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Easily get more sales, leads and subscribers…
“Adwords Consultant Spills the Beans…
and Reveals Inner Circle Secrets that can
Increase Your Conversions Rates by
100% or More…Guaranteed!”
Learn How to Beat Your Competition in Any Market
Without Spending More Money on Advertising or Traffic
From the desk of Paul Ransom MBA
Google Adwords Qualified Professional
Dear Fellow Internet Marketer:
I know you are really busy so here
is an audio Executive Summary.
(Press Play)
“This course by Paul Ransom is one of the best website conversion courses I've ever seen. It's certainly the most comprehensive.
I wish I had created it myself. If you want to sell more and explode your business success, you definitely should check it out.”
Ewen Chia
www.autopilotprofits.com
First of all, even though my primary business is Google Adwords account management, what I am about to share with you today has nothing to do with Adwords optimization.
It is far more important than that.
I will be revealing the quickest and easiest way for an established internet business to boost your profits and lower your marketing risks.
That is not hype or an empty promise like you see every day on the internet.
I will be telling you about tested and proven strategies and techniques you can use to boost your bottom line profits that will work equally well in the future as they do today.
So why should you listen to me?
I imagine you have never heard of me. That's not a bad thing though.
Frankly, I am a boring, no-nonsense kind of guy that prefers to work hard behind the scenes. I don't crave the limelight or attention like those self-proclaimed “Gurus”.
But this is not my first rodeo. I was in business offline for twenty five years before I started marketing online full time in 1997.
In a little over four years, I sold around 9 million dollars worth of computer accessories, including nearly 10,000 digital cameras and hundreds of printers, hard drives, etc.
I understand exactly what you encounter every single day managing your internet business. I've done it all, from web design, marketing, SEO, phone sales, customer service, purchasing, fraud detection… to packing the boxes for shipment.
Since 2002, I have managed millions of dollars of pay per click advertising in some of the most competitive markets online, such as structured settlements, home mortgages, life insurance, Mesothelioma attorneys, video conferencing and more.
I've had the pleasure to work with a broad spectrum of internet marketers, from large insurance companies with six figure monthly ad budgets, ecommerce sites of all sizes, and even executive coaches selling only their time.
Here is what I have learned over the past ten years from selling millions of dollars of my own products and managing millions of dollars of PPC advertising for other businesses…
The quickest and easiest way for an online business to boost your profits and lower your marketing risks is to increase your conversion rates.
Sure, that sounds pretty simple. Any idiot could tell you that, right?
The difference is I am going to show you HOW to do it… no matter what market you are targeting… no matter where you live… no matter what visitor actions you want to optimize.
That's right. I am going to show YOU how to do it, so you can become the master of your own financial destiny.
You'll have the skills to do it yourself. You can outsource any portion you choose but you'll be in total control.
But before I tell you all about my new Ultimate Website Conversion Course™, let me first present a simple example to demonstrate why improving your conversion rate is THE most important thing you should focus on as website owner or affiliate marketer.
Yes, even more important than generating more traffic. You'll see why in a moment.
Discover the Power of 1% and
Stop Leaving Money on the Table
Let’s do some simple math first and find out what's at stake.
Please make sure you look at this carefully - the numbers are staggering.
Oh, and make sure you're sitting down in a place where you won't be disturbed. It's that important - to you and to your business.
Ok. Assume for a moment the following scenario:
You sell a single product for $127. Your sales page converts at 1%. You drive 300 unique visitors to your sales page per day with free traffic. This brings you 3 sales per day or revenues of $381 per day.
Now, you might be thinking,“Wow, that's not a bad day's pay!”
True enough.
However…what if you could learn how to increase your conversion rate just a single percentage point more? Take a look at what happens:
Your sales page now converts at 2% or an increase of 100% (Double!). You are now making 6 sales per day. Your revenue jumps to $762 per day - an additional $139,065 per year.
You just gave yourself an annual raise of $139,065!
Here's the thing - boosting conversions by just one percentage point barely scrapes the surface of what is possible. The Power of 1% adds up and I've seen conversion rates jump as much as 500%.
The table below illustrates how much more profit you'll bring in with each percentage point increase in your conversion rates. In this example, a conversion rate (CR) of 10% brings you almost $1.4 million per year with just one product.
Plug in your own numbers and see what your bank account can look like in a year.
(By the way, I’ll show you exactly how to increase your conversion rates. More on that in just a moment.)
That's fine for free traffic.
What if I am paying for my traffic?
A very good question. Since the numbers don't lie, let's look at a scenario where you are paying to drive traffic to your website.
Assume the following for our second scenario:
You're selling the same product for $127. Your sales page still converts at 1%. You drive 300 unique visitors to your sales page per day at a cost of $1 per click. Your 3 sales per day now brings you $81 in net revenues per day ($381 in sales less $300 in Pay Per Click costs). That will net you a cool $29,565 per year.
Yes, even that's not a bad day's pay, though I'm betting you're hungry for more. A lot more.
Which means it's even more important for you to improve your conversion rates if you are paying for traffic, right?
Well, here's what happens in this case when your conversion rate increases just a single percentage point more:
Your sales page now converts at 2% or an increase of 100%. You are now making 6 sales per day. Your profit jumps to $462 per day - an additional $139,065 per year.
Notice anything familiar here?
You just gave yourself the same $139,065 annual raise as you did when your traffic was free
And look at what happens when that 1% increase becomes 2% or 3% or even 10%:
The moral of the story:
A Better Conversion Rate Gives You
More Sales, Leads and Subscribers with
Zero Increase in Marketing Costs
You might want to read that again.
Improving your conversion rate is like finding free money.
That's the Power of 1%.
It is the smartest thing you can focus on right now.
If you fail to grasp this all important concept you risk leaving a substantial amount of money on the table. Even worse, you risk losing market share to your competitors or even putting your business in serious financial jeopardy.
Here's the Good News:
Improving Your Website Conversion
is Not Rocket Science
After spending more than 10 years in the online trenches I want you to know that increasing your conversion rates does NOT require an advanced degree.
Everything in this course is presented in simple, layman’s language with no jargon.
I have completely avoided terms like Taguchi method, probability theory, statistical significance, random chance, binomial distribution, confidence intervals, etc. because this course is for real, down-to-earth business and marketing people who want to make more money online… it's not intended for snobby, academic statisticians.
You do not have to know how to calculate the square root of a long mathematical expression or how to create complex formulas in a spreadsheet, as was required in the recent past.
You do not have to know how to calculate standard deviations, valid sample sizes or even you own conversion rates.
All of the statistics and math are handled behind the scenes by Google’s free software I'll be discussing. Your progress is presented to you in an easy-to-read, graphical format that leads you to the correct decision about what works best on YOUR site.
There is no complex mathematical analysis or number crunching required… at least NOT on your part. Google's computers will take of that for you.
If you have a desire to succeed online and you are willing to put in a little effort to optimize your web pages, then you can dramatically improve your sales and increase your profits. It's really that simple.
“This is a great resource for business owners that are new to testing and are looking to increase their overall website conversion rates.
You do a great job at explaining step-by-step techniques that'll quickly get someone moving towards increased conversions and profits.”
David Bullock
www.DavidBullock.com
The key is knowing “how”.
Key #1 - Know how to determine which page factors are most likely to lead to substantial conversion improvement gains… Key #2 - Know how to brainstorm alternative variations of those page elements that have the best chance of performing better… Key #3 - Know how to set up simple A/B split tests or advanced Multivariate tests using a Free tool I will tell you about… Key #4 - Know how to design your landing pages and websites for maximum conversion… Key #5 - Know how to reduce “shopping cart abandonment”, reduce visitor anxiety and boost buyer confidence levels… Key #6 - Know how to determine exactly what your customers want so you can deliver the right product offers for maximum sales… Key #7 - Know how to build a strong, long term relationship with your customers so they will buy from you month after month, year after year… There are many other important keys that are too valuable to reveal here.
Read on to learn how you can gain access to this highly privileged information…
But wait. Did you claim your Free bonus report for new subscribers to our Conversion Strategies newsletter?
Just in case you closed the popover before subscribing, here is one last chance to get a free copy of 28 Ways To Boost Your Conversion Rates In The Next 7 Days, along with our newsletter which is dedicated to helping you get more sales, leads, subscribers and profits without spending more money on advertising or traffic.
Announcing…
The Ultimate Website Conversion Course™
Get More Sales. More Leads. More Opt–Ins. More Cash!
The Ultimate Website Conversion Course™ provides you with a roadmap to higher conversions. It lays out the strategies used by both large and small companies to increase their conversions by 100% or more.
Let me warn you up front, however. This course is NOT for everybody.
If you're expecting someone to wave a magic wand and“poof” your conversions go through the roof, you should stop reading. If you're unwilling to invest a little time and effort into busting the lid off your current conversion rates you should stop reading. And if you're not looking to generate potentially life-changing income from your existing online business by improving your conversions, you should stop reading.
But you are serious about making more money online, right?
That's what I thought.
Let's take a look at a short list of who stands to benefit enormously from what is contained in The Ultimate Website Conversion Course™.
(Note: If you see yourself on the following list, you might want to skip to the bottom of the page now and secure your copy so you can get started immediately… 100% risk free of course.)
Adwords and other PPC advertisers who want more bang for every buck they're spending AND who want to dominate their market by having the lowest cost per action among their competitors Email marketers looking for higher conversions from their email marketing campaigns and follow-up messages List builders who want more opt-in subscribers and higher rates of conversion on their Squeeze pages and Landing pages Affiliate Marketers who want to generate more commissions with their pre-sell pages, niche sites and autoresponder campaigns Businesses who want to generate targeted sales leads at the least possible cost per lead eCommerce sites looking to sell more of their products without spending more money on advertising or traffic Professional service providers who want to sell more of their services online at a minimal cost Info Marketers who want to increase their conversions from every free or paid source of traffic they are currently using to drive sales Actually, anyone who wants to increase the desired visitor actions on their web sites at no additional cost for advertising or traffic will benefit from The Ultimate Website Conversion Course™.
For example, Adsense sites who want to increase their clickthrough rates and earnings per click, membership sites who want to increase their trials, political and charitable sites who want to boost their donations, etc.
Get Ready to Dog-Ear the Pages
The Ultimate Website Conversion Course™ consists of 3 core modules, each of which represents an important piece of the Conversion improvement puzzle.
Everything from basic marketing concepts to advanced multivariate split testing is covered in detail.
Each of the 3 profit-boosting components is worth it's weight in gold. You won't find this in-depth, conversion improvement information anywhere else.
If you act fast, I have also arranged for you to receive 4 additional bonuses that skyrockets the value of this huge, 765 page “must-have” package.
And remember…
Every single minute you fail to optimize your landing pages for better conversion is a lost profit opportunity you can never recover.
So with that out of the way, let’s take a peek inside the course…
Module #1
Conversion Triggers
The Ultimate“What to Test” Guide to Higher Conversions
The Conversion Triggers reference manual gives you everything you need to increase your conversion rates to eye-popping levels. Each of the 183 pages is jam packed with actionable information you can begin using today to increase your conversions.
This first manual is much more than a simple book of “conversion tips”. Conversion Triggers is a hands-on guide that goes into deep, enlightening detail about which factors to focus on to achieve superior results fast…with a minimal investment of time and money.
You'll learn how to make the often subtle changes to your web pages that can collectively increase your conversion rates 100% or more.
5 Types of Web Pages Get Full Coverage
For each of the sections you'll find templates and examples of what to do and how to do it best. It is written in plain English, by the way, and not in some techno-gibberish that leaves you more confused than when you started.
For example, in the section on“Subscription Opt-in Pages” you'll get an overview of page design complete with an easy-to-understand mock-up. You'll learn which elements to put in which spots to maximize your conversion rate.
Remember - what you offer is more important than what your page looks like. So when it comes to your pages, you'll learn exactly how to present words that compel action now - the Holy Grail of online marketing.
You'll get a detailed discussion of what to say and how to say it.
Even more important, you'll learn“what to test” and what to focus your efforts on to achieve profit-bursting numbers described in the example above.
I'm talking about substantially increasing your conversion rate 100% or more and the profit windfall that could mean for you.
Here's just a small taste of what's inside:
It starts with the“conversion equation.” Memorize this equation and learn it well - it is critically important for your conversion success. The key metrics you'll want to measure. Learn to focus only on the ones that'll get you the most return on your investment and effort. The 5 types of pages you'll need to test. Test the wrong one first and you can waste countless hours and miss out on countless dollars. Here's why and what you should test first. 3 ways to introduce scarcity into your offer. With proper testing you'll have an offer your visitors can't possibly resist. The Big 5 principles for writing a headline. Want your visitor's eyeballs glued to your page and compelled to take your desired action? Incorporate these principles into all your headlines. 5 rules of thumb for using Pop-ups and Pop-unders. Make sure you know if they are helping or hindering your conversions. Web 2.0 is more than a buzzword. Learn how to use Web 2.0 strategies correctly on your site to improve conversion rates by 50% or more. Are your bullets pushing your visitor's emotional hot buttons? You'll discover how to make sure they do. 14 Keys to creating sign up forms that get filled out. You'll learn how to create forms that “get the click”. I'll even walk you through some typical forms step-by-step, with specific examples of what to do and say. Winning the Affiliate Marketing game. These strategies will give you a definite edge on the competition and more money in your pocket. Structuring your eCommerce site for maximum conversion. Learn from a detailed case study of a major online retailer that illustrates exactly what to do and what not to do. 3 areas to focus on in your emails. Improve conversions in each area and watch your sales explode. And a whole lot more…
Module #2
Listen to What They Ask
The Ultimate Guide to Knowing What Your Market Wants
It goes without saying that knowing your target market - their needs, their lifestyle preferences, their emotional hot buttons, etc. - is key to delivering products and services that will sell.
Increasing conversion rates depends to a large extent on your ability to gather this knowledge and act on it in an intelligent way.
For example, knowing exactly why your current visitors are not buying gives you a good idea what factors to test for maximum conversion improvement in the future.
Similarly, if you knew exactly what your market wants to buy you'd be able to create product offers with vastly improved odds of selling like hotcakes.
Best of all, imagine if you knew the emotional buying triggers that would make your offers irresistible to your visitors and to your existing customers. Your website will create a buying frenzy where all the right buying buttons get pushed.
Can I hear you say,“Ka-Ching!”
That's what Listen To What They Ask gives you. You will learn a combination of strategies and techniques that will tell you exactly what your market wants to buy.
Once you know that, improving your conversion rate is like shooting fish in a barrel.
You'll be introduced to a set of tools enabling you to gather all the info you need to fine tune your offers and send conversion rates skyward Gather real-time marketing intelligence information from your visitors… both those who do buy and, more importantly, those that don't Learn how to overcome common objections before the next set of visitors arrive Follow your visitor's click path through your site in real time and make page corrections on the fly Learn from your customer's feedback and subtle actions so you can make your pages even more irresistible
This single component of your course will give you an obscene advantage over your clueless competitors.
But don't feel too sorry for your competition. They will gladly try to crush you if they get their hands on this course first.
But you're going to beat them to the punch, right?
Module #3
Split Testing Guide
The Ultimate Guide to Landing Page Optimization
Knowing what to test is important, but unless you know how to test it, you're toast.
In the Split Testing Guide, you'll learn all you need to know to be able to test like a conversion expert…without spending a ton of money on software or having to hire additional staff or a high-priced consultant.
After all, this course is about MAKING MORE MONEY, not spending it.
You'll learn things like…
The correct order of optimization for your online business. Hint: Your web site is not first on the list or last. The primary types of split testing to consider. Don’t worry, it’s all explained in layman’s terms so that even a beginner can easily understand. Testing limitations and pitfalls. You’ll learn exactly how to easily avoid these roadblocks to get rock–solid results as fast as possible. Options for testing tools and services. Including some that won’t cost you a single dime.
Speaking of testing tools that won't cost you dime, I’ve included comprehensive step-by-step instructions on how to set up simple A/B split tests and advanced multivariate tests in Google’s new (and free) Website Optimizer tool. This amazing service is an absolute must for your conversion improvement toolbox.
You’ll also learn how to interpret the results from this tool and how to troubleshoot your test experiments to stay on the right track.
In the end, it’s all about increasing your conversion rates. Large companies pay huge fees to consultants and thousands of dollars per month for software services to make their web sites more profitable.
How can you compete with these big dogs?
Don’t worry. You’ll achieve your own stellar results but you won’t have to pay big bucks to anyone. That’s a promise.
It’s Time For You to Seize the Reins
And Take Positive Action Today
The fact that you're still reading tells me you are serious about finding ways to grow your business without wasting time or money in the process.
What's more, if you're as smart as I think you are, then you know that the most intelligent, logical and efficient way to increase sales and profits right now is through improving your conversion rates.
As an Adwords or PPC advertiser, it's absolutely vital you improve conversions. Otherwise your ROI won't justify the cost you're paying per click and you're just throwing good money after bad. As an Infoproduct or Affiliate marketer, there's no faster way to higher profits than by improving conversions. If you are spending money to generate leads, you can't afford to waste your time or money. Every increase in conversion lowers your cost per lead and helps your close more sales for less. If you're an eCommerce site owner, you have no choice but to focus on improving conversions in order to compete and maximize your profitability.
It's really quite simple. Improve conversions and reap a harvest of more opt-ins, more sales, higher profits and higher profit margins.
So, How Much Is An Extra
$139,065 Per Year Worth To You?
You remember what happened in the examples you read at the beginning of this letter? A single percentage point increase in conversions yielded an additional $100K+ in annual profits.
Now whether you improve your bottom line by that much this year depends on your current sales, profit margins and effort you apply to boosting your conversions.
Your sales and profit increases could actually be a lot more. They could also be less. The one thing that remains certain is that just a tiny one percentage point bump in your conversion rate will have a very positive effect on your business and on your life.
And I have a feeling you're eager to find out what a one percentage point increase (or more) looks like for yourself, right?
Let's break this down…
The Ultimate Website Conversion Course™ gives you the knowledge and tools to easily get a conversion increase of at least one percentage point. Perhaps much more.
Now, you could keep doing the same things you have done in the past and hope for a different result. But, I believe that might be the definition of insanity. Good luck!
Or you can scramble around the internet and try to find all the pieces that make up this course. Of course, most of it is original, proprietary information, so it's unlikely you'll put it all together in the same way or find even half of it.
Still, even if you had a small amount of luck at finding something that would help, it would take you hundreds of hours of searching and reviewing and in the end you'd be forking out $6-700 or more for research sources. Easily. Not to mention the value of your time.
On the other hand, you could hire a conversion consultant and spend several thousand dollars to have your pages tested and optimized.
Or maybe you could enroll in a very basic online testing course that drags six hours of material out for 7 long weeks at a cost of $595.
Who has that kind of time these days? And the truth is that I want you to make money and not spend your money or time needlessly.
Besides, why would you want to spend hundreds of hours of research time when you can get all of the conversion improvement best practices in an instantly downloadable format today for pennies on the dollar?
For a Limited Time Only…
Purchase the Entire
Ultimate Website Conversion Course
Now for this Insanely Low Price:
$397 $297 $197 $97
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And just in case you're still on the fence…
I want you to imagine for a moment what your life will be like when your conversions increase one, two or even five percentage points or more:
Will you buy a new home or remodel your existing one? Take a well-deserved vacation with your family or friends? Invest your new-found money back in your business? Max out your retirement fund contributions? Pay off credit card debt or business and student loans? Contribute to a deserving charity? Help someone less fortunate than yourself?
It would be nice to have these kind of choices, wouldn't it?
I want you to have these choices. Improving your website conversion rates is the fastest and easiest way I know to make it happen for you.
Well, I'm going to make this as much of a “no-brainer” decision for you as I possibly can.
So, short of buying the course for you myself (which is pretty much what I'm doing already), I'm going to throw in 4 additional value-packed bonuses that completes the conversion improvement puzzle, if you act today.
“Cheap ebooks about improving website conversion rates are a waste of time and money.
As a professional copywiter, I have paid through the nose for expensive conversion courses in the past, and I didn't learn as much as I (or anybody else) can learn from your top-notch materials.
Your course boils conversion down to its essence, and tells me exactly what I need to know to implement changes today and see bottom-line results fast
Conversion Triggers alone is easily worth the price you are asking. When you include everything else you've thrown in, this is the best conversion course I've ever seen.
You can bet I'll be using it, and recommending it to everybody who ever asks me about improving conversion rates. It's that good.”
Roy Miller
www.RoyWMiller.com
Free Bonus #1 - Value $97
Hypnotic Headlines
The Complete Guide to Writing Killer Headlines
Hypnotic Headlines is the most exhaustive, yet easy to read guide on headline copy and design you'll ever see.
Whether you like to write or not, you absolutely need to know what good sales copy looks like. It's a vital part of the Conversion Improvement and Website Optimization process. And it starts with the Headline.
Advertising guru David Ogilvy said,“On the average, 5 times as many people read your headlines as read the body copy. It follows that unless your headline sells your product, you have wasted 90% of your money.”
A good headline can easily double or triple your response - a great one can do even better!
The results you achieve are in direct proportion to the attention-getting and interest-arousing quality of your headline.
Great Headlines Don't Just Happen By Accident!
They happen because someone sat down and applied proven techniques for creating headlines that command attention… headlines that stimulate interest… headlines that sell!
And, the beauty of it is…
You don't need to be a writer You don't need to be an advertising or marketing expert You don't need to spend a penny more on your promotions!
Improving your headline is the easiest way to boost your response rates and your profits! You'll have the full range of tools for creating awesome headlines — right at your fingertips! Use these profit-making ideas as often as you wish and reap the rewards for as long as you like.
Here's a small sample of what you'll learn in Hypnotic Headlines:
How to create a winning headline every time. These step-by-step instructions reveal the psychology behind what you need to say. How to start your sales letter with an arresting headline that stops prospects in their tracks — even those who scan websites at hyper-speed! 7 “Quick and Easy” formulas for instant headline creation! The top 30 most successful headline words! 99 ways to magnetically attract a huge audience to your message anytime you like! The Fastest, Easiest Way To Create A Hypnotic Headline In Minutes! (Use these proven shortcuts and you’ll bang out topnotch headlines like an experienced copywriter!) The most powerful promises and alluring appeals that can turn any headline into a huge winner! We’ve become a“headline society.” When you understand why, you will easily craft headlines that grab your visitors by the eyeballs and draw them in. The keys to making your headlines “telegraphic statements”. Follow these guidelines to keep your visitors reading and maximize your chances of getting the conversion boost you crave. Discover the reason emotion is the key to a great headline. When you learn the 6 basic motivators of every human on the planet you will tap into the psyche of your visitors and compel immediate action. Learn 22 types of headlines. This is “plug-n-play” for creating mesmerizing headlines with specific examples you can modify for your own sales copy. 15 words you should AVOID using in your headlines! How to get into the right state of mind where profitable ideas flow non-stop! What doesn't work in headlines and why! How to add extra impact and power with a few simple design techniques!
This 179 page reference manual gives you all the tools you need to create headlines like a copywriting professional with the same positive impact on your sales conversion rates.
Hypnotic Headlines
is yours free when you purchase
The Ultimate Website Conversion Course™ today.
Free Bonus #2 - Value $147
How to Write Sales Letters that Compel Action
The Complete Guide to Writing Copy that Sells
Headlines are simply a gateway to your sales copy.
Unless your copy is powerful enough to drive home your marketing message and close the sale, your conversions will not be where you want them to be.
According to legendary copywriter Gary Halbert…
“the most valuable skill you can have in today's world… if you want to become independently wealthy… is the ability to write a great sales letter.”
Now you can get all of the closely-guarded secrets of the top copywriters so you can write your own super-selling sales letters - on demand.
Look… if you want to learn the priceless skills of writing persuasive online sales copy, you are going to love this easy step-by-step system.
Mastering these copywriting skills will help you turn your site into your own 24-hour profit center.
Not only will your next sales letter sell more of your products or services… but every sales letter you use from now on will be much more powerful… more persuasive… and more profitable!
Creating a winning sales letter is about “touching” hearts and souls.
If you can’t write in a way that moves people emotionally, to the depths of their very souls… you aren’t going to sell much of anything – no matter how “incredible” or “revolutionary” or “new and improved” your product.
And that’s exactly what this manual is going to show you in great detail.
You get the hottest, most powerful and proven techniques for writing website sales letters that make you money NOW.
How To Write Sales Letters That Compel Action is a complete, no holds barred, step-by-step “system” for writing powerful copy that brings in more cash orders from your website than anything you've ever seen before!
This copywriting system works for you…
No matter where in the world you live… No matter how much business or sales experience you have… No matter how long you’ve been online or operated a website… No matter your writing skills or level of education… No matter what!
The only thing that matters is your desire to start writing sales letters that bring in new customers and cash like never before — fast… furious… forever!
Are you ready?
Here's a sampling of what this massive 248-page reference manual gives you:
13 keys to a successful online sales letter. By the way, “eye-catching” isn't on the list (visual appeal is important, but it comes later). 103 specific reasons your customers buy. Learn these and make sure your sales copy triggers as many as possible. How to use Testimonials for maximum conversion pulling power. Learn how to build your case with solid social proof (a slip here and you could shoot yourself in the foot). Learn to close the sale with the perfect offer. Includes specific tips on how to create a stronger, more persuasive close for your offer. A step-by-step sales letter plan. Follow the worksheets that walk you through the creative process and your conversions WILL go up. How to use the No-Hype, completely logical closing secret that makes people want to open their wallets and Give You Their Money - Fast! (It’s a shockingly simple “soft-sell” technique used by top copywriters to clinch more deals NOW!) How to hit those magical “Hot-Buttons” with On-Target Sales Copy That speaks to the heart! You’ll gain trust quickly because your words will make prospects feel like you're a part of their close-knit group! How your own “Inside Information” can save you precious time, thousands of dollars and give you an almost “Unfair Advantage” over all competitors! The dirty little secret most copywriters hope you never discover for yourself! 13 Keys to understanding precisely what the online marketplace wants! Master these basics and you’ll be miles ahead from the start! 18 Little-Understood reasons why people buy and how to increase your chances of getting more visitors to buy from you! (Once you discover and address these often overlooked reasons, you can boost your success a thousand-fold!) 10 Reasons Why otherwise interested and enthusiastic prospects won't buy from you no matter what… and How To Fix these costly problems before you launch your website! The Two Success Ingredients to any sales letter formula! Miss these vital steps and the rest of your copy becomes completely irrelevant! Time-Tested, Lightening-Quick Techniques for creating bullet points that magnetically pull more eyeballs… Not only boosting readership, but cranking up reader interest and desire to the “Got-To-Have-It” level! How to get people to believe your claims even when they've never seen your product before… Don't know you… and Your Company has no proven track record! Miss this and even the hottest prospects will flee your site without buying! How to craft a Powerful Guarantee that literally melts away any buyer resistance! How to quickly and decisively get more orders from visitors, the first time they are exposed to your “Magical” sales letter - Even for expensive “Big-Ticket” products and Intangible Services! 18 Profit-Guzzling sales letter mistakes and How To Avoid These Common Blunders before they cost you a single dime!
With the cost of hiring a big-name copywriter to write your sales letter running as much as $25,000 plus royalties, you can not afford to be without this manual.
Even if you just want to write persuasive sales copy to market your services or write better product descriptions on your ecommerce site, this copywriting encyclopedia holds the keys to your conversion success. You'll want this on your desk front and center.
How To Write Sales Letters That Compel Action
is yours free when you purchase
The Ultimate Website Conversion Course™ today.
Free Bonus #3 - Value $27
Quick-Start Guide
Free Bonus #3 is a handy Quick Start reference guide to help you get the most out of the Ultimate Website Conversion Course.
The Quick Start guide includes a checklist for designing split tests and a step-by-step plan to get you jump started with the course.
There is also a list of resources (mostly free) that can help you achieve your conversion improvement goals quickly.
The Quick Start Guide
is yours free when you purchase
The Ultimate Website Conversion Course™ today.
Free Bonus #4 - Value $194
The Next Two Course Updates Free!
My goal is to give you the best course on conversion rate improvement available on the market today.
I believe I have succeeded but I am not one to rest on my laurels. I will be updating this course as new conversion strategies and techniques evolve so you are always on the leading edge.
This is all designed to help you take your conversion and profits to new heights.
As an owner of the The Ultimate Website Conversion Course™ you'll get the next two major updates for free.
There's Absolutely No Risk to You…
Remember I said I want this to be a “no-brainer” decision for you, right? What better way to show you I mean business than to take all of the risk off your shoulders..
I want you to test drive The Ultimate Website Conversion Course™ for 8 full weeks… entirely Risk-Free.
Sure, I'd like to see some good faith effort on your part. That seems fair, doesn't it?
So here's what I will do:
Pick up a copy of The Ultimate Website Conversion Course™ today at the special introductory price of just $97.
You'll get immediate download access to 765 pages of course materials in PDF format, making it easy to read on a PC or a MAC. You can also print out all or any portion for convenient offline reading.
Go through the case studies, identify your conversion goals, put a game plan in place and start taking action right away.
You don't need to make your final decision today. You can take 8 full weeks to split test, optimize and see for yourself how quickly you can ramp up your conversions.
Whether your goal is more sales, opt-in subscribers, sales lead generation, improving your Adwords results or putting a killer email campaign in place, one thing is for sure - you will see positive results - Guaranteed!
If for any reason you are not satisfied, simply email me and I'll refund your purchase price in full. No questions asked. No hard feelings. All I ask is you give it a fair shot.
Your ULTIMATE 8 Week
“Improve Your Conversion Rate
Or Kick Mine In The Gut”
100% Money-Back Guarantee
Pick up your own copy of the comprehensive, Ultimate Website Conversion Course™ at the outrageously low introductory price of just $397 $297 $197 $97.
Apply it in your business to improve your bottom line profits on every web site you own.
Use it to grow your conversion rates from where they are now to a place that takes your breath away.
I'm extremely confident it will, which is why I can say…
If at any time over the next 8 weeks you are not 100% overjoyed with the results this course has helped you achieve, simply let me know and I'll gladly refund every single penny you gave me, no questions asked.
That is my personal promise to you.
There comes a time…
The mark of a successful entrepreneur is not just the ability to take action, but to take intelligent action. To weigh the risks and make decisions that maximize your potential for reward - short term and long term.
I believe you fully understand the financial risks you face if you don't take action to improve your conversion rates or you wouldn't be here today.
There is no faster or more surefire way to increase your profits than by focusing on conversion rate improvement.
And the easiest and fastest way to accomplish this is by putting into action all of the techniques, tactics and strategies that you will learn in The Ultimate Website Conversion Course™.
Let's review once more all that you'll receive when you purchase the course today:
Website Conversion Course™ Component Value ------
Conversion Triggers is a comprehensive “What To Test” guide. You'll learn the factors that are most likely to positively impact your conversion rate. $127 Listen To What They Ask helps you discover exactly what your market wants to buy, and what emotional buttons to press to make your offers irresistible to them. $47
Split Testing Guide so you'll know the most efficient and effective way to split test your landing page elements to optimize your conversion rates to the max.
Includes step-by-step instructions for conducting simple A/B split testing or advanced multivariate tests with Google's free Website Optimizer tool.
$147 Bonus #1 - Hypnotic Headlines to show you how to write headlines that grab visitors by the eyeballs and leads them through your sales letter to your call to action to get the conversion you want. $97 Bonus #2 - How to Write Sales Letters that Compel Action to give you the knowledge you need to write your own sales letters and evaluate those of other copywriters $147 Bonus #3 - Quick Start Guide $27 Bonus #4 - The Next Two Course Updates Free $194 ------
Total Value of Course Components $739 Your Investment When You Buy Today $97
Which Side of the Tracks
Do You Want to Live On?
You've already seen the math. When you factor in the potential return on your investment with just a one percentage point improvement in your conversions, it's very clear what the smart decision to make really is.
Don't leave piles of cash on the table simply because your conversion rates are not nearly where they could be.
This is your long term financial future we're talking about.
Make the decision to start applying the advanced strategies and techniques revealed in this course beginning today. The Ultimate Website Conversion Course™ will help you get the future you deserve.
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Download Your Own Copy Of
The Ultimate Website Conversion Course™ Now!
Secure The Ultimate Website Conversion Course today at the special price of just $397 $297 $197 $97
Once your payment is approved, you'll immediately gain access to everything included in this course — a total value of $739.
You'll begin learning hundreds of advanced strategies and tactics to improve your conversions within minutes… resulting in a turbo boost to your bottom line profits forever.
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By the way, no expense has been spared in the creation of this course. In fact, well over five figures in research and development has been invested in The Ultimate Website Conversion Course™, not to mention the hundreds of hours of my own time as well.
Every single component and conversion improvement technique that has worked for me and others has been included in this course for your own personal benefit.
You have seen how business profits are literally slipping through your fingers every single minute you put off improving your conversion rates.
I trust you now know the smart decision to make that will put you on the path to higher conversions and profits.
To your online success,
Paul Ransom MBA
President
5 Star Publishing, Inc.
P.S. Each one percentage point jump in your conversion rate can translate into ten's and even hundred's of thousands more in additional profits each and every year. It's right there waiting for you to claim. Start unlocking the real potential of your income streams and reaping the rewards you've dreamed of achieving.
[Get your copy of the Ultimate Website Conversion Course™ now](paymentgateway.cfm) and start seeing the kind of online profits you positively deserve.
You won't regret it. GUARANTEED!
P.P.S. It doesn't require spending more money on advertising or traffic to realize your online business profit goals. Increasing conversions is the fastest and most efficient way to grow your online business.
[Grab your copy of the Ultimate Website Conversion Course™ today](paymentgateway.cfm) and see how fast your profits explode. You may never have a chance like this again.
P.P.P.S You don't need to be an internet marketing guru, math whiz or copywriting superstar to see substantial conversion improvement gains quickly by implementing the strategies featured in this course. The secret to your success is taking action.
[Claim your copy of the Ultimate Website Conversion Course™ today](paymentgateway.cfm). Everything you need to achieve your conversion rate improvement goals is presented with easy to read, step-by-step instructions you can act on immediately.
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