Excerpt from product page

Are You Part of the 1%?




Hello,

My name is Dr. Pat Davidson, and I would like to welcome you to MASS.

If you go through with the entirety of this program you will be changed. Most of you who start will not finish. This program is not for the weak and timid. This program is for those who are tough, resilient, and committed to working hard and reaching for the stars.

I did not design this program for the 99%. Only the 1% will be able to make it through this program. The 1% are the people who are willing to endure in the face of extreme difficulty. The 1% are the people who are willing to sacrifice many things to realize an eventual goal.

I have no pity for you if you are not able to complete this program. If you give up, you are probably like the majority of people on this planet. If you make up the 99% of the population who will not go through this program, there is probably nothing wrong with you, but I’m probably not interested in being friends with you.

I like those who are on the fringe. I like those who are different. I like those who live by their own set of values. I like those who don’t mind it when the lunatics run the asylum. If you enter the beast, you must become the beast to survive.












[#mass has easily become my favorite work out program @daddy_bonez . It'll definitely be the kick start to every off-season for myself and most of my athletes. So much strength, power, and stamina gained and we're just over the half way mark. The best part, is the solid foundation and understanding each individual athlete has been able to develop and learn about themselves. Knowing their strengths and weaknesses will lead to a great season of progress and PRs. Huge appreciation to @gregoryb2118 for helping our athletes with the building blocks to their nutrition and laying the true foundation for athletic performance. Can't thank @dr_ben_house @davisxctf and @davidrascoe enough for introducing me to these amazing coaches! #scfitfam #strengthandconditioning #crossfit #strength #power #nutrition #functionalmedicine #health #fitness]

A video posted by Austen Cochren (@acochren31) on Jun 10, 2016 at 11:09am PDT









[585lb DL. 40lb PR post Operation Drago. 600lb up next. Thank you to my brother in iron @elishle for helping me crush this today. #deadlift #deadlifts #pr #strong #strongman #powerlifting #gymlife #gym #fitfamily #fit #health #personaltrainer #perfect #gainz #gains]

A video posted by Ian Engel (@engel_strength) on Nov 18, 2015 at 1:18pm PST









[Crushed 455 for a single on front squat. #speedkills #crowdpleaser #heavyasshit #squats #brettfavre look #yankees pride #powerstroke #weightlifting #nyc #fitness with the boys @daddy_bonez @dantrink. Thanks @g_juni0r for taping. #power #training #gainzz #vinvanstrong #nyc #athlete #strength]

A video posted by Vinny Brandstadter (@vinvanstrong) on Oct 21, 2015 at 7:47am PDT











Who Am I




So I haven't scared you off yet?  Perfect.  Allow me a minute to properly introduce myself and tell you why you should believe in me and this program.

I have a PhD in Exercise Physiology. I have worked as a professor of Exercise Science at Brooklyn College and Springfield College. I have coached the athletes from Springfield College Team Ironsports. I have competed in Strongman and qualified and competed in two world championships at the Arnold Classic. I have competed in submission wrestling at the highest level in the North American Grappling Association. I have fought professionally in Mixed Martial Arts. I have trained for a long time. I have made weight in weight class sports for a long time. I have studied the workings of the body and lived the science to the best of my ability for a long time. I have been lurking in the shadows, learning and training, not putting my information out for public consumption for a long time.

If you are an elite strength coach, you probably know who I am. If you are an elite strongman athlete, you probably know who I am. If you are a regular Joe who is a weekend warrior, or a gym bro, you probably do not know who I am. This is how I meant to keep things. Now I am changing and permitting the 99% to have a glimpse at what the 1% does.

Perhaps I can unveil more members of the 1% by putting this information out there for the masses. I doubt there are many of you out there, but if you exist, I’ll know it because you’ll enter the beast, you will become the beast, and you will want to tell me and the world about it afterwards.












[Definitely feeling stronger post MASS. This is 345 for a pretty easy beltless set of 3 after a long, kind day of coaching. Probably a beltless PR. #Training #strength #squat #squateveryday #workout #weightlifting #powerlifting #fit #fitspo #fitness #goparabolic #teamparabolic #strengthcoach #gains #gainz #GarageU #deadlift #bench]

A video posted by Cody Plofker (@codyplof) on Mar 28, 2016 at 6:10pm PDT









[Saturday: #MASS in the morning followed an amazing #nutrition talk by Brenda Gregory, then an 11 mile #ruckrun through downtown. Sunday: #Recovery and reading more through @daddy_bonez words. His MASS program goes far beyond physical resilience. It's going to test your soul. Anyone can go through the movements, but few will go through it looking for a beating. Striving to conquer in a no win scenario or having the mindset of a warrior and looking for that "beautiful death." Given, doing this non stop will lead to your demise. Every now and then you have to take on the biggest guy in the room. You have to fail. I had the fortune of getting inside this guys mind at a @trainadaptevolve seminar hosted by @dr_ben_house and @davisxctf . He'll unlock the primitive side of your mind and light a fire in you. #resilience #fitness #fitfam #strengthandconditioning @streamlinecrossfit #scfitfam]

A video posted by Austen Cochren (@acochren31) on May 2, 2016 at 2:05pm PDT







Normal Price:  $87



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Normal Price:  $107



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Unlike Anything You've Ever Done




This program is not going to be like ones you have done before. You will do the same workout over and over again for four weeks in a row. There is no chest and bi’s day. There is no back and shoulders day. There is no leg day. Every day will be an everything day.

After you complete four weeks of the same workout done four times per week, you will move on to the next phase. Each phase builds on the previous one. Do not skip phases. Do not alter the plan. Do not have your own, “good idea”. Fall in line, and accept what is given to you. This program is not built on the singular day. This program is built on the accumulation of all the days put together.

You will have good days. Do not get too excited about those good days. You will have bad days. Do not let the bad days get you down. Punch your ticket on a daily basis and ride the wave. Do not think too much. Simply trust the process and do your work.












[A little snippet from today's #MASS workout. 355x5 on the 9th set. Block 3, Week 9, Day 3 of the program and my skeletal muscle mass has increase by 6lbs (via @InBodyUSA), body fat percent is the lowest it's ever been and PRs don't last for more than 7 days! Check out @therebelperformance if you want the secret formula

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