.
It reinforces what you already know about writing, and backs it up
with the "power of persuasion" using an arsenal of techniques that
make your copy virtually irresistible.

Don't worry, this is _not_ just a collection of articles thrown
together like so many of the writing books that are out there today.

Rockin' Copy 101 was conceived and written with a single purpose in
mind: to teach you THE ART OF PERSUADING PEOPLE WITH WORDS. And it was
created by a veteran copywriter who uses these very same techniques
day in, day out.

In fact, the methods described in Rockin' Copy 101 have driven the
sales of some of the HOTTEST PRODUCTS in the market, for the last 30
years. They form the basis for the online and print advertising
campaigns of a number of FORTUNE 500 COMPANIES.

Rest assured: They work.

"This isn't just a book for copywriters, it's a book for anybody
who has ever wanted to be persuasive or express themselves powerfully.
For copywriters, this book is a dream; Harry's collective wisdom from
30 years of being in the business is just pages away, and it's an
easy, enjoyable read that's rich with insider knowledge. If you write
so much as an e-mail in your daily life, read this book, your readers
will thank you!"

K. Mitchel
San Francisco, CA

"Harry Livingston's book is aptly named. It rocks! He is a true
master of the art of copy writing and shares 30 years of real
experience in easy to understand, instantly applicable lessons. This
is also a great book for anybody to boost their word power. In a
net-centric world Harry will help you get the business you need with
his punchy lines. Simply excellent!"

John Craig
Aberdeen, Scotland

"Harry really practices what he preaches, making the book an easy
and informative read. I loved that you included some of your own
copywriting missteps and what you learned from them, letting me get
right to the good stuff and improve my writing much faster!”

Jeff L.
Los Angeles, California

There's no doubt about it. You too can keep readers glued to the
page...

...with the POWER OF PERSUASION. And it's almost failsafe when you
apply it correctly.

Rockin' Copy 101 lays out the process so clearly, you may wonder why
you never thought of it yourself. I don't want to make this sound
trivial, but it really _is_ easy -- and fun when you do it right.

How it works and what it'll do for you...

For starters, you'll learn the _Golden Rule_ on page 20. If you do
nothing more than post this rule on the wall next to your desk, you'll
find yourself writing more powerful, more persuasive stuff
immediately.

BUT THAT'S JUST THE BEGINNING, BECAUSE YOU'LL ALSO...

· Learn four steps that'll improve _EVERYTHING_ you write.

These four steps will supercharge your landing pages, websites,
ads, newsletters, blogs, _even your grocery lists_.

· Find out how to create headlines that hold your readers LIKE
SUPER GLUE.

Ever wonder why some headlines grab your attention and STAY ON
YOUR MIND FOREVER? There's a reason for this, and it's something you
can put to work for yourself _today_.

· Discover a gold mine of \"POWER WORDS\" that are yours for the
asking.

Some of the information given here is so powerful, IT SHOULD BE
CLASSIFIED _TOP SECRET_. In fact, it might just be. It's for your eyes
only -- a truly ENDLESS SOURCE OF KILLER WORDS AND PHRASES.

· See how to write landing pages that GRAB YOUR READERS AND NEVER
LET GO.

The landing page is the ULTIMATE SALES LETTER. Make sure yours are
driving your readers in the direction you want them to go.

· Learn the most COMMON WRITING MISTAKES, and how to avoid them.

Copywriting is more than just turning a few clever phrases. Find
out the mistakes that can ROB YOU OF CREDIBILITY and TURN YOUR READERS
OFF, no matter how good your product or service is. And correct them
ONCE AND FOR ALL.

You'll also learn why an elite group of writers can charge THOUSANDS
OF DOLLARS for a well executed ad.

Of course, one reason is that RED-HOT ADS DRIVE SALES THROUGH THE
ROOF. And Rockin' Copy 101 can turn the heat up on your ads, and
everything you write.

"Rockin' Copy is an eye-opening, inspiring, and informative book -
its straightforward approach and easy-to-read, organized style made it
possible for me to understand what copywriting really is and how I can
use it in my life. Working in marketing and social media, I found
Rockin' Copy to be extremely helpful."

TSW
Dublin, Ireland

"I’ve been a professional voice-over for nearly 30 years, and
believe me well-written copy makes a world of difference! A poorly
written script, at best, will come off sounding awkward.
A well-written script virtually “pulls” you along, making it
easy to be persuasive. Even with my extensive experience in the
business, this book has been a real education! I suppose that’s why
I’ve had Harry write most of my scripts for the past 20 years. If
you want to know the in’s-and-out’s of writing, Rockin’ Copy 101
is a MUST!"

Ward Sexton (www.wardsexton.com)
Tokyo, Japan

Ever wonder where truly great copy ideas come from?

Wonder no more. Rockin' Copy 101 takes you deep into the creative
process.

It gives you tips for DEVELOPING THE RIGHT MINDSET, and shows you
how to stay on top of the game day in and day out. Remember: If you're
not having fun writing it, nobody will have fun reading it.

You'll see how a simple but effective technique (called a "forced
reset," on page 31) VAPORIZES BURN-OUT, and how you can even put THE
POWER OF YOUR SUBCONSCIOUS MIND to work creating copy while you sleep.


Who could ask for a better deal than that?

And you'll learn to STAY ENERGIZED too. Energy and enthusiasm are
copywriting bedrock, and you can never have too much of either. Your
writing will improve by stocking up daily. Find out how.

Light a fire under your copy!

It's easy with these power writing techniques.

Page 32 shows you how to arm yourself with a COMPLETE ARSENAL OF
POWER WORDS, all loaded and locked, ready to plug into your next
sentence.

And it hands you the key to an endless supply of power words of all
kinds. It's like having YOUR OWN GENIE IN A BOTTLE, but you get all
the wishes you want.

An entire chapter is devoted to landing pages, because they play
such a crucial role in TURNING SKEPTICAL READERS INTO HAPPY, AVID
BUYERS. Here, you'll find out some dynamite information that comes
from decades of analytical research on writing effective sales
pitches....

...and your conversion rates will show it.

"EMPOWERED…is how I felt after reading this book. It nudged me
from good copywriting to great copywriting. I knew it, as Harry
promised, I could sense the improvement. And my clients proved my
instincts correct. You really should charge a lot more for this
incredible book!"

K.L.
Mukilteo, WA

"This is an AMAZING book….it should be required reading at
universities and colleges everywhere at the freshman level!! Students
would come away with incredibly improved writing (and speaking) skills
which would serve them well in ALL of their subjects as well as their
chosen profession in the years ahead!"

Jan
Seattle, Washington

"Mr. Livingston, Your book is an inspiration. It's obviously
based on years of experience that can only be shared by a true
professional. I hope you are planning a sequel."

James Wilson
Sutter Creek, California

And it just gets better and better...

For a limited time only, Rockin' Copy 101 also comes with _two_
_free_ learning modules.

These power-packed modules are WORTH $50.00 ALL BY THEMSELVES. The
information that's distilled into these two modules PERFECTLY
COMPLEMENTS THE TECHNIQUES you'll gain from Rockin' Copy 101, to lift
your writing skills _EVEN HIGHER_ and open your eyes to a new world of
copywriting possibilities.

LEARNING MODULE NO. 1

_THE RIGHT EDITORS CAN BOOST YOUR INCOME - HERE'S WHY _

It's easy to think that you have to do all the work yourself. In
reality, you can be two, three, or four times as productive if you
work with a team of talented writers.

You can also work in more fields, and turn out higher-quality work.


All of this translates into more satisfied customers, and that
generally means more work coming your way. This informative brochure
will tell you how to find the right people, and how to work with them.
Teamwork can be a real moneymaker, and free you up to do what you do
best: create.

LEARNING MODULE NO. 2

_CONGRATULATIONS, YOU'RE HIRED! _

_- WHAT'S IT LIKE TO WORK AS A COPYWRITER? - _

Of course, there's more to life than just writing nitro-charged
websites and landing pages. Rockin' Copy 101 goes into every nook and
cranny of the copywriting profession to show you what's there and how
you can take advantage of it.

Learning Module No. 2 takes you behind the scenes in a copywriter's
daily routine. It shows you how the work gets done in an agency, and
compares the lives of in-house and freelance copywriters.

After that, the choice is up to you.

Act fast to supercharge your writing _AND_ get these two great
bonuses!

Order today, and you'll receive _BOTH_ bonus learning modules in
addition to one of the best books on copywriting available.
Understand, though, that these bonuses will be available FOR A LIMITED
TIME ONLY. They're being offered only for the initial launch of
Rockin' Copy 101.

Eventually, these modules will form the cores of two new books. When
the full book versions are completed, they'll be priced at $40.00 TO
$50.00 EACH, and the offer for the free learning modules will end.

Order now to receive your copy of Rockin' Copy 101 _PLUS_ the two
learning modules, which by themselves are a value of MORE THAN $50.00.


And what's all of this going to cost?

Filled with info and tips from more than 30 years of copywriting,
Rockin' Copy 101 will start ADDING TO YOUR BOTTOM LINE from day one.
This means that at a price of $80.00 to $90.00, you'd likely make it
all back in a week or two of use. Adding the $50.00 value of the two
learning modules easily brings the ACTUAL VALUE TO $130.00 OR MORE.

But I've decided to lower the price so I can place Rockin' Copy 101
in the hands of more writers. After all, that was the purpose of
writing the book in the first place. As a result, I've decided to make
the book, complete with both learning modules, available at $89.95
only $49.95.

Remember, though, IT WON'T STAY AT THIS LOW PRICE for long, and the
learning modules will only be included during the initial launch. If
you want the entire package, _ORDER NOW_.

"Harry, thank you so much for allowing my old mind to enjoy new
adventures with language. I shall be buying several copies for my
friends so that they can enjoy your wonderful lessons. Thank you so
much for sharing your expertise."

H. Robinson
San Diego, California

"Love your approach and your methods. Very clear and very easy to
understand and follow. I'm a believer!"

Sarah Crosley
Berwyn Heights, Maryland

"Hey Harry, I can't tell you how much this has helped me. I'm
already writing better than I ever did. And the difference is
amazing."

Johnathan Bailey
Orlando Florida

OK, so here's what you get...

A comprehensive guide to writing powerfully persuasive copy.

Writing tips gleaned from more than 30 years of copywriting.

The Golden Rule for improving EVERYTHING you write.

The four essential steps that every copywriter uses.

Tips for creating headlines that hold your readers like super
glue.

A gold mine of "power words" that are yours for the asking.

A detailed guide to writing landing pages that grab your readers
and never let go.

A heads-up on the most common writing mistakes, and how to avoid
them.

_ Learning Module 1 -- The Right Editors Can Boost Your Income -
Here's Why_

Learning Module 2 -- Congratulations, You're Hired! (What's It
Like to Work as a Copywriter?)

And it _ALL_ comes with a 100% money-back guarantee for 60 days.

So you're covered!

That's right, it comes with my full, COMPLETE-SATISFACTION, 60-DAY
GUARANTEE.

Rockin' Copy 101 will give you the results you want, _OR YOUR MONEY
BACK_, no questions asked.

So you can test drive it WITH NO RISK at all.

If you decide within 60 days of your purchase that it doesn't do
everything I've said it will, you'll get your money back, and THE
LEARNING MODULES WILL STILL BE YOURS TO KEEP -- as a gift from me.

I can offer this guarantee because I'M SO SURE THAT YOU'LL BE
TOTALLY SATISFIED with Rockin' Copy 101 and the benefits that it'll
bring to your writing.

All the best,

_ HARRY LIVINGSTON _

You'll be able to download Rockin' Copy 101 and your free learning
modules as soon as you place your order and complete the secure
payment procedure. The products will be in PDF format. Please note
that you'll need to have Adobe Reader(R) software installed on your
computer to open and read the book and learning modules. If you don't
already have Adobe Reader installed, there's a link included on the
download page that'll allow you to install it -- totally free -- so
you'll be ready to rock.

Any questions? Comments? Don't hesitate to contact us at
support@rockincopy.com.
We try to respond to all messages within 24 hours.

PS: Remember, this breakthrough writing guide is ALL YOU NEED TO
IMPROVE YOUR COPY AND BOOST YOUR SALES. It builds on what you already
know, and adds the \"POWER OF PERSUASION\" to make your copy virtually
_irresistible_.

PPS: Internet marketing is a haven for creative copywriters. Rockin'
Copy 101 shines the spotlight on BOTH FREELANCE AND IN-HOUSE
OPPORTUNITIES, and lets you choose for yourself. Armed with the right
copywriting skills and street-smart knowledge of how the business
works, YOU CAN JUST ABOUT NAME YOUR SALARY.

PPS: Don't forget, your copy of Rockin' Copy 101 WON'T STAY AT THIS
LOW PRICE FOR LONG, and the two learning modules WILL ONLY BE INCLUDED
DURING THE INITIAL LAUNCH. If you want the entire package, don't wait.
Order now!

PPS: OK, I'll make it even better by including still ANOTHER MAJOR
BONUS just to make sure you get the full benefit of your new writing
skills. So I'm also throwing in a special report called _ENERGIZING
YOURSELF TO WRITE BETTER COPY._

__

COPYWRITING IS A POWERFUL FORCE for getting people to take action.
And the key to exciting them is YOUR ENTHUSIASM.

If your readers don't feel an uncontrollable urge to buy your
product, order your service, or do whatever it is you're encouraging
them to do -- THEN YOU'RE NOT DOING IT RIGHT. And chances are, the
missing element is enthusiasm.

This special report will give you some great tips for ENERGIZING
YOURSELF BOTH PHYSICALLY AND MENTALLY, to lay the foundation for
writing copy that _sizzles_ with excitement. It'll also teach you
something called the \"CINEMA EFFECT\" that'll get you going when you
really need to recharge your batteries.

*Adobe Reader is a registered trademark of Adobe Systems
Incorporated.

References to income, examples and other information on
rockincopy.com do not mean to suggest that everyone will be able to
receive the same results. Every person's success will be the direct
result of his or her efforts and work. I cannot guarantee that you
will have the same results described on this website. You also must
realize that you risk losing capital in any type of business activity
in which you engage.

©2009 Rockincopy.com and Harry J. Livingston, All Rights Reserved

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In database since 2009-06-16 and last updated on 2014-06-18
 
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