Tangible Marketing(tm) Dental Patient Referral System How To
Guidebook for Dentists
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\"A REFERRAL-BASED PRACTICE IS THE KEY TO SUCCESS AND HAPPINESS\"
-DR. BARRY POLANSKY
_Is building a practice filled with ideal patients and referrals a
part of your vision? If so, what action steps are you taking today to
achieve that vision?_
_We are here to help with a unique approach and sensible tools to
help guide you step-by-step._
REFERRAL SYSTEM HOW TO GUIDEBOOK
Learn how to identify your IDEAL patients and grow the RIGHT
referrals. This easy to read, no-nonsense guidebook is based on
extensive word-of-mouth and referral marketing research, as well as
actual results derived from real dental practice referral programs.
This 32 page guidebook is writtten especiallly for dentists and team
members who want to grow referrals and is available as an e-book PDF
download for $69.95.
HERE'S WHAT YOU WILL LEARN:
* What you must know about referral marketing and why it is
important to your practice
* The keys to building a practice filled with IDEAL patient
referrals
* The steps to develop a systemized referral program for your
practice
* How to invite patients to refer with friendly
relationship-centered reminders
* How to prevent patients from mistaking your practice as closed to
new patients
* Includes referral letters, scripts, and more
READ THE FOREWORD BY DR BARRY POLANSKY:
Peter Drucker once said, "Because it is the purpose to create a
customer, any business enterprise has two and only two basic
functions: marketing and innovation." The question for me has always
been, "How will I market my practice?" Rita has written a concise
guide that answers my question. So many dentists struggle with the
idea of advertising when they know a referral-based practice is the
key to success and happiness. I am a big believer in attracting only
those patients into your practice that appreciate what you and your
staff are doing.
My book, _The Art of the Examination_, describes a sales system.
Before you can sell dentistry, you need to get the patients into the
practice and that is what marketing accomplishes. Rita's guide,
_Referral System How-To, _describes an easy to apply system that will
help you to get patients in front of you that are qualified to accept
your very best dentistry.
There are many books that you can read on word-of-mouth marketing
and creating buzz, but this is the only referral guidebook I know of
that is dedicated to dental practices. You can tell that Rita's
thoughts and ideas were taken right from her experience in the field.
The forms that she makes available are indispensable aids for your
practice. I invite you to read and apply Rita's guide. I guarantee
that if you follow her lead, patients will follow you.
Barry Polansky D.M.D.
Author, _The Art of the Examination_
Buy the Referral System How-To Guidebook PDF [10]
[11]
Written by Rita Zamora, a leading authority on dental marketing and
sales. With over 15 years experience in dentistry as a marketing
consultant and trainer to general and specialty practices, Rita has
developed a winning formula for success. Foreward written by Barry
Polansky, D.M.D. and author of The Art of the Examination.
Tangible Marketing | 303.807.3827 | rita@tangiblemarketing.com [12]
Copyright 2008 Tangible Marketing
