Excerpt from product page

IMPULSE!-Book

"Who Else Wants to Raise Your Closing Rate by At Least 20% with the
Leads You Already Have!"*

Dear Friend,

If you'd like to CREATE A REPEATABLE SUCCESSFUL SALES SYSTEM that
you can USE, TEACH others and SELL MORE WITH LESS EFFORT then this is
the most important letter you'll ever read.

Here's why:

I have a POWER BOOK that explains a system that is SIMPLE - EASY &
POWERFUL - You WILL Increase Your Sales, Power of Persuasion AND teach
others to do the same for you.

Now, I know you're probably skeptical. That's normal and healthy.
Let me tell you why I can back up what I claim:

Why I can Easily Teach You to Increase Your Sales.

Here's a little bit of my story.

Many years ago I was an out of work social worker. Four years of
college, a BS in psychology and unable to get a job with a living wage
that didn't suck my soul out and eat all of my time and energy. I
decided I needed to own my own business. I knew sales was the most
important aspect of business so, _I STARTED BY LEARNING SALES THE HARD
WAY._ I worked 70 hours+ a week selling door-to-door. You heard it,
door-to-door. And it was in Ohio! That winter was one I will not soon
forget. It was brutal and the best experience of my business life. I
learned some great things stomping through 2 feet of snow everyday for
months. I learned a lot about myself. I learned a lot about people. I
talked to hundreds of them every week. I learned what they reacted to
and how. I learned how to read their excitement and how to get their
attention. I learned how to engage them to buy. I learned how to talk
their language instead of always mine. At first I was horrified. I
pushed myself through the learning curve. I woke up many mornings with
bouts of anxiety. I fell asleep every night exhausted and wound up. I
rarely saw my friends and some of them I never hung out with again.
Then it clicked. I realized that there is an easier way, a simple
system to it all. I saw the simplicity in it all. Over the following
years I started several business, refining this process as I went. I
spent well over a hundred thousand dollars on education and business
experience to learn what I now know.

You don't have to go through all of that. You don't have to spend
years or thousands of dollars to learn what I learned.

Over the last 8 years _I HAVE TAUGHT HUNDREDS OF SALES PEOPLE_,
total beginners to seasoned veterans, how to close more sales and have
fun doing it! Can you believe that, more fun? Yep, it can be fun,
because it is simple and easy to learn.

And now because of all of this I can travel around the world and
work wherever I want and whenever I want. Why exactly can I do all of
this? BECAUSE I KNOW HOW TO TEACH OTHERS TO SELL FOR ME.

But I had a problem, personally I could only teach so many people
one on one. I started getting too many requests and from people all
over the country. I can only stretch so far. So, I took my system and
all my years of experience in sales and teaching sales then boiled it
down into a straight forward no BS, POWER BOOK. Now I can be
everywhere..

TESTIMONIAL:

I too have found your _(process)_ very informative. In fact, the
concepts discussed in your book helped me improve my sales skills and
see a 300% increase in closing of sales.

Thanks...!

Jacob Silberstein -- Fantasy Fountains & Gardens
Middletown, NY

And Jacob only read the first half of the BOOK!

Here's Just A Sample Of What You Will Find In The Book

* Discover the key that breaks the Myth of "selling takes years to
learn"

Learn in hours NOT years

* LEARN THE #1 DRIVING FORCE THAT GUIDES HOW PEOPLE MAKE DECISIONS

Have insight into what people are feeling and get them excited to
say "YES" without the use of any Vulcan Mind reading skills

*

DISCOVER THE "UNSPOKEN" SIGNS THAT SAY "I WANT TO BUY"

Get "yeses" that you used to think were "nos"

TESTIMONIAL:

I truly understand the simple process of Sales using Bill's proven
methods... It is just too easy. My closing ratio has increased to
95-99%. And that means more $$ for my business.

Joie Cameron-Brown
Ceremonies and Celebrations -- Livermore, CA

* YOU WILL BE GIVEN THE SECRET SALES STRUCTURE THAT EVERY
PROFESSIONAL SALES TRAINER WANTS TO HIDE FROM YOU.

You will get great results _over and over_ and will be able to teach
others on your own.

* YOU WILL NOT GET EXTRA PADDING AND FILLER

You will not waste hours reading through or listening to fluff
trying to figure what the important points are. Just Listen and Learn.


TESTIMONIAL:

The overall, succinct presentation is marvelous!

Judith Nasse
Taos, NM

*

YOU WILL BE GIVEN THE SECRET TO KNOWING WHEN TO ASK FOR THE MONEY

Don't miss sales by asking too soon or too late

*

LEARN WHAT MAKES US _CRAZY_ TO SAY YES

Turn "Maybe's" into "Yeses"

* LEARN WHAT STILL STAYS WITH US FROM OUR CAVE DWELLING ANCESTORS
AND DICTATES OUR BEHAVIORS

Be stronger in your power of Persuasion and get more "yeses"

Good for all Experience levels

When I originally discovered this great system I figured it would be
for beginners...just because it was so simple and complete. And for
years I taught people with no sales experience. I had a business that
trained college kids to do sales and with this system after only 30
minutes they were out the door and making a hundred dollars in
commissions with 2-3 hours of work. Years later a friend with over 10
years of sales experience asked me to work with them to help make
their sales more consistant. I said I would give it a try since they
were a friend, but I promised nothing since up to that point I had
only taught beginners. All I really did was teach my friend exactly
what I taught the college kids. We touched base by phone once a week
for a few weeks. By the third week my friend was estatic. They said
that most of what I taught they were doing sometimes but didn't
realize it. And the rest of what I taught filled in the holes. They
said that now they feel like they have tools in a tool box and they
know which ones to use at the right time. Now instead of doing great
at times and sucking at others they always are at the top of their
game.

That is how realized that this system is perfect for all levels.

This simple and easy system has already launched countless others
into higher and higher levels of success.

But Don't Take My Word For It.
Listen To What My Customers Say.

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