The Life Coach Marketing Bible
*
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Now [4]
_"BEING A GREAT COACH WITH A LOVE FOR WHAT I DO AND A PASSION TO
MAKE _
_A DIFFERENCE WILL GUARANTEE ME SUCCESS AND ACHIEVEMENT RIGHT?"_
_WRONG!_
"TODAY\'S TOP LIFE COACHES UNDERSTAND THAT IF THEY WANT MORE
CLIENTS, IT\'S NOT DOWN TO BEING A GREAT COACH. YOU NEED TO BE A
FANTASTIC MARKETER WITH A SPECIFIC AND FOCUSED MARKETING PLAN"
Sean McPheat
** MY PERSONAL GUARANTEE **
Order "The Life Coach Marketing Bible" today, apply the methods and
if you don't start to get a never ending stream of paying clients,
I'll refund your money in full....AND YOU CAN KEEP THE EBOOK TOO!
Just to prove how good the Bible is, I\'LL SEND YOU A FREE CHAPTER
today!
Read on to find out more...
Sean MPheat
"THE BIBLE LEAVES NOTHING TO CHANCE - SEAN ACTUALLY TELLS YOU
WHAT TO DO AND HOW TO DO IT TO GET MORE CLIENTS"
THE CONSTANT BATTLE OF FINDING different ways of building my
coaching business was getting me down and was wasting a lot of time!
I signed up to one of Sean's newsletters and was so impressed by his
knowledge that I gave his Bible a go. I can say without a doubt that
THIS IS THE BEST MATERIAL I HAVE EVER READ about how to get more
clients. It's to the point and Sean actually tells you what to do and
how to do it
Tony Hillsdon
Coach margin-bottom: 0;">Hold your hand through the implementation
of PAY PER CLICK ADVERTISING
* Teach you the INS AND OUTS OF DIRECT MARKETING and recommend the
exact same formula that I use to bring home the bacon
* HELP YOU DESIGN YOUR MARKETING LITERATURE and sales letters to
make sure that you were doing yourself and your business justice.
* Tell you how to design and implement winning postcard campaigns
to GENERATE AN AVALANCHE OF LEADS AND REFERRALS
* Help you to overcome any fears of public speaking and will map
out a step by step strategy for you to GET MORE SPEAKING ENGAGEMENTS
WITH LESS EFFORT
* Cover the techniques and proven methods for you to be able to
GENERATE PR LIKE IT IS GOING OUT OF FASHION - and it's all free
remember!
* Teach you the exact same strategy that I use to PRODUCE 6 PAYING
CLIENTS OUT OF EVERY 10 FREE COMPLIMENTARY CALLS that I have with my
prospects.
* Help you to IMPLEMENT THE RIGHT NETWORKING TECHNIQUES to build a
support group and referall generating community that will enable you
to put your coaching business on automatiuc pilot!
* COVER THE RIGHTS AND WRONGS OF ADVERTISING in publications,
magazines and media and how to do it right first time.
COULD YOU JUST IMAGINE HOW SUCCESSFUL YOUR COACHING BUSINESS WOULD
BE IF YOU HAD ACCESS TO ALL OF THE INFORMATION DESCRIBED ABOVE?
Well now you can get all of that plus lots more besides!
WITHIN JUST 2 MINUTES FROM NOW you can have at your fingertips the
most practical, real-world techniques and strategies to kick-start
your coaching business and to ensure that it has a never-ending stream
of clients month after month.
Introducing....
Sean McPheat's
The Life Coach Marketing Bible
The Life Coach Marketing Bible is ALL OF MY VERY BEST MATERIAL
rolled up into one, very easy to understand publication.
In fact I am very proud of it!
The bible COVERS ALL YOU NEED TO KNOW TO GET MORE CLIENTS and to
make more money for your business.
"THE BEST MONEY I HAVE EVER SPENT ON MARKETING MATERIAL..."
I purchased The Life Coach Marketing Bible because I WANTED TO
IMPROVE THE NUMBER OF SPEAKING ENGAGEMENTS I was getting and I also
wanted to learn about how to set up my own life coaching website on
the internet.
Oh Boy, was I not disappointed! THE CHAPTERS ON THESE TWO AREAS
SIMPLY BLEW ME AWAY AND I HAVE IMPLEMENTED SEAN\'S ADVICE. Today, I
know exactly what to do if I want to turn on the tap for more speaking
engagements and I am in the process of setting up my website and
learning all about how to market my services on the internet which,
before reading Sean's book, I was really daunted about.
Thanks Sean - this is the best money I have ever spent on marketing
material.
Mark Williams
Life Coach
Mark Williams Associates
Just take a look at what The Life Coach Marketing Bible covers:
CHAPTER 1
WHAT TYPE OF COACHING BUSINESS DO YOU WANT?
In this chapter you will learn:
* The reasons why it pays to do a little prep before you start your
venture!
* How to decide whether to use your name as your brand or not
* Whether to set yourself up as a company or a sole trader
* How to select the right web address for your coaching business
CHAPTER 2
HOW TO GET RICH IN YOUR NICHE!
In this chapter you will learn:
* The advantages that you have if you concentrate on a niche market
* The harsh realities of failing to niche
* How to select a niche - how do you know what niche is right for
you?
* An exercise that will enable you to design your niche step by
step
* Where to find your niche market and how to contact them
* How to work out what problems your niche needs solving
* How to select what products and services you should offer to your
niche market
CHAPTER 3
THE PROS AND CONS OF OFFERING EMAIL,
FACE TO FACE AND TELEPHONE COACHING
In this chapter you will learn:
* The most effective ways and methods of using email coaching
* The most effective ways and methods of using telephone coaching
* The most effective ways and methods of using face to face
coaching
* How to use other services like workshops, teleclasses and
seminars
* How to name workshops and seminars so that they draw attention
CHAPTER 4
HOW TO SELECT, DESIGN AND USE INFORMATION
PRODUCTS FOR YOUR COACHING BUSINESS
In this chapter you will learn:
* The importance of generating passive revenue streams through
selling information products
* How to select which infomation products to offer for your
business
* How to name your information products to give them that selling
edge
* How to map out what you are going to write and when you are going
to write it
* How to set up an online payment system to take your orders
* How to get ebook and cd covers for your products
CHAPTER 5
HOW TO CREATE YOUR WINNING MARKETING MESSAGE
In this chapter you will learn:
* How to create your unique selling proposition
* How to position yourself as an expert
* How to make yourself different from all of the other coaches out
there
* Where and how to use your marketing message to attract more
clients
CHAPTER 6
HOW TO CREATE AN EFFECTIVE WEBSITE THAT SELLS
In this chapter you will learn:
* The importance and impact on your coaching business of having a
quality website
* How to get your website to appeal to your prospects
* How to write dynamic headings and sales copy
* How to focus on the benefits of your services rather than just
the features
* What pages your website should have and what to include on each
one
* How to get testimonials from prospects and clients
* How to choose the right hosting and design company for your
coaching business
CHAPTER 7
9 ESSENTIAL TIPS TO GUARANTEE YOUR WEB SITE\'S SUCCESS
In this chapter you will learn:
* The importance of having a quick loading site
* How to make your website look professional so that it gives
across the image you want
* Why enquiry forms are king and how to use these to great effect
* How to set up your site's navigation for your visitors to find
things easily
* What payment options to offer your clients and where to find
these
* The importance of setting up service level agreements when
responding to emails
* How to set up your website with your visitors MWR (Most wanted
response) in mind
CHAPTER 8
HOW TO FOLLOW UP WITH YOUR PROSPECTS -
NEWSLETTERS, REPORTS ETC
In this chapter you will learn:
* Why capturing the contact details of your visitors is so
important for your long term profitability
* How to follow up with your prospects on a regular basis and why
you should do this
* Whether you should offer a free newsletter, ebook or cd on your
site
* How to write a winning newsletter
* How to create a great name for your newsletter
* What content to include in your newsletter
* The optimum frequency for sending out your newsletter
* How to layout and structure each newsletter
CHAPTER 9
HOW TO GET HIGH RANKINGS IN GOOGLE, YAHOO AND MSN
In this chapter you will learn:
* Why Google, Yahoo and MSN have the search engine monopoly over
the rest and why it is important that you feature in their rankings
* How to select the right keywords for your website
* How the search engines rank your website - what do they use? how
to they do it?
* The importance of getting incoming and outgoing related links to
your website
* How to analyse your competitor's websites and how to use this
information to your advantage
* How often and where to place your keywords on your pages so that
the search engines pick them
* The importance of having a content rich website
* How to submit your site to the search engines
"I FOUND THE SECTION ON DEVELOPING YOUR RANKINGS
FOR YOUR WEBSITE PARTICULARLY HELPFUL, AS IT ISN\'T AN
AREA THAT I KNOW MUCH ABOUT"
"Sean's e-book is a GREAT GUIDE TO DEVELOPING AND MARKETING YOUR
COACHING BUSINESS.
