Short Sale Momentum: Short Sale Momentum
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SHORT SALE MOMENTUM
"Who Else Wants to Make Serious Money
in Real Estate While Others Are
Struggling in Today's Market Condition?”
“Seasoned Real Estate Agent Reveals His Bullet Proof System For
Closing Over 90% of His Short Sales Deals and Making Real Serious
Money in Our Distressed Market!"
Dear FRIEND,
HI, my name’s “JJ” I'm an active real estate agent working in
the trenches -- just like you.
If you’re thinking about getting into short sales this may be the
most important letter you'll ever read
WHY?
Because residential short sales can be EXTREMELY LUCRATIVE -- if done
right!
However, without having the right information and being armed with
the right tools, it could be frustrating.
But ONCE YOU KNOW THE TRICKS OF THE TRADE, you can have a very
successful business. That’s what makes short sales so rewarding.
You rarely meet people in this business who are not WILDLY
SUCCESSFUL. But most are extremely protective of their knowledge and
tight lipped.
They don’t tell anybody about what they do or how they do it. They
don’t want anybody else in their business and territory.
Here's why, They are on a run-a-way cash train with no end in sight.
I know there is plenty of room for newcomers in this niche. Just look
at this growth curve
"Learn What It Takes To Face The Short Sale Tsunami"
I’ve been in this business for ten years now and people ask me all
the time what I do and how I do it. Even when I tell them, a lot of
times they don’t understand right away.
So I finally wrote a book for some friends and some colleagues, and
I’ve decided to share it with you.
For the first time I’m going to reveal facts to you that have been
KEPT IN THE DARK IN THIS INDUSTRY FOR YEARS. It’s almost like a
secret society or an “old boys” club and nobody tells anybody
about what they do. I didn’t see why.
"Break Into The Short Sale Old Boys Club"
Well, after a period of time I made up a list of answers and I have
shared them with a lot of friends. But I never actually written a book
or anything that really tells the whole story until now.
"How I Got Into The Residential Short Sale Business"
Let me tell you a little bit more about me. I’ve been in the real
estate business now for ten years. I started off as a buyer's agent.
Of course, I started in the business during the best years -- when
everything was easy and the fruits were hanging low.
I've done it all, from showing homes on Sunday night at 10 PM to
writing offers ending in multiple biddings and stealing the deal. I
made a lot of money until the bubble burst.
Many of my past clients started calling me and asking me for help.
Honestly, I didn't know what to do then. Soon
after, a client of mine asked me if we could sell his home as a short
sale. I did poorly and their house ended up
being foreclosed. I had to turn things around. Highly motivated, I
spent hundreds of hours and thousands of dollars on whatever training
I could lay my hands on.
The thing that really attracted me to short sales is that IT'S A
UNIQUE SEGMENT OF THE REAL ESTATE BUSINESS.
When I started only a handful of people were doing it in my area.
Even the lenders were disorganized and facing an uphill battle. Since
then, things have changed a whole lot.
"How I Effectively Close My Short Sale Deals Almost Every Single
Time"
I have personally closed millions of dollars worth of short sale
transactions. I’m not a guy that sells courses
on how to do short sales and makes a whole lot of money selling a
course; I think that’s a bunch of bull.
I actually do it everyday. I SOMETIMES HANDLE AS MANY AS 12 TO 15
TRANSACTIONS AT A TIME; sometimes it’s even more.
My friends also close a lot of transactions, and I’ve asked them
and quizzed them and learned everything that they do, too.
So I am pretty much of a repository of information and, as far as I
know, not too many guys are willing to share.
"How To Finally Start Working On Short Sales"
There are a lot of different ways you can work on short sales. Agents
often start representing buyers interested
in purchasing a distressed property which is usually assumed as a
great deal. The problem is being on that end of the transaction is so
frustrating since the control is entirely relinquished to the listing
agent.
In the last few years the real estate business models have radically
changed. If you were in the business in the 1990s, of course, you
might have already dealt with REOs and short sales. But it is not the
same game anymore.
Because of the complexity of the way loans were structured and sold
in recent years, doing short sales now requires a different approach.
The good news is most lending institutions have streamlined the
process of short sales which makes it easier than ever for a real
estate agent to enter the field, but this time as a listing agent.
You have to think. It’s not only a different way to drastically
increase your income. It is a way to rejuvenate your business and make
you love real estate again. Since very few agents are willing to
specialize in short sales, there is an opportunity for you to dominate
whatever area you’re in; you’ll just totally slaughter it.
"How Do You Qualify The Best Buyer And Make Your Deal Unbreakable?"
I’ll tell you the thing that I really like about Short Sales or
about just putting a deal together. I didn’t know until I'd actually
closed a handful of them how much potential there is to make money
and, at the same time, have fun.
BUYERS WILL DO ANYTHING TO GET YOUR DEAL. The trick is to deliver
value first and, and as they perceive this, you will make them, and
their agents, jump through the hoops.
There’s nothing more exciting than that. Based on the criteria that
I use, I make my selection and, at the same time, put together a list
of willing, qualified, and hungry buyers as a back-up. I want to
remind you that it is just as important to qualify the buyer's agent
as the person purchasing the property.
What’s even more exciting is knowing that, regardless of the time
it will take to get the short sale approved, I have a virtually
unbreakable deal because I have chosen the buyer (and his agent) very
well.
"Learn The Red Flags On Why You Shouldn't Work With Certain People"
These days everyone spends a great deal of time online. Searching on
a subject matter is easy but it can be confusing and overwhelming. As
much as I love answering questions, it can be difficult working with
someone who thinks he knows everything on the subject.
Sometimes, the homeowner is disorganized and not willing to put in
some effort. Lots of paperwork is needed upfront so if it takes them
several weeks to give me a signed piece of paper, you can guess how
painful the rest of the transaction will be.
The seller's expectations are out of line. Say, he wants to move out
of the house by a specific date and under certain conditions. As you
know, with short sales, everything depends on the lender's approval.
This is not a conventional sale. I will show you how to waste no time
in qualifying your prospects.
"How To Put Your Lead Generation Machine On Auto Pilot"
In the course we’re going to talk a lot about lead generation. The
mantra of real estate agents: "No Leads, No Business."
If you can imagine a system that produces regular inbound leads, day
in, day out, 24 hours a day, and the only thing you have to do is to
follow up. Is that a hard thing to do? If you are accustomed to
working really hard to get listings, you will be pleased to find out
that short sale listings are, by far, so much easier to get.
It’s well worth your time.
You’ll learn about new ways of introducing your business cards, the
way you should dress and the way you should carry yourself when you
talk to a distressed homeowner. Actually, these are very little things
you think you already know but you don't.
In the 21st century you don't have to work hard, but rather smart.
You will easily learn how to leverage online tools to produce non-stop
leads. A lot of agents have never heard of an auto-responder. This
simple tool will allow you to keep in touch with thousands of leads.,
while delivering value to them on a constant basis. Communicating with
your leads is not as complicated as you may think. In our business, it
is a numbers game. THE MORE PEOPLE YOU'RE IN TOUCH WITH, THE MORE
CHANCES YOU HAVE TO GENERATE BUSINESS.
"How a Guy That Doesn't Know Squat About Short Sale Negotiation Can
Still Close The Deal"
You’re going to laugh and maybe, not to take me so seriously, but
the truth of the matter is -- yes, you can close a short sale even if
you know little about the process. But, let me qualify that statement.
I’m going to have to teach you first how to position yourself in
the deal. When you're on the receiving end, bybeing the listing agent,
you're the one collecting all the information and monitoring all
parties involved. If you know how to surround yourself with the right
people (and I'll teach you how to do that as well), more than half the
battle is won. I never, ever get involved in a transaction without
having a solid team behind me.
I’ll show you how to protect yourself when you do make mistakes.
One of the great things that nobody ever knows about the short sale
business is that you rarely ever lose.
BIG POINT: THE RULE IS ANTICIPATE! ANTICIPATE! ANTICIPATE! so you
will always be ahead of the curve and get the deal done.
Most people in our business don't have the right approach and I’m
going to teach you exactly how to have one.
"How To Market Your Short Sale Listings At Rock Bottom Prices"
I’ll teach you how to properly market your short sale listing the
right way the first time so that you don’t look like an amateur.
The thing is, in working with short sale listings, if you look like
you know what you’re doing, you’re going to get a lot of respect
from
your peers and you will be getting a lot of written offers.
If your listing doesn't get any activity, most likely only one thing
needs to be addressed -- the price. You know why? Because it's all
about perceived value.
If you look like somebody who doesn’t know what they’re doing,
they will treat you like somebody who doesn’t know what they’re
doing. That’s why this information is so valuable to you.
"How To Get 100s Of Buyers' Leads From Your Listings -- Rain Or
Shine"
Next we’ll talk about getting hundreds of hungry buyers. Everybody
thinks that this is a difficult thing to do. That’s not true; THEY
WILL FLOCK TO YOU LIKE BIRDS, only if you use the right approach.
As a matter of fact, we get tons of buyers' leads everyday, but
there’s one secret that nobody’s probably ever going to tell you
that will get these leads in droves. I’ll share it in the program.
"How To Make Social Media Your Friend, Not Your Enemy"
I don't know about you but, at first I wasn't a big fan of Facebook,
Twitter and so forth. But I realize now that this is one of the most
important elements of all businesses. It’s by far one of the
easiest, and cheapest, ways to get instant, far-reaching exposure. You
just have to know how to use social media the right way.
Guess what? If adding one more thing to do to your already busy
schedule overwhelms you, YOU DON’T HAVE TO DO IT. You can have
someone else do it for you (under your supervision, of course). A
college student, a nephew or anyone from the Y generation will love
the idea of spending time tinkering with your network profiles and
expanding your list of friends.
It’s actually much easier to grow your reputation and your business
that way.
"How Do You Get Your Short Sales Approved for 40 Cents (Or Less) On A
Dollar"
First of all, I want to quickly remind you that all short sale
negotiations are based on the current local market value. Very often,
due to the property conditions, location, etc. lenders are willing to
take much less.
I’LL TALK ABOUT LITTLE TRICKS THAT COULD HELP YOU OFFER LESS TO THE
LENDER AND MAKE THE BUYER SAVE EVEN MORE MONEY.
There are a lot of distressed properties out there that could be a
good deal and still get approved as a short sale.
Remember that lenders are not in the business of selling real estate,
but to make money. If done right, they will do everything to get a
property off their books. They’re already in enough trouble and, if
the offer is packaged well to them, yes, they will take a much lower
price.
It’s not as hard as you think, and you can be getting your short
sale approved in a matter of weeks.
"No Deficiency Judgment or No Deal At All"
Depending on which state you live in, local laws may have a bearing
on the outcome of your negotiations. The bottom line is you have to
fulfill your mission in helping your client the best way possible.
There is no such thing as guaranteeing every single time that you will
get a "No Deficiency Judgment" on your approvals but, most of the
time, I personally end up getting it done. All of this stuff may sound
really intimidating; it’s really not.
THE SHORT SALE BUSINESS HAS ITS OWN VOCABULARY, its own words that
they use to describe things and you’ll learn that vocabulary in this
book.
"How To Increase Your Credibility With A Professional Team"
You won't be ready to answer all the questions and no one should
advise you to do so. I myself rely on the expertise of people I work
with on a daily basis.
I find it much easier to make the homeowner feel comfortable talking
about their concerns and guiding them through, without any pressure.
One of my most successful tools on how to fill up my pipeline with new
appointments is by offering complimentary initial consultations.
"Oh, by the way, that’s free. It won’t cost anything and all your
information remains confidential and will never be shared with any
third party."
I always position myself as an expert but I do limit my legal
exposure in regards to short sales by referring out certain inquiries
to my pool of attorneys, tax advisers, and CPAs. That way I serve my
clients better and gain even more credibility. I want to remind you
that you always position yourself as a real estate agent and should
not give advice that's not within your realm of experience. You don't
have to know everything. It's impossible and absolutely unnecessary.
"How To Make Sure You Are Always Paid At Least 6% Commission"
This is your lucky day. Do you know why? Because today, most lenders
agree that real estate agents should get a 6% commission. When I
started doing short sales, our commissions were being cut all the
time. And, often, we ended up with a mere 4%.This is when I decided to
take control and ask for much more. I was actually the only one in my
area who was asking for 7%, sometimes even more. Did I get it? Not all
the time but I never again received anything less than 6%.
I'm gonna be honest with you. From time to time, you may still end up
negotiating with a small or medium-sized lending institution that will
want to squeeze you. But, I will teach you one of my tricks that allow
me to get my full commission.
The beauty of working with short sales is that no seller will ever
ask you to lower your commission. As you know, this is in great
contrast to a regular sale.
"Why Double-Ending A Short Sale Transaction Gives You The Best Chance
To Close"
As you probably already know, if you have represented a buyer in a
short sale transaction, certain things could go wrong while waiting to
get it approved. Unless you have done an impeccable job in qualifying
the buyer, there is still a chance that the deal won't go through
simply because you're not in control of the other party.
LET ME TELL YOU WHAT GETS ME REALLY EXCITED. Handling both sides, and
I'm sure you know why! In reality, you will be able to do a much
better job and should not have any trouble defending your position
with the seller and the lenders. I do it all the time. And my
transactions go through much more smoothly.
Listen right now to what this real estate agent had to say:
BOOK REVIEW
"He knows exactly how the process is going to unfold and exactly what
happens"
"JJ wrote the book on Short Sales – literally. He knows exactly how
the process is going to unfold and exactly what happens. No surprises.
He is in the trenches everyday and he knows the grimy “hustle” of
short sales firsthand. His experience spans a wide range of property
types, neighborhoods and market price ranges. JJ has the heart of a
teacher and will patiently walk with you through each step to make
things happen."
ERICK SAGASPE, WEST HOLLYWOOD CA
"Little-Known Secrets of How To Find More Distressed Homeowners"
Next, we’ll move onto WHERE TO FIND EVEN MORE DISTRESSED SELLERS
FROM A LITTLE-KNOWN SOURCE. There are a lot of different ways to get
in touch with them, and you don’t necessarily have to go to China to
find them.
We’ll talk about how to use the Internet to snap instant leads and
for very little money. I’ll tell you the best way to approach and
convert them. You see, the benefit of having multiple streams of leads
is giving you a greater chance to close more deals.
"How To Make The BPO Agent Your Best Friend"
WE'LL TALK ABOUT ONE OF THE MOST IMPORTANT STEPS IN GETTING A SHORT
SALE APPROVED. This is one of the most exciting parts for me to deal
with. At this stage you have an opportunity to improve your chances in
setting the value of the property in your favor.
I personally always make sure that the agent doing the BPO is
familiar with the area and the local conditions of the market. How do
you find out? Just ask. Very seldom have I dealt with an uncooperative
BPO. If he's not, I'm never afraid to point out pertinent information.
Even if you're not very sociable it is not too difficult to build
rapport with anyone. Just forget for a minute that this is a
professional meeting and that you're trying to get something out of
it. Take the pressure
off by being yourself and by having a low-key conversation. When
you’re doing it that way,
it will make things so much easier. I’ll share with you some of my
success stories where, thanks to the BPO, I was able to get my low
offer in.
"How To Have Someone Else Do All The Work And Reap The Reward"
You would be surprised at how much money there is in this business if
you do things a certain way. Actually, there is more than one way to
get into the short sale business. You could either start slow, have a
couple of clients you're helping, still work with a couple of buyers
in order to make ends meet. Or you just jump right in! In my opinion
it is much easier to go a hundred percent. AND I WILL SHOW YOU HOW TO
START THE RIGHT WAY FOR IMMEDIATE RESULTS.
You already understand that the negotiation phase with the lender is
the key to success. If you choose to start slow and learn the ropes by
having a few short sale transactions, that's fine. But, big money is
made later on when you have the opportunity to have dozens of
transactions at a time. Whether you go slow or all the way, I highly
suggest that you either train a part-timer or hire a third-party
company to do all the negotiation legwork. That could be very easily
done and I will show you how to do that.
"Know What To Do And What To Say When You Are Losing The Battle
Against The Lender"
In the next section I’m going to talk about how to NOT get ripped
off by the lenders you're dealing with in a short sale. Everybody is
trying to get money out of your pocket but, because you're in the
driver's seat and you know how to play the game, it will actually be
fun to put the whole thing together. If you remember, everything is
about anticipation. You can easily save the deal, put the money in
your pocket and move forward to the next transaction.
If you have not noticed yet, banks are all about numbers and the one
who knows how to speak their language will easily navigate their
system. Never be afraid to ask what their bottom line is. And, if not
in line with yours, go back and negotiate some more. At the end, It
will be well worth it.
Most of the lenders now, especially the big ones, have a real grip on
the short sale process. If you end up having two loans from the same
lender, it is always a plus. However, you will sometimes have to
negotiate with two different institutions and, that's okay too. The
key is not to waste any time and, right upfront, find out what the
lenders' expectations are. This is especially true for the second
lender, which, more often than not, has unreasonable expectations. I
will teach you how to negotiate with the second and any other liens
and MAKE THEM SHUT UP FOR GOOD. THE TRUTH IS, SOME OF THEM WANT TO
TAKE YOU TO THE CLEANERS.
"The Unlimited Benefits Of Adding Short Sales To Your Business"
One day it will be all over. How much benefit has your short sale
business given you? Besides the money and success, you will be
positioned as a real estate agent in a way you've never dreamed of.
When the real estate market comes back to normal, how do you think
people will perceive you? You were there when things were tough. You
were there to HELP AND SUPPORT DISTRESSED HOMEOWNERS.
Now, being in a normal real estate market, everything will seem
effortless. You have become a "listing agent" because you have dealt
with so many homeowners. By the standards of our profession, you are
now in the top 5%.
The top real estate agents in your area, whom you have envied for
years, will be your equal. And while competing
with them for future listings, homeowners will recognize you as
having an advantage because of what you have
accomplished in recent years. I personally think this is the best
place to be.
So listen right now to what this real estate agent had to say:
BOOK REVIEW
"You get a crystal clear picture of the short sale process and the
risks you have to be on the lookout for"
"He simplifies your job by providing you with information. His
expertise is evident. When he communicates with you, you get a crystal
clear picture of the short sale process and the risks you have to be
on the lookout for."
NANCY SOLORZANO, TORRANCE CA
This Is A Limited Time Offer"
This all might sound like a lot to take in but, in reality, I'm
giving you access to the only short sale book that makes sense today.
One cool thing: you won't need to master the entire book to start
working right away. I promise you that when you’re through with the
book, you will get it 100% and you’ll have an education that you
couldn’t get
in years of hit and miss in this industry.
When I released the book I knew it would sell for well over $97, but
right now we just released it and we need people reading the book and
getting used to it so we can hear your feedback and figure out how we
can make it even better, add to it, and continue updating it.
Right now you can get the book, everything including all the forms
and useful web links you’ll need to automate your system -- from
Marketing to Negotiation -- for a mere $47 RIGHT NOW..
PLUS
I Am Offering You 3 (YES, THREE!!!) ETHICAL BRIBES To Get You Off The
FenceYours FREE!
No Matter What!
I know that you want to get started but you might just need that
extra push to get you off your duff so I have put together 3 ethical
bribes that are so good you would have to feel stupid not to act now.
The Shortest Distance From A To B
Non-Stop Motivation To Keep You On Track
Do you have trouble staying motivated especially now that the economy
has hit the skids? This book will show you how to get inspired again
and stay focused on your goals.
Don’t Be Fooled By Anyone Anymore!
Understanding The Body Language of Sellers and Buyers
Ever had an uneasy feeling while shaking the buyer’s hand? There
was something about his movements you just couldn’t put a finger on.
Be uncertain no more. This book is filled with fascinating insights on
how to read nonverbal cues.
Short Sales: A Look Behind The Curtain
Some Of My Toughest Cases Revealed
Heard stories about short sale transactions from hell? I’ve had a
couple. I’m sharing with you the nuts and bolts of the 12 Most
Problematic Cases I’ve ever handled. Learn from them in this
insightful Powerpoint Presentation.
"I'll Guarantee You'll Be a Short Sale Superstar"
I know what you’re probably thinking. What if this doesn’t work
for me? That’s the reason I’ve guaranteed the
book. I’m going to give you my full 60- day guarantee, as a matter
of fact.
I know it sounds ridiculous, but you can read it, you can even rip it
off and copy it, I guess, if you wanted to, if you’re a dishonest
person – but I know you’re not – and send it back anytime within
60 days for a full refund. It’s that simple. That’s how much I
know this information is going to be valuable to you.
No questions asked; no small print; that’s a guarantee for a full
60 days. I'll refund 100% of your money if you're not 100% satisfied.
Is that fair enough?
"Every Minute You Wait Is Costing You Money"
Now it’s time to get started. What I need you to do is go directly
to the button here, press it, take out your credit card, and order it
right now. This may be the last chance that you get. I won’t sell
this book for this
price for long. I know that once it’s out and I get the success
stories and testimonials posted on the site that I need, we’ll sell
more than enough of these at $97 each.
So right now, remember you get this price only if you’re willing to
read the book and give me your honest feedback about it.
YOU KNOW WHAT TO DO NEXT
* Take out your credit card
* Pop-up the order form
* Fill-in the information
* And you too can soon make Short Sale Momentum the blueprint for
your future success. You have my word for it.
Yes, I Can't Wait To Get This Information to Finally Start Doing
Short Sales…
CLICK HERE TO GET ACCESS NOW
BY ORDERING TODAY YOU WILL HAVE ACCESS TO the ONLY A-Z how-to book to
show you the quickest, easiest and most effective ways to start doing
short sales and start making money RIGHT AWAY!
Remember, there is NO FLUFF in this book! All in all this is the MOST
COMPREHENSIVE BOOK EVER PUT TOGETHER to completely build your short
sale business. It even includes dozens of forms!
Don’t let this opportunity pass you by! HURRY! Get access to JJ's
"Short Sale Agent Momentum" Don't wait another minute
CLICK HERE TO ORDER NOW!
Retail Price $97 SALE Only _$47_
Best Wishes and Good Luck,
P.S. Remember, I take all the risk; you risk nothing. YOU’RE 100%
PROTECTED. Not only do you get my
60-day guarantee, but you’re buying on your credit card. You know
that you have nothing to lose at all, so go ahead
and try my book today.
P.P.S. I will close with one warning. My grandmother used to tell me
the definition of insanity was doing
the same thing over and over again and expecting a different result.
If you’re really serious about being in the short sale business,
what are you going to do? Take a chance, risk it,
just try it on your own and see how you do? How has that worked out
for you in the past?
P.P.P.S. Come on, you know better. Don’t be a schmuck; $47.00 is an
absolutely tiny price to pay for this much information; you know it
and I know it. So hit the button right now and get started if you’re
really serious. If you’re not, good luck in your life.
CLICK HERE TO GET ACCESS NOW
Copyright (c) 2011 Short Sale Momentum
shortsalemomentum@gmail.com
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