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[Contact](/contact/)
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Monday
20Apr
[Say "so long" to the old publishing racket](/lazy-home/say-so-long-to-the-old-publishing-racket.html)
[](http://1.hlpub.pay.clickbank.net)[CLICK HERE TO PURCHASE EBOOK](http://1.hlpub.pay.clickbank.net)
Any Type of Book + Modern Resources = Profits
We have all seen the power of the Internet. Auction sites like Ebay.com have turned bargain hunting into an afternoon hobby. Music download sites like Napster.com and Itunes.com have completely revolutionized the way music is distributed throughout the world. And video sites like Youtube.com allow anyone with a camera and an active imagination the opportunity to be an Internet superstar. Yet somehow few people realize the Internet is about to change the book publishing industry. The Lazy Author will give you a chance to get ahead of the curve.
The basic formula for traditional book publishers goes like this. Authors FLOOD large publishers with an average of about 100 manuscript submissions per day. PER DAY! Even the largest publishers select only 5-10 books to publish per month out of the thousands they receive. (Note: publishers pick the books they can sell the easiest, not the best written or most interesting books) Once a manuscript is selected, the publisher offers the author an advance, commonly between $5-10 thousand. That advance will be subtracted from the author’s royalties (usually around 7%) from the publisher’s net profit. Since bookstores have a 100% markup, that means the publisher only gets $10 for each book that retails for $20. From that $10, the publisher subtracts about $4 to cover printing costs and other expenses. So the author receives around 7% of the $6 net profit, which equals less than $0.50. Therefore a book has to sell at least 10,000 copies for an author to even pay back a small advance. Meanwhile, the publisher is skipping to the bank with a profit of $55,000 from those 10,000 sales.
The bookstores and the publishers set up the system. Naturally they’re going to do everything in their power to keep as much of the profit as possible. Until modern advances came along, this was the only reasonable way to get published. Frankly it’s a racket, and the author is the one that gets cheated.
Now try the Lazy Author’s formula on for size. You have a great idea for a book or article. You invest small portions of your free time, and you get the book together. Instead of wasting the manuscript with a large publisher, you use cheap - often free - Internet resources to sell your $20 book on your own simple Website. Maybe you don’t sell 10,000 copies. Maybe you only sell 2,000 copies. You’re still going to make MUCH more money. Instead of being stuck with your $5,000 advance, you’ll earn $40,000 worth of sales. Once your book is online, you can sit back and watch the sales roll in.
Today there are lots of opportunities to use the Internet to both produce and sell your books. There are places to create and maintain FREE Websites where you will market and sell your book. In fact, there are ways to build complete marketing campaigns with little and sometimes no investment. There are also ways to have your books manufactured and distributed one at a time, so you never have to pay large printing costs and you never have to maintain inventory. “The Lazy Author’s Profitable Publishing” will show you the shortcuts to getting your book together and in print while offering some things to consider along the way.
The Lazy Author is a quick, easy read (60 pages) that will help you understand how easy it is to be an author of a profitable book. Click on the [About Me ](/about-me/)tab at the top of this page to see how The Lazy Author got started with a simple book about a Division II football team.
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