Excerpt from product page

IMALL Mobile Advertising Service
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Mobile Advertising

The exceedingly rapid growth of smartphones, in comparison to the
overall cell phone market, makes Apps and Mobile Websites critical,
must-have marketing tools. By now, all the "savvy customers" have
already migrated to smartphones, and the rest of the market is
following right behind.

This 2011, smartphones are expected to outsell conventional
low-feature cell phones. And as this shift continues to take place,
the use of Apps and Mobile Web browsing will become the new standard
by which YOUR customers engage with the brands and businesses they
patronize.

Don't simply hand over your customers to your competition - just
because you fail to recognize how important Marketing Apps and Mobile
Websites are. Take note: consumers are quickly adopting to new mobile
standards, and marketing to your customers is forever changing right
before your eyes.

Every business, professional, and organization - must have their own
Marketing App and Mobile Website to compete in today's highly mobile
marketplace.

We can help. IMALL offers an extremely affordable App & Mobile
Website package that will provide you with your very own iPhone App
and a Mobile-enabled Website that's accessible to all types of
smartphones, as well as desktops, laptops, netbooks, and tablets like
the iPad.

The exceedingly rapid growth of smartphones, in comparison to the
overall cell phone market, makes Apps and Mobile Websites critical,
must-have marketing tools. By now, all the "savvy customers" have
already migrated to smartphones, and the rest of the market is
following right behind.

Pay only $59 NZD per month

Features

What you get is a web app with the following features.

TRUE 24-7 EXPOSURE
PERSISTENT EXPOSURE: With your app's icon residing on their phone's
home screen, your customers are constantly reminded of your business.
With your own iPhone App and Mobile Website , your business is able to
"persistently reside" in your customers' phones - available to them
anywhere, anytime - where they can access your information with a
simple click of your app icon. Absolutely no other marketing tool can
deliver the same "real 24/7 exposure".

THE FOCUS IS ON YOU: What we provide you is NOT a Shared App - so you
are NOT just an ad or a listing in someone else's app. What you get is
a full-featured App and Mobile Website that is dedicated to you and
your marketing message. In this "Age of Smartphones", having your own
iPhone App and Mobile Website is like having your business brochure in
your customer's pocket 24/7.

If you do not establish a 24/7 presence in your customer's phone,
chances are your competition will. Without a doubt, your competition
knows about Smartphones and Apps and the Mobile Web, and they're
probably already working on it.

So, don't just hand over your customers to your competition. Open your
IMALL Account today, and engage your customers through their most
personal communications device.

UPDATE YOUR APP & MOBILE WEBSITE ANY TIME
DO-IT-YOURSELF, SELF-SERVE SYSTEM: When you open your IMALL Account,
you will receive your own Account Key and Password that will gain you
access to our Advertiser Back Office where you can simply and easily
manage the contents of your App & Mobile Website. Using our simple
fill-in-the-blanks, point-and-click Web-based interface, you will be
able to update the text content of your App & Mobile Web pages, as
well as upload your own custom images.

Pay only $59 NZD per month

FULL-FEATURED CONTENT
This at-a-glance Page Chart features all the key pages that make up
your iPhone App and Mobile Website. These pages should provide you a
comprehensive platform that can help your business inform and engage
your customers. With your own iPhone App and Mobile Website, these
pages are constantly accessible from your customers' phones -
available to them anywhere, anytime - where they can access your
information with a simple click of your app icon.

BEST VIEW: These pages are viewable as an App on iPhone and iPod-Touch
devices. Users of ALL other Smartphones will be able to view these
pages using their phone's browser, through your Mobile Website which
we also provide and support. Furthermore, a Classic Web version of
your app is also available at our Website, viewable on all desktops,
laptops, netbooks, and tablet computers like the iPad.

ICON
Your icon is a 57 X 57 pixel image that appears in the home screen of
iPhone and iPod-Touch users of your iPhone App, as well as users of
all other smartphones who access your Mobile Website. Your icon puts
your business in front of your customers 24-7, and puts your
information just one-click away - anywhere, anytime. By being present
in your customers' phones practically all the time, you have a
distinct advantage over your competitors and win your customers'
attention. IMAGE: You can upload a custom icon for your app subject to
these specifications:

Image size: 57pix X 57pix
Format: PNG only
File size: Must not exceed 15kb

NOTE: Your icon and your splash screen, as required by Apple and
Android, must be in PNG format. All other images used inside your
app/mobile website must be GIF/aGIF.

SPLASH SCREEN
Also known as the "Cover Page" of your iPhone App, this image appears
for about 5 seconds immediately after the user clicks your app icon
and before the Home page appears.

NOTE: Works only with your iPhone App on all iPhones and iPod-Touch.
Non-iPhone smartphones that default to your Mobile Website do not see
the splash screen page. IMAGE: Upload a custom splash image for your
app subject to these specifications:

Image size: 320pix(w) X 460pix(h)
Format: PNG only
File size: Must not exceed 120kb

ICON INSTRUCTION
This page is the first page every "new" user sees the first time they
access your iPhone App or Mobile Website. The page contains specific
instructions on how to save your icon to their phone's home screen
regardless of the type/brand of phone they are using. After the user
saves your icon on the phone, they are instructed to click the
"continue" button to make the instruction page disappear and continue
on to your Home page which contains the main menu of your app / mobile
website.

NOTE: This page appears only ONCE. After the user clicks the
"continue" button at the bottom of this page, this page will not
appear again. The text on this page cannot be modified. IMAGE: The
custom icon that you upload for your app / mobile website will be
displayed on this page. See icon information above.

HOME (MAIN MENU)
The Home page of your app / mobile website also serves as its Main
Menu, listing all the key pages available to the user. When a
returning smartphone user clicks on your icon from their phone's home
screen, they will automatically land on this page. iPhone and
iPod-Touch users will see your splash screen image first, before
landing on this page.

SHARE THIS APP: At the bottom of your Home page's menu listing is an
option which enables the user to share with others information about
how to get your app or mobile website. This "viral" feature uses the
phone's built-in email to send information about your app to other
potential users. IMAGE: This page enables you to upload a custom image
that will serve as the Main Banner of your App and Mobile Website. The
image is also used in both the Contact Us and the Join Us pages.

Image size: 320pix (w) X 144pix (h)
Format: GIF or Animated GIF
File size: Must not exceed 70kb

ALERT PAGE
The Alert Page is the very first page listed in the Main Menu. Use
this form to post Special Alert Messages to all your app users. This
message is immediately posted on the Alert Page of your App or use
Animated GIF to attract extra attention.

Image Size: 320pix (w) X 198pix (h)
Format: GIF or Animated GIF
File: Must not exceed 75kb

PAGE 1
Pages 1,2, and 3 are called "open-format pages". Each include an
image, a headline, and text area that holds up to 1,500 characters and
spaces. You can use these pages for whatever purpose you choose.

IDEAS: You can use Page 1 to introduce your business, explain your
core offerings and your specialty. For example, restaurants can use
this page to feature their head chef or a popular menu item. Doctors,
realtors, and other professionals can make Page 1 their profile page.

PAGENAME: You can assign a unique name/title for this page. IMAGE:
This page enables you to upload a custom image that is appropriate to
the subject matter you are covering in this page.

Image Size: 320pix (w) X 198pix (h)
Format: GIF or Animated GIF
File: Must not exceed 75kb

PAGE 2
Pages 1,2, and 3 are called "open-format pages". Each include an
image, a headline, and text area that holds up to 1,500 characters and
spaces. You can use these pages for whatever purpose you choose.

IDEAS: You can use Page 2 to write about the history of your business,
or to feature clients, offer testimonials, or write about awards your
business has won in your industry. Think about this: If this app were
a brochure, what would you put on page 2?

PAGENAME: You can assign a unique name/title for this page. IMAGE:
This page enables you to upload a custom image that is appropriate to
the subject matter you are covering in this page.

Image Size: 320pix (w) X 198pix (h)
Format: GIF or Animated GIF
File: Must not exceed 75kb

PAGE 3
Pages 1,2, and 3 are called "open-format pages". Each include an
image, a headline, and text area that holds up to 1,500 characters and
spaces. You can use these pages for whatever purpose you choose.

IDEAS: You can use Page 3 to cover other topics critical to your
business. Businesses with multi-ethnic clients can use this page to
offer information in a second language. Or you can use Page 3 to
provide a list of your branches, dealers, or distributors.

PAGENAME: You can assign a unique name/title for this page. IMAGE:
This page enables you to upload a custom image that is appropriate to
the subject matter you are covering in this page.

Image Size: 320pix (w) X 198pix (h)
Format: GIF or Animated GIF
File: Must not exceed 75kb

JOIN US
The Join Us page serves a very specific purpose: This is where you
explain to your app users the rewards of signing up. Entice them to
register and provide you their contact information.

LEAD CAPTURE: The Join Us page has a link that brings the customer to
a standard Registration Form which collects the name, phone number,
and email address of the user. This information is available to you
from your Advertiser Back Office.

IDEAS: Create your own "VIP Club" or "Rewards Program" where you offer
registered members exclusive deals that are usually not offered via
your Alert Page. Implement an upgrade to the usual deals that you
offer. IMAGE: This page uses the same image that appears in your
Home (Main Menu) page. See Home page to change this image.

REGISTRATION FORM
This page contains a basic fill-in-the-blanks form where the App or
Mobile Website User is requested to enter their name, mobile number
and email address.

LEAD CAPTURE: The information collected through this form is available
to the advertiser from the Advertiser Back Office. IMAGE: No image.

CONTACT US
The Contact Us page displays your information with special features:

TAP-TO-CALL: Users simply tap on your phone number to place a call.

TAP-TO-EMAIL: Users simply tap on your address to send an email.

GOOGLE MAP: Your Contact Us page links to Google Maps and displays
your location based on the street address you provide.

SPECIAL LINKS: Your Contact Us page also allows you to include up to
three special links which you can use to link your users to:

• Your Facebook, Twitter, or other Social Network account
• Your video on You Tube or other video serving service
• Your own or any other mobile-enabled website IMAGE: This page
uses the same image that appears in your Home (Main Menu) page. See
Home page to change this image.

Pay only $59 NZD per month See a demo of a web app. Best to
view with your smartphone or iphone. See a demo of the back end on
how you would manage your web app. Subscription costs The cost
of the subscription is $59 NZD per month. You can cancel at any time
provided you give us one months notice. Monthly payment is in advance
for the hosting of your web app (subscription). Once you have
signed up, we will setup your account. Then you will receive an email
like the one below. You login with the information provided, and start
to upload your images and enter content for your pages.

Hello Subscriber,

Your new iPhone App & Mobile Website account (from imall.co.nz) is now
active.

BACK OFFICE LOGIN: You will be able to manage your individual app by
logging in with your assigned AdKey and Password at the URL shown
below.

LOGIN URL:
ADKEY: abc123jjs (example only)
PASSWORD: jdjjdk67363hdsj (example only)

(Case sensitive. You may change your password after you login.)

SAVE THIS EMAIL: Make sure you keep a copy of this email as you will
need your account information to access the advertiser back office.

Thank you.
Mobile Advertising Services ()
Mobile Websites Ltd | __ Pay only $59 NZD per month

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In database since 2011-05-14 and last updated on 2011-08-12
 
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