Conversion Rate Surge | Double, Triple Or Quadruple Your Website's
Conversion Rate Overnight
*
You can explode your profits by simply turning more visitors into
customers...
"HOW TO QUICKLY AND EASILY DOUBLE, TRIPLE
OR QUADRUPLE THE CONVERSION RATE OF YOUR WEBSITE AND TURN IT INTO A
CASH-SUCKING
MONSTER OVERNIGHT... 100% GUARANTEED!"
_Owen Lee _
Dear Internet Marketing Top Gun,
If you want to earn A LOT MORE MONEY _WITHOUT_ spending a fortune
up-front and _WITHOUT_ making _huge, back-breaking _ changes to your
existing business, then you need to read this letter very carefully,
because on this very page I'm going to share with you a few simple
things you can do TO MULTIPLY YOUR ONLINE PROFITS RIGHT AWAY__.
And just like many other internet marketers, you're probably sick of
the _"latest" secrets, tricks, techniques_ that promise to make you
much more money than you can "ever imagine"... So if you're waiting
for me to reveal yet another whole new money-making system, you'll be
disappointed, because I HAVE _NO_ SUCH NEW DISCOVERY TO SHOW YOU.
But as you read further down this page, you _will_ realize that the
key to GETTING _VERY, VERY_ RICH ONLINE IS _NOT ANOTHER N__EW SYSTEM _
you've been "kept in the dark" about... The ONLY thing you need to do
to make A LOT _MORE_ CASH is simply making a few tweaks to your
current web copy...
FREE "INSTANT CONVERSION RATE BOOSTERS"
In order to encourage you to read this letter _carefully,_ I'd like
to offer you some FREE "INSTANT CONVERSION RATE BOOSTERS" that you can
use right now to _dramatically_ increase your website's conversion
rate:
YOU\'RE ABOUT TO DISCOVER:
5 simple changes to your headlines that are guaranteed to bring you
_maximum_ profits. (Note: some of these require the usage of
_PHOTOSHOP_.)
3 powerful tricks used by top marketers to _miraculously_ enhance
the credibility of the copy, and how you too can achieve this with a
FREE web resource.
THE BEST COLOR for the headline and background of your copy... Is
it _red_? _Black_? _Blue_? The answer is NOT the 2-minute solution
_"It depends"_ that many would give you.
Amazing tricks on how to use images _correctly_ on your web copy so
that your profits will _skyrocket_. Some experts advocate _"no header,
no image"_... But is that really good for you? What about images in
your BODY COPY?
3 HIDDEN SECRETS that will make your readers _devour_ your body copy
right after reading the headline... There's no point in coming up with
a _world-class_ copy if your readers don't even get past the headlines
right?
_How do you know your price is right?_ While one of the best ways
to increase your conversion rate (AND YOUR PROFITS, of course) is to
RAISE YOUR PRICE... How do you do it without scaring off your
visitors? And THE SECRETS of making your offer appear AFFORDABLE TO
EVERY VISITOR
2 DYNAMIC METHODS to justify your price and make the _"Oh I can't
afford it"_ objection disappear forever...
Just enter YOUR NAME AND PRIMARY EMAIL below to receive these
"instant conversion rate boosters" absolutely FREE now:
Your Name:
Your Primary Email:
Your most important questions
on improving website conversion rate:
I TAKE YOUR PRIVACY VERY SERIOUSLY, AND I HATE SPAM WITH A PASSION
JUST LIKE YOU DO. All information is kept 100% confidential. At no
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time you want.
"I've never met anyone who's more patient and helpful in teaching
what he knows about copywriting and improving website conversion
rates."
_-- Adam Tan, dancethe**@yahoo.com.sg _
"Owen's always willing to share everything he knows about writing
great copies. I'm forever indebted to him."
_-- Ryan Jose C. Hinayon, mare69**@hotmail.com _
"Without Owen's help I could have never quit my day time job and
earn more while working less!"
_-- Ravindra Mittal, ravinmar**@gmail.com _
THE SINGLE MOST IMPORTANT
INTERNET MARKETING COMPONENT...
You may have heard of (or bought) enough _"internet marketing
secrets"_ and are still waiting for THAT ONE MAGIC TECHNIQUE or system
to bring you your FIRST THICK STACK OF CASH.
And you may, like many other internet marketers, already know a
simple process to run a successful online business and yet _refuse to
believe_ you ALREADY know the key to your dreams...
And you know what? After succeeding _and_ failing in many internet
businesses, I have _YET TO WITNESS_ a "revolutionizing" system that's
NOT built on these 3 basic components of internet business:
1. PRODUCT
2. TRAFFIC
3. SALES MESSAGE
And more specifically...
1. PRODUCT: Adsense page, affiliate product, your own product, etc.
2. TRAFFIC: search engine, PPC, articles, forums, affiliates, joint
venture partners, link partners, etc.
3. SALES MESSAGE: Adsense page composition, affiliate pre-sell
message, your own sales copy, etc.
Product creation, copywriting and traffic generation are _almost
always_ treated with_ equal importance_.
The thing is, wITHOUT a good web copy to sell your product to the
traffic you've generated, you won't accomplish anything (_but the
reverse is not true_)...
But WITH a persuasive web copy, you COULD sell a lousy product to a
small web traffic and still make a fortune... Of course, that's a bit
too extreme and I certainly DON\'T recommend doing that, but it just
goes to prove the crucial role of web copy.
You see, it ALWAYS comes down to selling.
_SELLING ONLINE_.
And your web copy IS THE SINGLE MOST IMPORTANT COMPONENT of your
online business. Its conversion rate determines whether you'll make it
or break it.
Almost every internet marketing activity involves SOME FORM OF
COPYWRITING, including list building (squeeze page), affiliate
(pre-sell copy), autoresponder (e-mail copy), and so on...
The sad part is... I've seen enough internet marketers who have
EXCELLENT PRODUCTS but _just _don't know how to sell them, and I've
seen enough websites with AN ENORMOUS AMOUNT OF TRAFFIC each day that
converts into almost no sales...
But I've NEVER seen any marketer who has A HIGH CONVERSION RATE and
yet struggles in business.
And let me ask you this: do you know _any_ internet marketing "guru"
who cannot convert visitors into customers?
Sure, they call themselves the "traffic guys", the "adsense guys",
the "list building guys" or the "strategy guys"... but have you
noticed something common about their sales pitches?
They ALL have high conversion rates!
In fact, KNOWING HOW TO CONVERT VISITORS INTO CUSTOMERS IS THE
SINGLE MOST VALUABLE SKILL ANY INTERNET MARKETER CAN POSSESS. (Here
"customer" is a broad concept that refers to anyone who responds to
your call to action, such as clicking on a link, subscribing to your
newsletter, buying a product you recommend, or making a purchase
directly from you.)
The fact is, only A SMALL PORTION of internet marketers _really_
know how to sell or have a _reasonably_ good web copy working for
them...
DO YOU MAKE THESE MISTAKES ON YOUR WEB COPY?
An astounding percentage of internet marketers are making the
following web copy mistakes every day, AND SO MIGHT YOU. These
mistakes may be killing your website's conversion rate _right now_:
WEAK P.S. STATEMENTS. Do you know that a large portion of your
visitors scroll down all the way to the bottom of your web copy _RIGHT
AFTER_ reading the headline? Your P.S. statements are often the second
thing they see.
WEAK SUB-HEADINGS ("SECTION HEADLINES"). Do you also know that
most of your visitors _SCAN THROUGH_ your web copy first and then
decide whether to read it? Your best chance to stop them dead in their
tracks and to make them read your copy word for word is to have strong
sub-headings that will catch their attention
NO TESTIMONIALS ON YOUR OPT-IN PAGE. Do you know that the best way
to increase your opt-in rate, apart from making big promises on your
opt-in page, is to list a few powerful testimonials on your opt-in
page on how fantastic your free information is?
NOT TESTING THE PRICE. Often your visitors _GET EXTREMELY
SKEPTICAL_ when they see that your product has too low a price that
doesn't quite match your long and powerful web copy. A natural
question that would occur to your visitor is, _"WHY IS THIS PRODUCT
DIRT CHEAP IF IT\'S AS GOOD AS THE COPY CLAIMS?"_ To avoid this, you
should test out at least three different prices (low, medium, high)
and judge which direction your price should go based on the result.
TOO MANY COLORS OR FONTS. More than 4 colors or fonts on your web
copy will make it _APPEAR AMATEURIS_h and it's even more so if you
highlight sentences all over the place.
"CRAPPY" IMAGES ON YOUR WEB COPY. Some experts will tell you that
a graphic header tends to decrease your response rate. The truth is,
_ONLY LOW-QUALITY, DISTRACTING AND IRRELEVANT HEADERS DO_. However, if
you use good quality, profession images for your header or within the
body of your copy, your conversion rate will almost always increase.
TOO WIDE A WEB COPY AND TOO SMALL A FONT SIZE. These factors
directly affect your readability. The human eyes get strained easily
when reading texts of more than 650-pixel wide, which is why
newspapers have narrow column. And if you have small fonts or cram too
much content in a small space, visitors will get a headache and leave
your website.
NO CLEAR CALL-TO-ACTION. If you want your visitors to subscribe,
make a purchase or click on a link, you must _MAKE IT VERY CLEAR_ to
them. The most frequent mistake internet marketers make on this issue
is being too shy to _ASK FOR THE MONEY_. Don't ever make this mistake.
Make it very clear that you want them to order... Don't allow a
strong, compelling web copy to be ruined by the absence of a clear
call-to-action.
And you know what? You can instantly stop losing a fortune over
silly mistakes that can be _easily_ corrected, and you can TAKE SOME
SIMPLE ACTIONS IMMEDIATELY to make a big difference to your website's
conversion rate...
A SMALL INCREASE IN CONVERSION RATE IS A BIG DEAL...
Arguably THE BIGGEST MISCONCEPTION about improving conversion rate
is not knowing what a small conversion rate increase really means...
IT\'S ACTUALLY A BIG DEAL to have an increase of_ a few decimal
points_!
The Power Of A Few Decimal Points
Let's say your current conversion rate is 1% and a few tweaks on
your headline raise your conversion rate by just 0.25%.
Now, many internet marketers may think a 0.25% increase is trivial
and don't see it as a cause for celebration... After all, it's _A
QUARTER OF A PERCENT_ of the number of total web traffic right?
WRONG!
The 0.25% increase should be compared to the original 1% and not the
100% of total web traffic.
This seemingly small improvement is actually a 0.25%/1% = 25%
increase in your total income over 1 week, 1 month, 1 year, 5 years...
assuming you don't improve your conversion rate any more.
And let's assume your total monthly income online is $3000, a 25%
increase equals to $750 extra per month, or an increase of _$9000 in
profits per year_!
And this extra cash might be the result of a 2-minute change to a
single word (or even a punctuation) in your headline.
Would you like to earn an extra $9000 a year for 2 minutes' of work?
How about going on to tweak the other elements of your web copy?
_HOW MUCH MORE_ will you be earning?
But of course, you have to know WHAT TO TWEAK ... which is what I'm
going to share with you later...
BUT THE PROBLEM IS...
The vast majority of internet marketers suffer from low conversion
rates due to the lack of copywriting experience as well as actual data
gathered from copywriting experiments.
Here're just _some_ most frequent problems internet marketers
encounter in copywriting. Check if any of them apply to you:
They're confused or clueless about _COPYWRITING BEST PRACTICES_
and don't know the best ways to word their arguments
They're not sure whether they have included all the critical
elements on their web copy, whether they're in the _RIGHT SEQUENCE_,
or whether their web copy is presented for _MAXIMUM IMPACT_
They're overwhelmed by so many different ways to organize the flow
of a copy, write headlines, tell a story, state guarantee, use images,
implant multimedia, arrange the layout but they just don't know which
is the best for them
They work hard to get hundreds, thousands or even tens of
thousands of people to visit their websites but apart from a high
bounce rate, they're only getting a handful of sales and a
disappointing conversion rate
Their PPC ads don't get many clicks, and even the handful of
visitors who come from PPC leave their websites almost immediately
Only a small portion of their visitors subscribe to their
newsletters, and even when they use a squeeze page, the subscription
rate is still discouragingly low
They explored many copywriting techniques and followed some
principles taught by experts but _THEY DON\'T SEEM TO WORK FOR THEIR
WEB COPIES_
Sometimes they even see working strategies on one web copy breaks
down on another web copy and become utterly confused
Many of them tried to hire professional copywriters but don't know
what kind of copywriters they should trust... Some even got LOWER
conversion rates from the copywriters they hired
Although you may have been unpleasantly shocked or discouraged by a
few web copy cook-ups like thousands of other internet marketers,
here's what you need to realize:
IT\'S NOT YOUR FAULT!
DE-EMPHASIS BY THE "GURUS"
It's not your fault that YOU DON\'T KNOW THE BEST WEB COPY
TECHNIQUES in different situations.
The internet marketing market place (i.e. where
internet-marketing-related products are sold) ROUTINELY _DE-EMPHASIZE_
THE VALUE AND IMPORTANCE OF GOOD WEB COPIES, and the major role of
CONVERSION RATE IS SELDOM GIVEN DUE ATTENTION.
The truth is, good web copy, good product and good traffic are NOT
of equal importance, contrary to popular belief. To PUT IT IN AN
"EXTREME" WAY, you can sell TRASHY PRODUCTS with good web copies; you
can make a lot money with LITTLE TRAFFIC but a good web copy; but you
can't accomplish much IN ANY CASE, if you don't have good a web copy.
Besides, the same amount of effort put into raising conversion rate
is almost always rewarded MORE than the same amount put into improving
product or increasing traffic.
The "gurus" are much too pre-occupied with product launches of their
"latest" techniques or systems to tell you that you do not need to buy
all those "new tricks". ALL YOU HAVE TO DO IS TO FOCUS ON IMPROVING
YOUR CONVERSION RATE. And the irony is... The gurus themselves know
the importance of a powerful web copy and this is where the bulk of
their budget goes to.
So it's easy for you, especially if you're inexperienced, to be
misled and form the wrong impression that web copy is just "another
brick" of the whole "wall" of online business.
ALMOST EVERYONE IS DOING IT THE WRONG WAY...
#1. Lack Of Data
Even nowadays many internet marketers still resort to automated
"fill-in-the-blanks" web copy generation software _without_ fully
understanding the fundamental copywriting principles and _human
psychology_. Why? Because THEY DON\'T KNOW WHAT ELSE TO DO.
And some internet marketers don't even aim at selling (or asking
their visitors to take a definite action) when creating their web
copies. Instead, they approach it from A GRAPHIC DESIGN POINT OF VIEW
and try to make their web copies look pretty with _unnecessary_ or
even _damaging_ decorations.
An even more serious problem is that "copywriting knowledge" is
often passed on from one to another WITHOUT ANY TESTING OR VALIDATION
to see if it (still) works in a particular niche or business
situation.
Due to the lack of copywriting test results, "newbie" internet
marketers often have to BLINDLY FOLLOW WHAT THE "EXPERTS" SAY, which
may well come from other experts who did the copy test 5 years ago.
#2. Overlooking The Details
Copywriting involves a lot of EMPIRICAL DATA OF HUMAN PSYCHOLOGY and
is an exact science of discovering FOREVER-CHANGING RULES as well as
how to _respond_ to new situation strategically.
And small details of a web copy could make a dramatic difference in
conversion rate, as proven by countless web copy tests...
Take web copy design for an example, a better design of the same web
copy can multiply its conversion rate by a few times. (Unfortunately,
so many internet marketers don't treat the appearance of their web
copies seriously enough, not knowing that they've inadvertently
slashed their own conversion rate.)
#3. Test, Test, Test...
But the real secret of "making a killing" online is not the ability
to write a powerful, persuasive and cash-sucking web copy IN ONE SHOT.
Rather, it is the ability to _constantly_ improve your web copy by
testing different copy elements to obtain HIGHER AND HIGHER conversion
rates.
In other words, IT\'S NOT TOO BIG A DEAL if your web copy doesn't
perform at first, AS LONG AS YOU KNOW WHAT TO LOOK FOR AND WHAT TO
TEST to make sustained and gradual improvements to your web copy.
And the truth is, there are no absolute web copy rules. You can
never be 100% sure what works best UNTIL THE MARKET TELLS YOU, and the
only way to obtain the true response of the market is to serve them
different versions of your web copies and see which one converts the
best.
THERE ARE NO GOOD MATERIALS FOCUSING
ON INCREASING WEBSITE CONVERSION RATE
Most copywriting courses available today are "structured curriculum"
that covers topics from copywriting history of last century all the
way to general human psychology...
But what most internet marketers _really_ need are some QUICK AND
APPLICABLE COPYWRITING TIPS based on rigorous copywriting tests and
real solid data, which is of course _the hard part_.
Most copywriting courses often LEAVE IT TO THE READERS TO GATHER
"EXPERIENCE", DATA AND TRICKS through their own experimentation,
provided they can afford the time and money to hone their skills _bit
by bit_...
And their standard, "one-fits-all", useless answer to most of your
"Should I...?" type of questions is "Just test it!"
JUST TEST IT?!
But what to test?! That's the real question, isn't it?
And that's the _exact_ reason I want to give you some RELIABLE,
EASY-TO-GRASP AND EASY-TO-FOLLOW COPYWRITING TIPS derived from my
_own_ countless copywriting tests.
MY VALID, PRECIOUS AND DEPENDABLE
COPYWRITING TEST RESULTS ARE YOURS RISK-FREE
I've _finally_ CONDENSED MY YEARS OF EXPERIENCE in both _writing_
profitable web copies and _improving_ the conversion rate of
non-performing copies into A STEP-BY-STEP SYSTEM THAT\'S JAM-PACKED
WITH _HARD, COLD_ WEB CONVERSION FACTS AS WELL AS _SOLID_ SECRETS,
TRICKS AND TECHNIQUES of boosting the conversion rate of _any_ web
copy...
I've included tons of POWERFUL AND SHOCKINGLY EFFECTIVE techniques
in this system, covering topics such as _copy flow, headlines,
opening, bullets, guarantee, layout, programming, human psychology_,
and much more... Each technique has been TESTED AND PROVEN to have
boosted the conversion rate of many web copies before.
They used to be my own CLOSELY-GUARDED BAG OF TRICKS of writing and
improving web copies, and now YOU TOO CAN GET IMMEDIATE ACCESS to the
same secrets that are responsible for generating millions of dollars
online.
Essentially, I'm offering you A QUICK AND EASY WAY to accelerate
your web copy learning experience and GET THE SAME BENEFITS as someone
who has _already toiled through_ countless copywriting tests before...
In a way, I'm giving you my personal TESTED-AND-PROVEN WEB COPY
CHECKLIST so you can _constantly_ improve the conversion rate of _any_
web copy.
FIRST, WHAT "CONVERSION RATE SURGE" DOES NOT DO
Let's look at what "Conversion Rate Surge" does NOT do first:
It does NOT give you a detailed account of copywriting history and
who's-who in copywriting.
It does NOT contain any funny anecdotes or intriguing stories of
anyone's copywriting or marketing career. "Conversion Rate Surge" is
about YOU AND YOUR WEB COPY.
It does NOT aim to transform you into a professional copywriter in a
short time
It does NOT adhere to the traditional format and flow of copywriting
courses... In fact, this is NOT A COPYWRITING COURSE AT ALL
Now let's look at what this book does include:
HOW YOU\'LL BENEFIT FROM
"CONVERSION RATE SURGE"
What you'll learn from "Conversion Rate Surge" will empower to turn
any web copy into a cash-sucking monster overnight or, if you prefer,
write a web copy masterpiece RIGHT FROM SCRATCH.
There will be NO MORE CONFUSION AND FRUSTRATION related to creating
a great web copy with high conversion rate, and there will be NO MORE
WASTING OF TRAFFIC that you've worked hard to bring to your website,
because you'll know _exactly_ what to do to, step by step, to convert
your visitors into buyers
You'll never again worry about the HIGH ADVERTISING COST of PPC and
banners, nor the cost of OUTSOURCING TALENTS, because you know the
_extra_ profit generated by a _higher_ conversion rate will be more
than enough to cover them.
Using the_ exact same_ web copy techniques the top internet
marketers have been using, you can _effortlessly_ set up your own
efficient sales process and MULTIPLY YOUR ONLINE INCOME OVERNIGHT...
These techniques will be THE CORNERSTONE OF YOUR _PENDING_ INTERNET
MARKETING SUCCESS.
The best part is, you DON\'T have to spend a whole lot of time
learning copywriting _all over again_. These tricks and techniques are
immediately applicable and very easy to grasp. In fact, you can start
going through the list and pick out a few to start improving your
conversion right away. By tomorrow morning, you'll have a hot-selling
web copy to bring you loads of extra cash.
"...Over 5 Times Of Increase In My Total Revenue!"
"I'm a programmer by profession so the techniques mentioned in the
'technical section' made perfect sense to me.
I was totally shocked when I see just A SINGLE 3-MINUTE TRICK
BROUGHT IN AN EXTRA $233.4 IN THE FIRST 3 DAYS! This month I'm going
to have over $2000 additional income! And they come from just about 10
techniques. I'll explore the rest and keep you posted!
_-- Aaron Shepherd, Littleton, CO _
I downloaded your book last Saturday afternoon and was hooked. I
picked just 3 tricks I was most impressed by from the headline
section, offer section, and design section. I MADE JUST 5 SMALL
CHANGES IN 10 MINUTES TO MY SITE AND BY MONDAY MORNING I\'VE GENERATED
MORE THAN WHAT I DID THE PREVIOUS 2 WEEKS! That's over 5 times of
increase in my total revenue! And I've only used 3! I can't wait to
apply the rest techniques!"
_-- Davidian Taylor, Exeter, UK _
"ALRIGHT OWEN, SO WHAT EXACTLY AM I GOING TO
GET AFTER I ORDER \'CONVERSION RATE SURGE\'?"
BEFORE YOU START
The one disastrous copywriting mistake made by so many marketers
that stops them from making a fortune online, and HOW YOU CAN AVOID IT
Why_ "tested and proven" _copywriting secrets don't work on many
websites and how you can IDENTIFY THE EXCEPTIONS
The real reason why some websites easily CRUSH THEIR COMPETITORS
despite not having good copywriters at their disposal
HEADLINES, OPENING, P.S.
HOW MANY WORDS you should use in your headline to create MAXIMUM
IMPACT without overwhelming your visitors
How to unlock the key to READING YOUR VISITORS\' MINDS and come up
with offers to match their needs exactly so they can't resist buying
from you
An effortless task you should do TONIGHT to come up with a treasure
trove of captivating headlines
3 straightforward changes to your headline that can be made in 5
minutes and will WORK LIKE MAGIC to increase your website's conversion
rate
How to WRITE A KILLER HEADLINE IN 5 MINUTES even if you're clueless
about your own _"value proposition"_
15 _carefully_-chosen "fill-in-the-blank" HEADLINE TEMPLATES that
master copywriters use for their _million-dollar websites_
2 powerful techniques you can count on to make your visitors read
beyond your headline and opening paragraph
2 dependable methods of starting any web copy that will NEVER LET
YOU DOWN by drawing in the readers
Why your P.S. statement is actually THE 3RD MOST IMPORTANT ELEMENT
of your website
3 essential components you _must_ include in your P.S. statement in
order to ensure a good response rate
"Thank you so much for CLEARING MANY DOUBTS that have been bothering
me for months about my site's conversion rate. I almost lost
confidence in copywriting until I read conversion rate surge. Thank
god you've destroyed some detrimental misconception of mine. I\'M A
LOT MORE CONFIDENT TO HANDLE MY OWN COPY NOW!"
_-- Valerie Bloch, foxmusi**@btinternet.com _
OFFER, PRICE, GUARANTEE
How to REPOSITION YOUR OFFER to differentiate yourself in the
market place and become THE #1 EXPERT in your niche
A basic principle of HUMAN PSYCHOLOGY many marketers overlook when
crafting their product offerings
4 surefire ways to magnify value of your offer many times over and
to TURN ANY "LOSER PRODUCT" INTO A "CHAMPION"
A foolproof, step-by-step guide on how to RAISE THE PRICE OF YOUR
PRODUCT to increase your website's conversion rate
How to set up a TIERED PRICING structure that will place your
product within the budget of every visitor
3 tested-and-proven ways to convince your readers that your product
is worth _every single cent_ you are asking for
4 quick, simple and easy changes you can make to your web copy that
will _work wonders_ for its conversion rates
4 "sneaky" little tricks to deal with any lingering doubts your
visitors might have about your offer
3 small changes you can make to the PRESENTATION OF YOUR GUARANTEE
to raise your website's conversion rate
A tested-and-proven GUARANTEE TEMPLATE derived from many
copywriting tests in various industries for you to use freely
BULLETS, SUB-HEADINGS
The right time to start creating bullets for your web copy and the
amazingly simple "FAB" FORMULA that has stood the test of time
2 simple FORMATTING TECHNIQUES that will make your visitors absorb
every piece of information you have to offer
How to handle your visitors' _unvoiced_ objections ("preframe") so
that they won't bring them up later
9 tested-and-proven bullet templates you can use to create_
intriguing and impactful_ bullets for any product
What most people DON\'T know about subheadings and how to
_carefully_ craft them to stop your visitors _"dead in their tracks"_
SQUEEZE PAGE, SALUTATION, SIGNATURE
The "MAGIC WORD" that can boost your response rate by as much as
137%
2 simple design tricks that are guaranteed to increase your web
copy's response rate in every case
What salutation you should use according to their rapport-building
qualities
What is the best style of your signature and how to strategically
place it on your web copy to optimize your results
"It Connected Many Missing Links..."
"Just read through Conversion Rate Surge cleared a lot of
copywriting myths that I had in my mind! Though I already heard or
even used a some techniques in conversion rate surge, IT WAS AN
ABSOLUTELY EYE-OPENING EXPERIENCE FOR ME TO SEE SO MANY OTHER TRICKS
I\'VE NEVER EVEN IMAGINED!
Everything just makes sense in conversion rate surge. It connected
many missing links I had about increasing conversion rate previously!"
_-- Michael Flynn, Buffalo, NY _
CALL TO ACTION, ORDER PAGE, ORDER BUTTON
The one thing you have to do _right before_ you call your visitors
to action
The "fatal mistake" that inexperienced marketers make when _calling
to action_ and how YOU CAN AVOID IT
2 things you should mention just before or after the order button
to ENTICE YOUR VISITORS INTO BUYING
3 graphic elements you should place below the order button that
will GUARANTEE an increase in conversion rate
The best order link text if you decide to use one instead of using
an image order button
A payment processor that usually has HIGHER CONVERSION RATE than
the others
One word YOU _MUST_ INCLUDE on your order page that will increase
your credibility manyfold
Discover the magic behind 2 visual design techniques that have
never failed to increase conversion rates
An extremely potent 3-word phrase that could _single-handedly
_double your conversion rate
WORDS
A gold mine of irresistible words to draw in your visitor's
attention, and how to play with words TO CREATE CAPTIVATING IMAGES for
your readers, to lure them into buying
The 5 biggest sins of copywriting vocabulary that you must avoid
What is a "bucket brigade" and how it can keep your visitors
devouring your web copy until they're _breathless_ and CAN\'T WAIT TO
BUY FROM YOU
A comprehensive list of ideal styles in which you can fashion
winning web copies
TESTIMONIAL
The different credibility levels of testimonials and an unbeatable
testimonial format that will grant you _maximum credibility_
The ideal font, background and formatting you should use for your
testimonials to get the _best out of them_
The mind-blowing secret of MULTIPLYING THE IMPACT OF YOUR
TESTIMONIALS that most internet marketers _don't_ know
How to choose and format _impactful headlines_ for your
testimonials
How to describe your testimonials the _right_ way to increase your
the conversion rate
BONUS
The most appealing way to introduce your bonuses in order to
maximize the perceived value of your offer package
The #1 criterion all your bonuses must fulfill and how to use
bonuses to ADD TREMENDOUS VALUE to the whole package you're selling
The optimal number of bonuses for your main product and why you
should _not_ pile up bonus after bonus
"Owen your Conversion Rate Surge is absolutely amazing! I've never
seen a more straightforward and effective guide like this. IT\'S
INDEED A SECRET WEAPON TO \'DRIVE COMPETITION CRAZY\'."
_-- Myron Huie, shadesu**@gmail.com _
"This is what I'd like to say to them: IF YOU WANT TO EXPLODE YOUR
PROFIT, YOU HAVE GET CONVERSION RATE SURGE. It is the indispensable
copywriting guide every internet marketer should have."
_-- Sheila Winkler, winkstan**@comcast.net_
"Now I think I finally have A CLEAR IDEA OF THE CONVERSION SECRETS
OF THE TOP INTERNET MARKETERS and I'm really thankful to get access to
the same knowledge."
_-- Paul Gregory, schnellhe**@netscape.net_
DESIGN
The truth about yellow highlights and how to use them the _right_
way
The best color for hyperlinks, webpage backgrounds and headlines
that'll achieve maximum impact
The truth about HEADER GRAPHICS When and how to effectively use
them to _enhance your copy's personality_ and various testing
strategies
THE BEST FONT TYPES AND SIZES and what you should know about serif
fonts vs. san-serif fonts
A secret font that INCREASES CONVERSION RATE in many cases which
you should definitely test
The most common mistakes made by internet marketers in TEXT
FORMATTING such as bold, italics and underline and how you can avoid
them
What you should know about YOUR WEB COPY\'S LAYOUT such as _empty
space, paragraph length, text width and indent_ to improve your
conversion rate
The truth about _e-book covers, 3D software boxes and software
interface screenshots_ and what you should know to avoid major
blunders that can topple your conversion rate
3 images that have a proven track record of increasing your
conversion rate
The truth about USING PHOTOS ON YOUR WEB COPY and how to _grab your
visitor's attention_ by using them the right way
2 little-known secrets of adding extra impact to the PHOTOS on your
web copy
How to gain access to free professional stock photo that you can
freely use on your web copy
3 visual elements that can double conversion rate in many cases and
the _exact_ way to insert them into your web copy (HTML source code
included)
The _exact_ ways to USE HANDWRITING AND DRAWING to dramatically
improve your conversion rate
What is a "Johnson Box" and what you need to know about its_
design, formatting and strategic locations_ to insert it
A _seemingly harmless_ mistake MANY INTERNET MARKETERS MAKE
(unknowingly) that often _slaughters_ their conversion rates
"Conversion Rate Surge Is The Best Guide On This Subject!"
"I never thought the look of my web page was the number one culprit
of my low conversion rate. But by just reformating my salespage with a
friend of mine, I\'VE MANAGED TO TRIPLE MY CONVERSION RATE LITERALLY
OVERNIGHT.
I THINK THE TECHNIQUES IN THE DESIGN SECTION ARE THE EASIEST AND
MOST EFFECTIVE ADVICE I\'VE EVER READ ABOUT COPYWRITING. They're very
straightforward (just like the other sections of the book) and easy to
apply.
Every info marketer should be aware of the power by just changing
the design of their salescopies and Conversion Rate Surge is the best
guide on this subject."
_-- Grant Westerlund, Stevenage, UK _
TECHNICAL GIMMICKS
How to produce PROFESSIONAL AUDIO CLIPS for your web copy _without
spending a single cent_ on any expensive software
What _exactly_ you should include in your audios, where to place
them and how to deliver them to BUILD INSTANT RAPPORT with your
visitors and turn them into customers
Raise your conversion rate _by a few notches_ with professional
quality videos that won't burn a hole in your wallet
The one simple element all your websites must have in order to turn
more visitors into buying customers
A step-by-step guide on using a _little-known but extremely
powerful_ PROGRAMMING TRICKS to double, triple or quadruple your
conversion rate
The truths about POP-UP WINDOWS and 3 fool-proof ways you can use
them to raise your response rate or CONDUCT PRIMARY RESEARCH
The secret of using ON-PAGE SURVEYS to discover 3 critical pieces
of information from your visitors that can _tremendously_ improve your
conversion rate over time
A simple HTML trick that'll improve your web copy's readability and
help your visitors to quickly locate information they're seeking and
become HOOKED TO YOUR OFFER
The secret of matching your visitor's specific needs and interests
with different web copies (or different versions of the same copy)
using a clever programming trick
What "WEB2.0" _really_ means to your conversion rate and how to set
up a personalized 2-way interaction between you and your visitors
A _controversial_ web programming technique to drive your visitors
to take _immediate_ action and how to find out _whether_ this
technique works for you
"Just one technical trick you've taught me in Conversion Rate Surge
ALMOST DOUBLED MY CONVERSION RATE! And thank for making it easy to
follow by revealing the source code! It was almost a cut and paste job
for me and it was so effective!"
_-- Daryl Omura, teamcent**@gmail.com _
HUMAN PSYCHOLOGY
2 fundamental principles you must follow in order to convert
visitors into customers without them feeling they're being sold to
A powerful SUBLIMINAL PERSUASION TECHNIQUE you can use to make your
visitors respond to your call to action
5 magnetic "REASON WHY" marketing messages that'll PURGE EVERY
LAST BIT OF DOUBT from your visitors' minds
2 powerful ways to justify the statements in your copy and build
strong credibility for yourself
A little-known secret from a classic marketing experiment that will
help you convert visitors into customers with minimal effort
3 elements you should include in your web copy to WIPE OUT YOUR
VISITORS\' WORRIES AND ANXIETY so they're willing to buy from you
In what situation you should use SHORT WEB COPY VS. LONG WEB COPY
4 ways to CREATE AUTHORITY and ESTABLISH EXPERT STATUS in your
visitors' minds so they won't hesitate to buy from you
2 "dirty tricks" to "take advantage of" your visitors' fears and
"threaten" them into taking action
3 amazing little tricks to stir up your visitor's _greed_ and make
them "FIGHT" FOR YOUR PRODUCT
How to make your offer more _romantic, newsworthy or even
sensational_ so that you visitors CAN\'T RESIST FINDING MORE ABOUT IT
until they buy from you
How to CREATE SOCIAL PROOF on your web copy so that your visitors
feel compelled to make purchases just like everyone else
2 sneaky tricks to induce OVERWHELMING CURIOSITY in your visitors
so that their minds never return to ease unless they _buy_
The real reason why people buy and how to make sure your web copy
get it across loud and clear
How to make your visitors FANTASIZE ABOUT THE PLEASURES of having
your product _already_ so that they can't bear not having it
3 ways to multiply the perceived value of your product in your
visitors' minds by making use of "the principle of scarcity"
A sneaky trick to CREATE A PANIC among your subscribers so that
they'll fight to buy from you to AVOID LOSING OUT
The fundamental principle of agreement you have to know in order to
"implant" both LOGICAL AND EMOTIONAL REASONS in your visitors' minds
to buy from you _immediately_
How to gradually build up a momentum for purchasing WITHOUT YOUR
VISITORS REALIZING IT so that they feel _compelled_ to buy from you
even before the "call to action"
A counter-intuitive method to make your visitors feel "obligated"
to buy from you
How to take advantage of a universal psychological effect to make
your visitors ALIGN WITH YOU RIGHT FROM THE BEGINNING so that they'll
listen to you until they buy
A secret technique that'll _magnify_ your visitors' desire for your
product until they persuade themselves to buy from you
3 ways to BUILD INSTANT RAPPORT with your visitors and make them
view you as one of them so they'll trust you enough to buy from you
What you can learn from a classic mailing of a furniture company to
make your visitors like you
"Techniques That No Other Products Are Talking About..."
"It's amazing! JUST 1 TRICK IN YOUR HUMAN PSYCHOLOGY SECTION BROUGHT
IN AN EXTRA TWO THOUSAND PLUS IN MY FIRST WEEK. I was still doubtful
unitl I receieved my check!:)
I never understood more about human psychology than now after
reading your absolutely phenomenal Conversion Rate Surge. It's really
a mind-blowing experience. THE BEST THING I LIKE ABOUT IT IS THE
SPECIFIC AND CLEARLY-SPELT-OUT TECHNIQUES THAT NO OTHER PRODUCTS ARE
OFFERING. Thank you so much for your help!"
_-- Scott Lindsay, Tallahassee, FL _
AND MUCH, MUCH MORE...
"SO, OWEN, IS THIS GOING TO BE REALLY EXPENSIVE?"
You may be surprised but "Conversion Rate Surge" is ACTUALLY NOT AS
EXPENSIVE as a couple of famous copywriting courses out there, but
it's certainly NOT another $97-internet-marketing-ebook...
For one, it's NOT a copywriting curriculum. IT\'S MUCH BETTER THAN
THAT.
"Conversion Rate Surge" is a _comprehensive_ web conversion system
that will EMPOWER YOU TO _DRAMATICALLY_ INCREASE YOUR WEBSITE\'S
CONVERSION RATE OVERNIGHT... It's the culmination of countless
copywriting tests that would have cost you tens of thousands of
dollars to run ON YOUR OWN. Most of those tests have _already_
recouped my investments, WHICH IS WHY you can now benefit from it for
_a fraction of_ the original investment.
I _wish_ I could have HAD ALL THE WORK DONE for me when I started
out. In retrospect, I would have paid THOUSANDS OF DOLLARS to save the
same amount of_ time, money and effort_.
It's a _solid, quick and dirty_ system that will instantly boost
your conversion rate as well as your income. It's worth the value
several times of the usual internet marketing products, but don't
worry... It's NOT AS EXPENSIVE as you might think.
The usual price is $235 but you can GET IT FOR JUST $125 NOW...
But here's the "catch":
As you might have noticed, I've only _recently_ released the
much-awaited "Conversion Rate Surge" after holding back these secrets
for so long, and I've only included a few testimonials so far.
My goal is to put 50 GOOD TESTIMONIALS on this page from my _new_
readers before raising its price to the normal level.
SO HERE\'S THE DEAL:
If you promise to send me a testimonial (only if you find
"Conversion Rate Surge" WORTH MUCH MORE than your investment and WOULD
LOVE TO send me one, of course) on how IT HAS HELPED YOU to create
better _headlines, openings, bullets, guarantees, P.S. statements_,
etc., you can get it now for just $125.
"No offense why in the world are you charging us this little! :)
I\'VE ONLY USED A COUPLE OF TECHNIQUES AND I\'VE ALREADY GOT BACK
TWICE THE MONEY I SPENT ON YOUR BOOK, and it's just the beginning. I'm
sure if I continue to use the other techniques I can really have
quantum leap in terms of my income. I can't thank you enough!"
_-- Pathan Sarvarkhan, ohanco**@msn.com _
"CONVERSION RATE SURGE IS DEFINITELY WORTH 10 TIMES OR EVEN 100
TIMES OF ITS PRICE! I've already got my investment back by many more
times! Thank you for making it available at such a low price!"
_-- Robert Van Ruler, mrkoff**@yahoo.com _
Regular Price: $235
Limited-Time Offer: $125
"Conversion Rate Surge" is currently sold at just $125 as a
promotion to collect more testimonials, WHICH WILL END ONCE I\'VE
RECEIVED ENOUGH.
[1]
"Conversion Rate Surge" is sold through a third-party vendor
"ClickBank" which handles hundreds of thousands of secure online
purchase every day.
Acceptable payments by Visa, Mastercard, Amex, Discover, Eurocard,
Diners Club, Carte Blanche, JCB, PayPal and online checks. AND IT
DOESN\'T MATTER IF IT\'S 2AM IN THE MORNING.
INTERNET SECURITY NOTE: The secure order form on the next page will
look like this:
JUST IMAGINE...
With just a few SMALL TWEAKS to your current web copy that you can
FINISH BY TONIGHT (or if you wish, you can even CREATE A FRESH NEW
VERSION while applying the techniques in "Conversion Rate Surge"), you
can simply _sit back, relax and watch_ both your conversion rate and
income START TO SOAR.
This could happen as early as tomorrow... or within the next few
hours.
I've already DONE THE HARD WORK for you, and all you need to do is
to GIVE "CONVERSION RATE SURGE" A TRY and simply follow my _proven,
step-by-step, fool-proof_ system to work on _specific_ elements of
your web copy to boost your conversion rate.
"An Extra $521.11 In Just 8 Hours..."
"I've generated AN EXTRA $521.11 IN JUST 8 HOURS after going through
conversion rate surge and used 7 techniques out of the different
sections! I've totally blown away!
I would have never believed it would be this fast in raising my
conversion rate. But it's real!"
_-- Anna Walter, Elroy, WI _
AND IF YOU ORDER NOW, YOU CAN ALSO GET
THE FOLLOWING BONUS ABSOLUTELY FREE
If you're still on the fence, let me sweeten the pot by offering you
A TRULY VALUABLE HIGH-QUALITY BONUS (as opposed to throwing you 17 PLR
ebooks):
MAGIC WORDS FOR YOUR WEB COPY
($47 VALUE)
A CAREFUL SELECTION OF POWER WORDS divided into different categories
that will CREATE HIGHER RESPONSE RATES for you.
Some internet marketers were willing to PAY TOP DOLLAR for these
_precious, jealously-guarded and very costly_ marketing results, but
now you can get it for a song only because YOU\'VE DECIDED TO ORDER
"CONVERSION RATE SURGE" and this is my special way of saying "thank
you!"
"Practical, Scientific And Reliable Guide..."
"I understand the hardship you must have gone through to derive all
these techniques as I have done many copy experiments before. And I
REALLY APPRECIATE YOUR WILLINGNESS TO SHARE THESE PRECIOUS DATA WITH
OTHER PEOPLE.
I'm glad I've finally found a practical, scientific and reliable
guide on improving my conversion rate. IT\'S VERY DIFFERENT FROM WHAT
I READ PREVIOUSLY IN THAT YOU GAVE VERY SPECIFIC WHAT-TO-DO-NEXT TYPE
OF INSTRUCTIONS AND I CAN REALLY JUST PICK ANY ONE OF THEM AND SIMPLY
FOLLOW.
All the other copywriting materials I've purchased before are much
too theoretical and high-level, but CONVERSION RATE SURGE IS
DOWN-TO-EARTH, QUICK-AND-DIRTY MANUAL FOR IMMEDIATE APPLICATION AND
QUICK CONVERSION RATE BOOST!"
_-- Brendon Fraser, Melbourne, Australia _
"Conversion Rate Surge Is Hands Down The Best..."
"CONVERSION RATE SURGE IS HANDS DOWN THE BEST "QUICK AND DIRTY"
ATTACK PLAN THAT I\'VE EVER SEEN in my copywriting career to quickly
raise the conversion rate of any website. Frankly speaking, I'm even a
bit reluctant to see so many previously little-known yet effective
copywriting techniques revealed to so many non-copywriters."
_-- Emily Drury, Endicott, NY _
DON\'T DECIDE NOW! HERE\'S YOUR 8-WEEK NO-HASSLE
UNCONDITIONAL 100%-MONEY-BACK GUARANTEE
YOU DON\'T RISK A PENNY, because you're covered by an 8-week
no-hassle unconditional 100%-money-back guarantee. Order "Conversion
Rate Surge" right now and give it your personal test-run. TAKE 8 FULL
WEEKS AND USE IT AS YOUR OWN.
Just pick out 2-5 out of the close-to-200 tested-and-proven
techniques to improve the conversion rate of any copy you may have...
In fact, do it tonight and SEE FOR YOURSELF THE POWERFUL RESULTS
YOU\'LL GET BY TOMORROW MORNING.
I'm so _confident_ that you'll enjoy "Conversion Rate Surge" as well
as the extra profit it'll bring you that I'm willing to promise you
this:
LET ME ASK YOU THIS FINAL QUESTION:
If YOU KNOW YOU CAN boost your conversion rate and income TONIGHT by
200%, 300%, 400%... WITH ABSOLUTELY NO RISK ON YOUR SIDE, how much is
that worth to you?
I don't know what product you're selling or planning to sell at what
price, but how many more sales do you need to make to get your
investment on "Conversion Rate Surge" back?
_One more sale? Two more? Five more?_
AND HOW LONG WOULD IT TAKE YOU TO MAKE ALL THOSE EXTRA SALES?
_A single day? Two days? Five days?_
Remember, you have _literally_ unlimited time. (But it won't take
long!)
You'll enjoy the benefits of HIGH CONVERSION RATES FROM NOW ON and
this small investment is going to BRING YOU HUNDREDS, THOUSAND, OR
TENS OF THOUSANDS OF _EXTRA_ CASH! Order now:
"...Among The Best Guides On Improving Conversion Rate..."
"I've been a professional direct response copywriter for over 10
years now and all I must say that CONVERSION RATE SURGE CONTAINS MANY
STRATEGIES AND TECHNIQUES TO INCREASE THE CONVERSION RATE OF WEBSITE
THAT I KNOW WILL WORK FROM OWN EXPERIENCE and some that even I haven't
had a chance to test.
And I'm totally convinced Conversion Rate Surge is among the best
guides on improving conversion rate in the market. I HIGHLY RECOMMEND
IT TO ANY MARKETER!"
_-- Joe Roberts, Seattle, WA _
Regular Price: $235
Limited-Time Offer: $125
"Conversion Rate Surge" is currently sold at only $125 as a
promotion to collect more testimonials, WHICH WILL END ONCE I\'VE
RECEIVED ENOUGH.
[2]
"Conversion Rate Surge" is sold through a third-party vendor
"ClickBank" which handles hundreds of thousands of secure online
purchase every day.
Acceptable payments by Visa, Mastercard, Amex, Discover, Eurocard,
Diners Club, Carte Blanche, JCB, PayPal and online checks. AND IT
DOESN\'T MATTER IF IT\'S 2AM IN THE MORNING.
INTERNET SECURITY NOTE: The secure order form on the next page will
look like this:
Yours Faithfully,
Owen Lee
P.S. The _much-awaited_ "Conversion Rate Surge" is jam-packed with
_secrets, tricks and techniques_ of boosting the conversion of _any_
web copy OVERNIGHT, and is completely based on data gathered from
SCIENTIFIC COPYWRITING TESTS. It'll help you BYPASS YEARS OF
EXPERIMENTATION and is the shortcut to HAVING YOUR _OWN_ CASH-SUCKING
WEBSITE. And you'll never again waste any web traffic or worry about
high advertising cost.
P.P.S. Because I'm still collecting THE BEST TESTIMONIALS for
"Conversion Rate Surge", you now have chance to order it at just $125
instead of the normal $235, if you promise to SHARE YOUR SUCCESS STORY
WITH ME on how you're able to dramatically improve your conversion
rate.
P.P.S. "Conversion Rate Surge" is covered by an 8-WEEK NO-HASSLE
UNCONDITIONAL 100%-MONEY-BACK GUARANTEE, so there's absolutely NOW
RISK ON YOUR SIDE. All you have to do is to give it a try and see for
yourself the immediate conversion rate boost. If you still have any
unanswered question, BE SURE TO ASK ME NOW: Fill out my Wufoo form!
[3]
(c)2007 Owen Lee. All rights reserved.
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