Excerpt from product page

PPC Scare Tactics
*

HOW \"PPC SCARE TACTICS\" PUTS THE POWER OF
_PROVEN..._ TIME TESTED... TRAFFIC-GETTING... SALES BOOSTING
STRATEGIES TO WORK FOR YOU...

... quickly and easily injecting your Ads with the most effective
psychological tactics that will make people literally afraid to not
click through and buy your products and services right now!

A QUICK SNEAK PEAK AT WHAT YOU GET:

* Discover how to strike the core motivating desires of your
prospects with copy HEIGHT: 286px" alt="PPC Scare Tactics"
src="images/book.jpg" border="0">

From: Justin Schneiderman
Location: Airmont, New York
Re: PPC Scare Tactics

Me With 1 Million Leads
Google Certificate

Dear Fellow Advertiser,

Whether you're a merchant or an affiliate you need to get the best
results possible from your PPC campaigns, and it isn't always easy.

I know because I've been there, fighting an uphill battle with the
adwords system and my competitors.

And while I believe I really can help you get better results...

...The truth is I am not some super human, heaven sent, messianic,
god like, Google AdWords guru, come to bring you riches over night by
revealing some magic formula for instant AdWords success, and...

NO I haven't created some new useless software tool or put together
some bloated over priced and over hyped info-product.

But through my years of experience, research, testing, and tweaking,
I have come to fully understand the most effective and profitable PPC
techniques I have ever come across, and I'm going to do my best to
help you put these tactics to work for you but first...

You might be thinking "why should I listen to this guy?" and that is
a really good question, especially with all the "Gurus" and
"Anti-Gurus" out there promising you instant success with their latest
"secrets" and "automated systems".

My Quarter Million Dollar Personal AdWords
Experience As Both A Merchant And An Affiliate

CHECK THIS OUT...

That's an actual screen shot from my AdWords account, the numbers
don't lie, and their still going up.

I have managed over 102 campaigns of my own, as a merchant and an
affiliate, in different mainstream markets, generating 1,405,626
clicks to my own websites, spending $259,840.56 of my own money.

It's fair to say I've _"been there, done that"_ and overcome every
challenge along the way.

And I haven't just put my money where my mouth is proving my mastery
of the AdWords system time and time again, but I've gone even
further...
I Passed Google's Test To Officially Become A
"Google-Approved Qualified Professional"

I studied the AdWords system inside and out, going the extra mile to
become officially qualified.

You can click the logo above to learn more about my professional
status directly from google. In short it means I've met all the
requirements and passed the exam (with flying colors if you ask me).

That doesn't mean that google in any way endorses me, my products,
or the content on this page, but it does mean that I have met all of
google's requirements and can therefore use the logo above to \"...LET
CLIENTS KNOW THAT YOU ARE A GOOGLE-APPROVED QUALIFIED PROFESSIONAL.\"

That thorough understanding of the AdWords system and extensive
direct experience managing over 100 of my own campaigns, spending over
a quarter million dollars of my own money, is a rare (and powerful)
combination.

After all of that time, energy, and money spent on my own campaigns,
I can honestly say that the techniques I am going to share with you in
PPC Scare Tactics can TRANSFORM YOUR CAMPAIGNS AND DEVASTATE YOUR
COMPETITION!

BUT INSTEAD OF JUST TELLING YOU ALL THE THINGS YOU WANT TO HEAR,
ABOUT MURDERING YOUR DAY JOB, FIRING YOUR BOSS, AND MAKING $XXX PER
DAY WITH SOME MAGICAL FULLY AUTOMATED ONE CLICK SYSTEM OR SOFTWARE...

Im going to get straight to the point and stick with the facts!

Because I know that as you read about exactly what you're getting in
PPC Scare Tactics, you'll understand just how powerful this
information is and why it really is beyond the hype normally thrown at
you by the "Gurus" and "Anti-Gurus".

COMPONENT #1
7 EASY-TO-FOLLOW PPC SCARE TACTICS TRAINING VIDEOS

Forget those boring eBooks...

These seven videos, totalling over 1 hour, cut straight to the
point, helping you master these tactics as quickly and easily as
possible.

No hype... No fluff... No rediculous promises... just what you need
to know to put these powerful psychological triggers to work for you
in your own Ads, nothing more, nothing less.

Every last detail is made crystal clear and you can watch these
videos online or download them all to your computer.

IN THESE VIDEOS YOU'LL GET:

* VIDEO # 1: "Introduction" In this video we will discuss what you
can expect in the rest of the series. After seeing this you will
understand just how valueable this information really is.

* VIDEO # 2: "How Scarcity, Urgency, And Fear Are Used In Internet
Marketing" Exposes exactly how and why these amazingly effective
techniques are used.

* VIDEO # 3: "How To Inject Scarcity, Urgency, And Fear Into PPC
Text Ads" This is the video that makes it rediculously easy for you to
apply these techniques (properly) right away.

* VIDEO # 4: "My Very Own Affiliate Elite Bonus Promo Example Ads" A
forensic dissection of just one small, simple, successful campaign,
that relied almost entirely on PPC Scare Tactics.

* VIDEO # 5: "Theoretical Swipe File Examples" Ads written by me
personally, for different markets, for both merchants and affiliates,
with detailed commentary about each Ad.

* VIDEO # 6: "The A.U.I.C.T.T.A.T." A step-by-step walkthrough that
shows you exactly how to put "virtual countdown timers" directly into
your text Ads to increase urgency exponentially.

* VIDEO # 7: "Conclusion: Taking Action Now" A simple 3 step action
plan that you can use, right now, to get started immediately and start
getting better results today.

After just a quick glance or scroll through what you are getting in
these videos above, obviously its a tremendous value! With no hype or
false promises to cloud your judgement its easy to see exactly what
are you getting and why...But, of course there is more to PPC Scare
Tactics than these 7 videos!

COMPONENT #2
PDF \"QUICK REFERENCE\" PPC SCARE TACTICS GUIDE

A faster... better way... to recap what you've discovered...

As the videos deliver and you get exactly what you were expecting,
you will be ready to rock and start getting results.

You start by just following the simple 3 step action plan outlined
in video # 7. Which really is a fool proof and rediculously easy way
to get started, but you never know when you will need to go back over
something you've learned, just to be absolutely sure you are doing it
right.

I wanted to make this as easy as possible for you, so I realized
going back to the videos and skipping around trying to find the spot
that covered what you want just isn't the best way.

That is why I have included a "Quick Reference" PDF file. It
contains everything that was exposed in the 7 videos, in a simple,
easy to read format, that you can browse or search to find the exact
bit of information you are looking for.

You can even print it out, or follow along on screen while you watch
the videos, to help make it even easier for you to really absorb the
information.

Remember, everything in the videos is also included in the PDF
"Quick Reference" guide with the same no hype... no fluff... crystal
clear detail.

COMPONENT #3
COPY AND PASTE \"CHEAT SHEET\" .TXT FILE

How easy is it to get started?

Imagine having just finished watching all 7 PPC Scare Tactics
Training Videos and being ready to put these psychological triggers to
work for you.

All you have to do now is follow the simple 3 step action plan,
which includes actually writing your Ads.

It sounds simple enough, but what happens when you don't know
exactly what to say in your Ads to ensure they are properly injected
with Scarcity, Urgency, and Fear?

There is not much worse than staring at a blank screen, not knowing
what to type, and feeling like writers block has you in a choke hold.

With PPC Scare Tactics you will never have that problem...

Because you're also getting a simple .txt format text file that
includes a small but highly effective list of words and phrases that
you can literally copy and paste into your own Ads to instantly (and
properly) inject them with just the right amount of Scarcity, Urgency,
and Fear!

This copy and paste "Cheat Sheet" is exactly what you need to
quickly and easily pump out better Text Ads to help you get better
results!

COMPONENT #4
\"THE DEADLINE TIMER\" BETA + VIDEO TUTORIAL

Tick... Tock... Tick... Tock...

As an Internet Marketer yourself, you have probably seen those
little timers counting down, second by second, to either a product
launch or the end of a special offer...

...shhhh don't tell anyone but I have been working on a very special
version of the software needed to create these timers.

I call this one "The Deadline Timer" Beta because it is still in
development, with some great new features in the works, and you can
use this piece of web based software, as is, to dramatically intesify
Urgency induced by your Text Ads.

These timers are extremely easy to setup, there is no software for
you to install, and again I wanted to make this as easy as possible
for you so I have also included a video tutorial which shows you
step-by-step exactly what you need to do.

You'll also get all future versions of "The Deadline Timer" as soon
as they become available.

WARNING: WHAT YOU NEED TO KNOW ABOUT \"PPC SCARE TACTICS\"

Techniques exposed in "PPC Scare Tactics" aren't just cutting edge,
highly effective, and profitable, but they can also be extremely
dangerous.

The intense psychological power of scarcity, urgency, and fear, are
well known in other areas of marketing, politics, and in the
underground world of persuasion they are considered "Black Hat"
techniques to be used with extreme caution.

While "PPC Scare Tactics" focuses solely on the application of these
techniques to PPC advertising and Internet Marketing, it is still very
important that you use this information responsibly.

Serious concern about the misuse of this information has caused me
to strongly consider not releasing it to the general public.

I have decided to do so for now because I believe there are many
ethical marketers who are struggling to succeed with PPC and their
attempts to deliver valueable products and services to their target
market.

However...

Due to the sensitive nature of this information, I reserve the right
to pull "PPC Scare Tactics" from the market at anytime, without prior
notice, or to significantly raise the price so as to only make it
available to the most serious and dedicated marketers.

YES! I AM READY TO PUT THE INTENSE PSYCHOLOGICAL POWER OF \"PPC
SCARE TACTICS\" TO WORK FOR ME...

I UNDERSTAND THAT:

- I'm getting 7 PPC Scare Tactics Training videos that will explain
everything to me in easy-to-follow, crystal clear, step-by-step detail
which I can watch online or download to my computer.

- I'm getting the PDF "Quick Reference" Guide which includes all of
the same information as the 7 videos, but in a format that allows for
printing and searching.

- I'm getting a Copy And Paste "Cheat Sheet" .TXT file that I can
use to help me write the most effective Ads possible, with literal
copy and paste simplicity.

- I'm getting "The Deadline Timer" Beta web based software, and
video tutorial, for creating, second by second, countdown timers
designed to dramatically intesify Urgency.

- I am fully covered by an iron clad 60 Day 100% Money Back
Satisfaction Guarantee, which means there is no risk in just trying
"PPC Scare Tactics" out and seeing how it works for me!

- I will get instant access to the PPC Scare Tactics membership
area, where all materials will be located, as soon as my payment is
completed. Access information will also be sent by email as well.

- I will NOT have to pay the $147 some have suggested this
information is worth... I won't even have to pay the "normal" $97 that
so many ebooks have sold for... For a limited time I will get
everything that comes with PPC Scare Tactics for just $67 Click
Here To Get Started With
"PPC Scare Tactics" Now

So if you're ready and excited about getting your 7 PPC Scare
Tactics Training Videos, PDF "Quick Reference" Guide, Copy And Paste
"Cheat Sheet", and "The Deadline Timer" Beta (with video tutorial) to
help you start getting better results then click the order link above,
but...

If you're still not sure if this is right for you, I don't want to
scare you into ordering right now just because this is an extremely
limited offer and the price will be going up, so if you're not
convinced this is right for you, than I urge you to do 2 things...

1) Read this page again from top to bottom and ask yourself what
this will do for your business.

2) Email me personally with any questions or concerns you might
have: justin@ppcscaretactics.com

To Your AdWords Success,

P.S. As you consider this offer, keep in mind that you can order
right now and get everything for just $67, or you could wait until the
price goes up and pay considerably more (that is if I haven't pulled
it from the market... yet).

P.P.S. I've bought the AdWords eBooks and DVD Sets, I've scoured the
net searching for every AdWords and PPC secret I could find, and
nothing I have ever seen is anywhere near as effective as "PPC Scare
Tactics", I can honestly say that putting the power of these intense
psychological triggers to work for you is without a doubt the best way
to finally get the results you've been looking for!

YES! I AM READY TO PUT THE INTENSE PSYCHOLOGICAL POWER OF \"PPC
SCARE TACTICS\" TO WORK FOR ME...

EARNINGS DISCLAIMER: Do not buy "PPC Scare Tactics" if you think it
will automatically make you money just because you bought it. You have
to work to succeed. The results I have are not typical. You may not
make any money at all. It's possible you might even lose money.

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