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are you being left behind in a software world?

IT'S TIME TO INVEST IN YOURSELF. READ THIS BOOK.


FIND YOUR IDEA, BRING IT TO LIFE, And GET IT THE ATTENTION IT DESERVES...







Get The Blueprint I Used To Build TWO Successful Companies
Includes exclusive interviews with 24 world-class investors, entrepreneurs, marketers, and more.

Unlike most authors, I actually built companies.



Keyword Scout was a keyword research tool that helped businesses find low-competition, high commercial intent keywords on Google to rank their websites for. I sold this to over 1200 businesses.


SerpClix is a software that artificially increases the click-through rate of results on Google. I had over 10,000 users involved. I had over 250 agencies paying me monthly before it was acquired.


Shout is my current focus. It is an influencer search engine that allows you to find, research and reach out to influencers. Over 500 companies use Shout to find influencers to promote their companies on Instagram and YouTube.


We all have ideas, but only a few of us ever execute on them... It's time to stop making up excuses and execute on them, RIGHT NOW.



In the book, you will learn important lessons such as:
How to find an idea even if you don't have one How to verify whether your idea will succeed, before ever spending a dime on it How to to get your idea properly developed and avoid major scammers How to avoid common pitfalls that most technical projects face How to find investors and how to properly pitch them How to sell your software to thousands of people
This isn't one of those get-rich-quick schemes that charge you a bunch of money for a snake-oil salesman to tell you everything you want to hear. In fact, what I teach isn't quick at all, and that's probably not what you wanted to hear, but it's the truth. However, success will happen quicker than you think. You'll start following the blueprint in the book and then you'll hit the last page of the book and realize how far you and your newly founded company have come. However, let me tell you why I wrote a book (and why it's so cheap)...
I don't actually need the money. Some people make money from teaching others how to make money. I make my money from software and I live a good life without any book sales. I want to help and give back, as I have had many people help me along the way and a book is one of the best ways to tell my message to as many people as possible. I like to brag. I want to get 10,000 copies out there just so I can brag about how many copies I have in circulation. Becoming micro-famous is fun, even when it's not making me any money.

Meet The Author

My name is Josh MacDonald and I'm 22 years old. In high school I sold 6-figures worth of marketing software. I did it again in college but this time bigger - and that company was recently acquired by a marketing firm.

After having success, a number of people started reaching out asking how I did it. So, I decided to write The Non-Technical Founder to help all those people understand how I did what I did, twice.



Your Book Includes Snippets Of Interviews With 24 Massively Successful Entrepreneurs


Stephane Kasriel is the CEO of Upwork, the largest freelancing platform where businesses and independent professionals connect and collaborate remotely. He teaches us how to properly build a remote team. You'll learn how to avoid scams, hire efficiently and get your project built quickly.


Blake Smith is the founder of Cladwell, an app that gives fashion advice using clothes already in your closet. He took the business from $15,000 per month to $1,000,000 per year, in less than 12 months. He explains the modifications he made to make it happen.


Dr David Darmanin is the founder of Hotjar, a software used by companies like Microsoft, Panasonic and Nintendo. He is the pinnacle of success in the software space. He explains how he came up with the idea for Hotjar, and how to decide on an idea that will fulfill all of your personal goals.


What's inside the book

First you'll hear about my journey while I explain my pitfalls and victories over the past 9 years in business so you can learn from them without the hassle. Then the book lays out the 3-stage system.

In the 3-stage system, you'll learn:
The Ideation Stage. You need a good idea. If you think you have one, great. If you don’t have one, I’ll help you find one. We take your idea, and then we test and validate it through multiple strategies to see if it’s actually a good idea that’s going to make you money. The Development Stage. Here is where you build out your idea. We’ll weigh out your options and help you build your software without writing a line of code. Should and how do you find partners or investors? Should you hire programmers? I help decide. The Marketing Stage. It's time to acquire your first customers or users, whether you built a software you plan to sell to Fortune 500 companies or a social networking app for college students, etc.
Page 11. Investor Adam Draper explains the wrong way and the right way to come up with software ideas.
Page 109. How to avoid naively pissing off your customers with a poorly thought out pricing model.
Page 51. How to filter through dozens of good ideas, to decide on the idea that you should ACTUALLY execute.
Page 153. Why more companies than every are switching from trial pricing to the freemium model and which path you should take.


"Starting anything technical can be tough but the book really opened my eyes to the world of possibilities to those of us who don't know how to code."

Review By [Alex Billard]


"FINALLY! I heard about Josh working on this book months ago but I am so excited to finally have my hands on a copy. I'm about halfway through and have learned so much about the process that you really can't find anywhere else."

Review By [Justin Kowalsky]


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