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Welcome to Block The Bitch the home of Clarity, Strategy & Confidence.


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[Home] [Our Services]


Our Services
[My Membership Options] [About Us]


About Us
[Karen Nadkarni Ruffle] [Aimee Holland] [Wayne Large] [Nicola Joyce] [Testimonials] [Contact Us] [Members Login]


Members Login
[Members Offers] [Expert’s Top Tips] [Training Courses]

[Local Marketing] [Instagram Marketing] [Facebook Ads] [Facebook Remarketing] [Video Marketing] [Internet Marketing] [Webinars] [Resources/Coaching Tools]

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My Membership Options







“I have loads of tactics and advice but I’m not sure how to pull it all together”
























We are all about clarity, strategy and confidence. Pulling together all those ideas, super tactics and advice you have into a single strategic plan.







Strategy starts with a simple question…. Where are you now?

Honestly, most trainers are not quite sure. Who is your perfect customer? Does your current mix of services help you to achieve your goals? Who are you? Our very first goal is to help you achieve clarity in who you are and where you are in your business. Then we can think about where you want to go.

Where are you going?

What do you want to achieve with your business? Is this a lifestyle business that gives you the perfect balance of income and family life. Maybe you want more, to be the local expert in your specialist area, or even world domination? These are all great goals. So where are you heading? This is where the real strategic planning comes in, the pulling it all together.

How are you going to get there?

This is where the tactics come in. You see the mistake most personal trainers and fitness professionals make in marketing is jumping straight here to step 3. They get hold of some great ideas and put them in place then sit back and wonder why it didn’t work for them. The truth is without a strategy how can you possibly know which tactics are right for you and your unique business?

So how do I do all this even if I haven’t the first clue about business and marketing?

That’s exactly why we are here. To give you a step-by-step guide to getting set in the right direction for you. No strict formulas to follow or systems that promise to make you millions but cost a bomb.
Just good solid business and marketing advice as UNIQUE as YOU.

What happens when I join Block the Bitch?

• Firstly we will welcome you into our VIP facebook group with experts on hand to answer all your questions.
• Then you have instant access to all our training in our protected content area of this website. This includes webinars, training courses, experts’ top tips and more.
• And if you haven’t already done so you can have a strategy STRICTLY NO SELL call with Karen or Aimee to set you off in the right direction. (*this part of the offer is limited to 10 new people per week as Karen and Aimee do have to sleep sometimes and both run multiple businesses)

What would you tell a potential client who was being trained by a friend?

Consider for a moment a new client comes to you and she is being trained by her friend who has lost weight. Who do you think she should trust for advice on her weight loss. Someone who has done it once and succeeded, or someone like you who has qualified and trained hundreds of people to achieve their goals? Qualifications matter and that’s why Block the Bitch is led by people with real business and marketing qualification AND experience in the industry.


YES! I Want Strategy Clarity and Confidence!



There is a one off membership joining fee of £75+vat and monthly membership is just £45+vat per month after that which will be billed until cancelled.


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