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[](http://yourauthenticbusiness.com)Your Authentic Business
[](https://www.facebook.com/YourAuthenticBusiness) [](https://twitter.com/YourAuthentic)



[Overview](http://yourauthenticbusiness.com/) [About](http://yourauthenticbusiness.com/about) [Contact](http://yourauthenticbusiness.com/contact) [Purchase Now](http://yourauthenticbusiness.com/purchase-now) [T & C](http://yourauthenticbusiness.com/t-c) [Members’ Login](http://yourauthenticbusiness.com/members-login)

[Benefits](http://yourauthenticbusiness.com/#benefits) [About this Course](http://yourauthenticbusiness.com/#about) [Who’s it for?](http://yourauthenticbusiness.com/#who) [What you Get](http://yourauthenticbusiness.com/#what) [Why it’s different](http://yourauthenticbusiness.com/#why)





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[](http://yourauthenticbusiness.com/wp-content/themes/yourauthenticbusiness/pdf/How_to_use_this_course.pdf)
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Discover How To Generate More Sales Today


Ask yourself…

How unique is your business?

How compelling is your sales message?

How easy is it to attract the right kind of customer?

How connected are you to your business?

Do you have a powerful and engaging story to tell about your business?



A business with a powerful story attracts more prospects and keeps its customers for longer.

Which means a healthier, more profitable business.

The truth is that your business is already unique, but the thing that makes it unique is hidden from you. That’s because we get wrapped up in the day-to-day process of doing, and we don’t have time to stop and think about why we do what we do and how we do it. But when we do work out our business strategy, we have the foundation for a true and authentic story. And when we tell that story we create a powerful connection between our business and our prospects. A connection built on trust - because your prospect intuitively knows that you’re telling the truth. And there’s nothing more powerful that a true and compelling story to start a conversation. And conversations lead to business[.](http://yourauthenticbusiness.com/business-marketing-strategy)

All you have to do is discover the truth behind what makes you and your business tick, and uncover your unique business branding - and you unlock a stronger business that attracts the right kind of customers, staff members and business partners[.](http://yourauthenticbusiness.com/start-up-marketing)

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What are the benefits of
having an Authentic
Business Story?

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[](purchase-now)



Who’s this course designed for?

Your Authentic Business is business branding program to be a ‘game changer’ for people starting a new business or for those looking to take their business to the next level. It’s a new kind of marketing course for open-minded entrepreneurial business owners and managers who are prepared to think deeper about what makes them tick and how this can be used to create a business branding strategy that delivers a competitive edge for their business.

We think this course will appeal specifically to:


Small business owners and managers...

looking to take their business to the next level by creating a unique point of difference for their brand strategy that they can use in all their marketing communications.


Entrepreneurs launching a new business...

who want a powerful business branding strategy delivered in the form of a simple yet powerful story to tell prospective customers, suppliers and partners on their website and to form the basis of their marketing communications.


Business owners and managers...

looking for greater clarity for their business branding and their business purpose – to discover what they can offer to prospects, business partners and staff that is unique..


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What is Your Authentic Business?

Your Authentic Business is a step-by-step business branding program that lets you create and tell a powerful story about why, how and what your business does. And because it’s your own story, it’s unique. And because it’s unique – it stands out from the crowd.

We’ll show you how to find the words to explain what makes your business unique. We’ll guide you through the process of identifying what you do that’s unique, and show you how to craft the words into a Story that talks about what you do, why you do it and how you do it. A story that makes people sit up and listen and attracts the right kind of customers, partners, and employees to your business.

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What’s included in this course?



8 x 8-16 minute guided videos

8 x 8-16 minute guided audio clips

8 self-completion exercises

to guide you through a step-by-step process of discovering and writing your Authentic Business Story.

A guide to creating your Elevator Pitch

to use on your website home page, and to give you the script to explain why your business is unique

A guide to creating a tagline for your business

that provides a ‘call to action’ to your prospects

A guide to how and where to use Your Authentic Business Story

to promote your business, attract more prospects


Chapter 1: Understand why Authenticity is so important in today’s market
Chapter 2: Identify what really drives you in business
Chapter 3: Discover what your core strengths are and how they relate to what drives you as a person and in business
Chapter 4: Find the ‘big idea’ to bring into your business that will make a difference to your customers and form the foundation for your Story
Chapter 5: How to create the basic outline for your Authentic Business Story
Chapter 6: How to edit and craft your outline into a powerful story
Chapter 7: How to summarise your Story into an ‘Elevator Pitch’
Chapter 8: How to create a tagline, and how to use your resources to market your business.



Your Personal Business Guide

We really want you to get the most out of this business branding program – and to make it as easy as possible for you to develop your Authentic Business Story. That’s why each video and audio clip gives you a step-by-step guide on how to complete each of the eight exercises - so you can finish the course and craft your unique story.

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[](purchase-now)



Why’s this course different?



We believe that ‘you are your business’ and that everyone has a true and unique story to tell – but most people don’t know how to tell it. We believe that by thinking about your business strategy at a deeper and more personal level you can unlock the truth about what you do that makes you different. So we’ve created a business branding program that uses a meditation technique to tap into your subconscious mind – to understand what drives you. We’ve included a visualisation exercise to identify how your core driver can create a ‘big idea’ for your business – that will improve your customers’ experience, and set you apart from your competitors.


On the one hand it’s a practical ‘how to’ guide delivered in an easy-to-follow step-by-step process. And on the other hand it’s a personal journey designed to get you thinking about who you are, what drives you and how you can make a difference with the work you do. While we don’t provide incense and orange robes to go with this, we believe this is the first marketing course in the world to use simple meditation and visualisation techniques to get you out of the day-to-day routine – and switch on a different part of your brain to find some new and interesting answers. It’s a radically new way of ensuring your business branding and business strategy are truly unique and at the same time personally connected to who you are and what drives you.


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You are your business, and only you have the vision to take it where it needs to go. So are you ready to do that now?
Go on, what have you got to lose?

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[](first-chapter-free)
[](purchase-now)





100% Money-back Guarantee



In the unlikely event that you get the course today and over the next 60 days you don’t feel that the course has helped you build your business profile, attract more leads and sales and build a story that people want to listen to - then simply contact us and we will refund 100% of your purchase, no questions asked. We are that confident that this branding course will change your business forever that we want to take ALL the risk away from you giving it a go today.






[Overview](http://yourauthenticbusiness.com/) [About](http://yourauthenticbusiness.com/about) [Contact](http://yourauthenticbusiness.com/contact) [Purchase Now](http://yourauthenticbusiness.com/purchase-now) [T & C](http://yourauthenticbusiness.com/t-c) [Members’ Login](http://yourauthenticbusiness.com/members-login)
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