Piracy Killer
*
Let's face it: _ONLINE PIRACY IS RAMPANT NOW A DAYS!_
Every year, millions of dollars are lost to piracy and illegal
distribution. And it doesn't only affect to top-brand products such as
Hollywood blockbusters and pop hits. In fact, it affects us all!
Even if you sell a small ebook, a video training program or a
software, chances are that it's been illegally pirated and shared
online through file-sharing directories, black-hat forums and warez
sites. Yes, YOUR PRODUCT COULD BE ILLEGALLY DISTRIBUTED RIGHT NOW FOR
FREE AMONG THOUSANDS OF PEOPLE who don't pay a penny for your hard
work!
Infuriating, isn't it?
Wrong, wrong and WRONG!
Guess what: SECURING YOUR PRODUCT'S ACCESS PAGE BEHIND A
PASSWORD-PROTECTION SYSTEM WON'T HELP. Why? Because pirates actually
purchase your product as if they were a genuine customer (and thus
getting a valid password or license to access your product), then they
download your product and rip it, then they upload it to a
file-sharing directory so HUNDREDS of people can download it for free,
and finally they refund their order so you don't even get paid for
their purchase!
The following chart explains how pirates operate:
Again... WRONG!
Why? BECAUSE ALL THESE FILE-SHARING DIRECTORIES, BLACK-HAT FORUMS AND
WAREZ SITES DO INDEED RANK IN GOOGLE!
Think about it for a second: studies confirm that most people tend to
research on Google for reviews and second opinions before buying any
product online, right?
Well, any prospect who might be genuinely researching on your product
before purchasing it could easily stumble upon these sites through a
casual Google search, and... he might eventually end up downloading
your product for free instead of actually buying it as it was his
original intention!
Take a look at the following chart...
So, as you can see, if you sell any type of product online... make no
mistake: YOU ARE INDEED AFFECTED BY PIRACY!
Piracy Killer is a brand new software that scouts the search engines
(Google, Yahoo and Bing) searching for file-sharing directories,
black-hat forums, pirate blogs and warez sites where your product
might be illegally distributed without your permission.
Once the software identifies any shady activity involving your
product, it automatically takes immediate action to stop it right
away!
SO... WHAT TYPE OF ACTION WILL PIRACY KILLER INITIATE AGAINST
PIRATES? Simple: it goes on a DMCA-sending spree! (*)
Let me define DMCA _(Digital Millennium Copyright Act)_ with an
actual quote extracted from Wikipedia:
Here's the quote again from Wikipedia:
It CRIMINALIZES PRODUCTION AND DISSEMINATION of technology, devices,
or services intended to circumvent measures (commonly known as digital
rights management or DRM) that control access to COPYRIGHTED WORKS. It
also criminalizes the act of circumventing an access control, whether
or not there is actual infringement of copyright itself. In addition,
the DMCA heightens the penalties for copyright infringement on the
Internet.
And what are the potential legal consequences of a DMCA violation?
Again, let me quote official sources:
* QUESTION: What are the criminal penalties for a DMCA 1201
violation?
* ANSWER: First time offenders may be fined up to $500,000,
IMPRISONED FOR 5 YEARS, OR BOTH. For repeat offenders, the maximum
penalty increases to a fine of $1,000,000, IMPRISONMENT FOR UP TO 10
YEARS, OR BOTH.
So, in a nutshell...
DMCA notices protect rightful product creators and vendors by
ENFORCING ONLINE COPYRIGHT LAWS. Those who violate it (pirates!) could
potentially face very serious legal consequences and expensive fines.
As a result, web administrators from these file-sharing directories
are very prompt to remove copyrighted material from their servers upon
receiving a DMCA notice, precisely because of the severe legal issues
they could be potentially facing if they don't.
Piracy Killer operates by conducting non-stop searches on Google,
Yahoo and Bing in order to spot all those file-sharing directories,
pirate blogs, black-hat forums and warez sites where your product
might be distributed illegally without your consent.
Here's how it works:
Product Registration
First of all, at the Piracy Killer configuration dashboard, you enter
the product's details such as the _Product Name_, the _product's legal
owner's name_ (your name), the _product's website_, etc. Basically,
you register your product into Piracy Killer.
Scouting the search engines
Once your product has been registered, Piracy Killer crawls the
search engines (Google, Yahoo and Bing) querying for "Your Product
Name" + "Keywords". These keywords are automatically embedded in the
system and aim to trigger the typical pirate sites: "download",
"free", "share", "license key", "crack", "warez", "activation code",
"download link", etc. All these keywords are already inserted in the
system, you don't have to add them yourself.
For example, let's imagine that your product is called _"My Super
Product"_. Here are the queries Piracy Killer will search for in the
search engines:
* my super product download
* my super product free
* my super product share
* my super product license key
* my super product crack
* my super product warez
* my super product activation code
* my super product download link
* And many, many others...
Filtering legit results from "piracy-flagged" results
Obviously, some of the results obtained from querying the search
engines will be legit, while some others will be potentially "pirate
material".
SO... HOW DOES PIRACY KILLER KNOW WHICH ONE IS LEGIT AND WHICH ONE IS
NOT? Very simple: Piracy Killer has a built-in database with hundreds
of file-sharing directories, black-hat forums, warez sites, etc where
pirate activities have been previously reported. So, if any of those
queries correspond to any of those sites in our database, Piracy
Killer will flag it and will take immediate action (more on that
later).
_ In the other hand, if a query does not correspond to any of the
sites included in our piracy database, the system will send you an
email with the query link so you can take a quick look by yourself.
Plus, in that same email, you will find two buttons for you to choose:
"whitelist site"_ and _"flag as piracy"_:
* WHITELIST SITE: The system will whitelist that entry and, from now
on, it will never flag that particular search engine query again. You
will not receive further notifications about it because it's been
whitelisted.
* FLAG AS PIRATE: The system will automatically add it to our
built-in piracy database and it will automatically take action against
it (more on that later). From now on, you will not receive any further
notification about it neither because the system will automatically
deal with it on your behalf.
Since all our customers continue to flag more and more sites as
"pirate material", our piracy database keeps on expanding on a daily
basis, and thus Piracy Killer's accuracy grows exponentially. That
ensures that our pirate database is always up to date with every new
pirate website trying to rip our customers' products!
Sending a DMCA notice
As already stated, when Piracy Killer detects a red-flagged website
that's illegally distributing your product, it sends the website
administrator an email requesting them to remove any link or entry
that violates your copyrighted material.
That email also contains an OFFICIAL DMCA NOTICE TEMPLATE THAT'S BEEN
CUSTOMIZED TO INCLUDE YOUR PRODUCT'S INFO: _"product name"_,
_"product's legal owner's name"_, _"product website"_, etc. The system
automatically customizes the DMCA notice with your data, so you don't
need to do absolutely anything at all.
Confirmation
Exactly 24 hours after sending the DMCA notice, the software
automatically checks the flagged URL again to confirm whether they
have removed your product listing from their site.
If they have, the system takes no further action.
However, if they have failed to take down your product from their
site, the system will send them a \"FRIENDLY REMINDER\" encouraging
them to remove it immediate so no further actions are taken against
them.
Scaling it up!
Once again, 24 hours after the "friendly reminder" has been sent, the
system checks again the flagged website to confirm whether your
product is still being distributed or not.
If they have removed your product, the software takes no further
action.
However, if they still persist in their activities, the software
scales the issue further up the ladder: it will automatically contact
the WEBSITE'S HOSTING COMPANY AND DOMAIN REGISTRANT!
Hosting companies (Hostgator, Bluehost, GoDaddy, etc) are also
responsible for all the content (and websites) hosted in their
servers, and therefore they're VERY PROMPT TO ACT UPON SPAM AND
COPYRIGHT VIOLATION COMPLAINS. They will contact the website
administrators and force them to take down any page or link that might
be violating your legal copyrights, and if they don't... the hosting
company usually suspends the entire site altogether!
Needless to say, administrators of these pirate sites usually act
VERY promptly to demands from their hosting companies because they
know they can lose their entire site in a heartbeat!
Oh yes, in theory you could totally send your own DMCA notices
without Piracy Killer... but do you really want to do that?
Let's review what the manual process would be like...
Querying all the piracy-triggering keywords
First of all, you would need to scan through at least the first 10
pages of Google, Yahoo and Bing querying for your product plus a
number of different keywords.
Remember: _"Your Product + Download", "Your Product + Free", "Your
Product + Share", "Your Product + License", "Your Product + Crack",_
etc, etc, etc. A loooooong etc, in fact!
Filtering the genuine sites from the pirate ones
Obviously, you can't just send a DMCA notice to every site triggering
your product keywords. Many of them will in fact be 100% legit sites
talking, reviewing or legally linking to your product.
That means that you must create your own database with hundreds of
file-sharing directories, black-hat forums, warez sites, etc. Plus you
would need to update the list on a monthly basis, since these pirate
sites come and go in the blink of an eye!
Typing and sending dozens of DMCA notices
For each site you find pirating your product, you would need to
manually type and send the DMCA notices.
That can be very tiresome and time-consuming, specially because you
will find yet more pirate sites trying to rip your product on a weekly
(even daily!) basis.
Confirming whether your product has been removed
Obviously, if you've sent a DMCA notice to a bunch of pirate sites,
you will certainly need to follow up 24 hours later to confirm whether
they're removed your product from your site.
That means re-visiting all those sites all over again... one by
one... ouch!
Scaling it up to their hosting and domain registrar companies
And what if the pirate site refuses to act upon receiving your DMCA
notice?
Yup, you guessed it: you would need to research on what are their
hosting and domain registrar companies, then you'd need to contact
their copyright violation department, you'd need to explain the
situation, etc... and that means more typing, more emails, more time
wasted on your end!
Rinse and repeat... every single day...
You didn't think this was an one-off process, right? Oh no, I'm
afraid it's not...
Pirates don't rest. They don't sleep. They're all over the work, and
they rip products (just like yours!) 24 hours around the clock.
The moment one of your DMCAs take down a pirate, there's another one
working to distribute your product illegally once again.
So yup, you'd certainly need to conduct the whole process every day,
or at the very minimum every week... forever...
Let's face it: you cannot win the war against piracy... at least not
if you try to get them one by one, manually, all by yourself.
Pirates don't rest, they don't sleep, they're just too many, too
spread apart, and too quick to procreate. The world's most powerful
print, video and music publishing corporations have been trying for
years without success!
The only feasible way to beat online piracy is to take an automated
approach: a software that's being designed as a SET-AND-FORGET
operation. You just need to register your product within Piracy
Killer's customer database, and the system does the rest for you 100%
on autopilot.
Just like pirates, Piracy Killer doesn't rest, it doesn't sleep, and
it never stops.
Every single day, Piracy Killer goes out to the internet, scanning
the search engines and dodgy pirate sites searching for your potential
piracy alerts related to your product. And if it finds anything
suspicious... BANG! it will act upon it immediately!
Seriously, do you really want to do all that work yourself when you
could SIMPLY CONFIGURE A SOFTWARE TO DO IT ALL FOR YOU?
Think about it for a second...
What if Piracy Killer, by removing all those dirty sites freely
distributing your product, could SAVE YOU A SALE OR TWO per month?
Wouldn't it pay itself off?
Now imagine if Piracy Killer could save dozens of sales from piracy?
It could easily become the very BEST INVESTMENT OF THE YEAR FOR YOUR
BUSINESS!
Well, in this case you know what's going to happen:
Pirates will simply rip your product and shamelessly share it with
everyone, and you won't get a penny from your hard work!
So you want to do it all on your end? Ok, no problem, here's my
advice: load up on coffee because you're going to spend endless nights
searching for pirate sites and typing hundreds of DMCA notices...
enjoy it!
You, sir, have taken the most sensible decision!
Let a professional software do the work for you... set and forget...
easy!
Oh, and don't forget to wave pirates good bye... it would be rude not
to ;)
