Excerpt from product page

"Could this NEW, simple 56-page field guide really give your photos the WOW factor?"

Here's why "one of Australia's most iconic photograph makers" (as called by TV program A Current Affair) says YES!

Dear fellow photographer,

Ken Duncan here - with a limited time, web-only VIP invitation for you.

Would you like to preview my new field guide Photography Explained for 60 days risk-free? I made it with my colleague Leo Meier.

Leo and I will take you from A to Z in photography in short 56 pages.

If you are interested, don't wait - or you'll miss it.

[Yes Ken! I want the WOW factor for just $19.97](http://kenduncanphotographytips.com/photo-explained-up.html)
It takes less than hour to read - and covers nearly everything from capture to presentation. (Including my lessons from over 100,000 panoramic shots.)

Quite frankly, it has only one purpose:

To give you the WOW factor - or it's yours for FREE.

And, if you like it, you pay only $19.97.

I'm not kidding.

However, you need to decide now because the price may double soon.

Remember: you have full 60 days to examine it - without you risking one red cent. Does that sound fair to you?

I'd like to think so. In fact, I guarantee your happiness:

If you don't think this new ebook is many times worth $19.97, simply drop us an email or call - and you get your money back instantly.

No questions. No quibble. No waiting.

Want to look inside?

[Click here to download it instantly](http://kenduncanphotographytips.com/photo-explained-up.html)
Here's how easy it is (you are only two steps away):

First, click the link above. Then just fill in the quick form with your details and credit card or PayPal. Click Proceed. Follow the simple instructions to confirm.

Second, head to your inbox. Open the email from us (sent instantly after you order) and download your copy.

That's it.

By the way, there are no hidden charges or fine print - in case you worry about online payments as much as I do. Plus you have 60 days to change your mind.

If you have any questions, please call us on 1800 807 737 (FREE within Australia) or +61 2 4367 6777 (international). Or you can email us at info@kenduncan.com and Pam, Darren, Patrick or someone else from our staff will help you.

Also you can pop by at one of our three galleries at XXX, XXX and XXXX.

Now why not grab your copy now before you do anything else?

You can't lose.

You and I know a truly risk-free offer like this doesn't come along often. Plus it won't last forever.

And I promise your new guide contains almost everything you need to be a successful photographer. Really.

After XX years in this business I have digested the principles of photography success in plain English on these 56 pages.

But you don't have to take my word for it:

"Just wanted to say how much I have enjoyed your reference publication 'Photography Explained'. Kaye & I are novices to the wonderful world of photography and as you would appreciate in todays technology and all that goes with it, things can become a little daunting. However, onward and upward. Your publication has most certainly helped me to understand the terminology, principles & basic fundamentals in so many areas."

-Gary

Convinced?

[Click here to download it instantly](http://kenduncanphotographytips.com/photo-explained-up.html)
Or would you like to know more before you decide?

I'll tell you...

For example you discover: How to choose your digital camera: what really matters. Page 4. The key to image quality. Page 9. How to pick the perfect lens nearly always. Page 10. The principles of focal length, angle, lens speed and focusing. Page 11. The truth about lenses. Page 12. How to set wide angle or tele effect. Page 12. How to master the power of light. Page 14. 3 little things to always check before you shoot. Page 14. The secrets of shooting raw. Page 15. How to make light work for you - instead of you chasing it. Page 16. Aperture explained in plain English. Page 16. The right and wrong way to use shutter. Page 17. "The Matrix Method" - easy way to freeze or blur your photos like a Hollywood director. Page 17. 6 fundamentals of capturing the depth of field. Page 18. How to choose ISO sensitivity (3 points to check, plus a simple 5 level comparison chart to help you get it right). Page 19. Your camera's controls demystified - NO jargon! Page 21. And few warnings about them. Page 20. Simple way to determine the ideal exposure. Page 22. Understand light meter patterns. Page 22. 6 common scenes that DEMAND exposure compensation. Page 23. How to 'harmonise' your camera with your object - so you almost can't fail. Page 24. How to capture the magic of light. Page 24. A common photography mistake that could KILL you (I'm not joking). Page 25. Why most photos lose the WOW factor when moving from computer to print... And how to make sure yours have it. Page 26. A simple way to multiply your chances of success - before you leave home with your gear. Page 27. How to 'paint with light' like an awarded pro. Page 28. A photographer's cheat sheet: what to shoot in different light. Page 29. Tips how to capture the real beauty in sunrise and sunset (the real secret to winning awards and admiration). Page 30. How to work with mist, rain and beaches (and pelicans). Page 31. The timeless principles of perspective. Page 32. People and animals - how your camera can record their real beauty. Page 33. How to compose award-winning shots like National Geographic photographers (we both have been published there many times). Page 34. More on composition. Classic "can't fail scenes" ... point of interest, linear perspective, aerial perspective, foreground interest, scale, leading lines, tonal modelling, streak or blue lines, overlapping objects, colour dominance, selective focus, diminishing scale, colour contrast, the secret of balance and much more. Pages 34 - 38. Camera file formats: what to use and when. Page 39. How to use flash: 2 easy tricks to improve your odds. Page 40. Our shutter rule of thumb when you shoot hand-held. Page 43. Your tripod can be your secret weapon or worst enemy. Here's 8 simple tips how to tame it. Page 44. My quick image download method when you are on the road. Page 47. "A time saver" - my digital photography workflow from A to Z. Page 46. The ugly truth about backups. Page 47. A pro way how to manage your digital library. Never lose a photo gain. Page 46. Serious post-processing - how to get it right. Page 49. Hard won advice on production. Page 50. Printers and the only brand we recommend (after countless tests and bitter mistakes). Page 51. How to identify a good photo lab to give you the results you deserve. Page 52. Framing, albums and sharing - fun stuff! Page 53. Our #1 tip on success in photography - no matter what level you are at. Page 54. 26 point checklist to transform you as photographer. Pages 54 - 55. (easily worth $20 alone) All this and much, much more for just $19.97.

Frankly, I think you'd have to a little crazy not to try this - if you are serious about capturing better photos.

[You can get it right now for just $19.97](http://kenduncanphotographytips.com/photo-explained-up.html)

[](http://kenduncanphotographytips.com/photo-explained-up.html) Regards,

Ken

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