Mastering Google Adwords.

Mastering Google AdWords - Optimize Your Ad Campaigns








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Mastering
Google AdWords Select (ebook)
 
"Mastering
Google AdWords Select" is a comprehensive guide to optimizing your
Google
AdWords cost-per-click campaigns. Includes step-by-step
instructions to squeeze the maximum out of your advertising dollar,
explained with large screenshots and examples. Learn how to -


I. 
CUT ADWORDS CAMPAIGN COSTS



Cut
campaign costs by choosing the optimum cost-per-click for your keywords.
Reduce
costs FURTHER by the "right" usage of AdGroups.
Calculate
the maximum CPC that you can afford to pay before you start your
campaigns.


II.  ACHIEVE HIGH CLICK-THROUGH RATES



Learn
why maintaining high CTR is important.
Learn
how to create eye-catching text ads.
Learn
how to choose the right keywords for your ads.


III.
GRAB AND HOLD ON TO THE TOP POSITION



Learn
how to hold on to the top position WITHOUT outbidding your competitors.
Learn
how to improve the traffic (number of clicks per day)
Tips
& Tricks to boost your website conversion rates. (Number of
sales per 100 visitors).
Also Includes -
Google
AdWords Select FAQ (you won't find this on Google's website)
Google
AdWords Content Network ad syndication - Is it worth it?
CASE
STUDY: How to manage a Google AdWords campaign in a competitive
environment.
Importance
of Google AdWords keyword ROI tracking.
How
NOT to use Google AdWords.
Numerous
tips to promote your website by getting better ranking in Google
search results for your keywords.
 
View E-Book
Table of Contents or
View Pricing Details
 
 


 





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