Excerpt from product page

The Complete Guide To Highly Successful Offshore Software
Development
*

“HOW YOU TOO CAN BUILD ANY SOFTWARE EXACTLY HOW YOU IMAGINE,
REGARDLESS OF YOUR TECHNICAL KNOW-HOW AND FOR A FRACTION OF THE USUAL
COST”

THIS IS THE ULTIMATE STEP-BY-STEP GUIDE TO OFFSHORE SOFTWARE
DEVELOPMENT

FROM THE DESK OF COURT RODRICKS

RE: HELPING YOU SUCCESSFULLY OUTSOURCE SOFTWARE DEVELOPMENT

DEAR SOFTWARE ENTRAPRENUER IN TRAINING,

I want you to _LEARN FROM MY EXPENSIVE MISTAKES_, so you too can
BUILD ANY SOFTWARE YOU CAN IMAGINE WITH OFFSHORE PROGRAMMERS.

I want to help you AVOID THE COUNTLESS MISTAKES I made and show you
some great tactics I learnt along the way. These are the software
outsourcing secrets_ YOU WONT FIND ANYWHERE ELSE_, because they’re
from my own experiences.

This _Easy Software System_ is for two kinds of people:
- Those looking to build software but have LITTLE TO NO TECHNICAL
KNOWLEDGE
- Those who are currently outsourcing a software project and are
looking to SAVE TIME, MONEY AND GET BETTER RESULTS.

If you fall into one of these two categories then:

"I personally guarantee that by following the Easy Software System
you’ll have EVERYTHING YOU NEED to get your software built
regardless of
your technical know-how and for a FRACTION OF THE USUAL COSTS."

I’ve been involved with software development for the last 6 years.
From building websites, to PC and web applications, to iPhone
applications... And along the way I've made a huge amount of mistakes
costing me tens of thousands of dollars.

Yes, I've wasted tens of thousands of dollars in software
outsourcing and I’m a guy who has a university degree in it.

I’ve learnt all the traditional ways to get software built, which
great for normal software projects... but _WHEN YOU’RE OUTSOURCING
YOU’VE GOT TO DO THINGS DIFFERENTLY_.

You see, to properly take advantage of the cost benefits of
outsourcing you’ll generally have to send your project overseas.
Outsourcers don’t have the benefit of always being in contact with
you. So they make many independent decisions from a programmer’s
point of view and a lot of these decisions will be bad for you.

"YOU CAN’T AVOID IT... OUTSOURCED SOFTWARE
DEVELOPERS WILL ALWAYS TRY AND FIND THE QUICKEST
AND EASIEST WAY TO DO WHAT YOU ASK".

That’s why you need a really good method to communicate your
designs to your programmer. If you give them the usual fuzzy,
non-specific design ideas, you wont get what you want.

The problem is the REALLY GOOD PROGRAMMERS ARE _TERRIBLE_ AT
ACTUALLY DESIGNING YOUR SOFTWARE.

You see, any really good programmer is a strong “left brain”
logical thinker, which is the main skill you need when building code.
While designing an application is more of a creative “right brain”
thinking.

People are usually dominant in one or the other - not both. So
that’s why MOST PROGRAMMERS _HATE_ CREATING SPECS... but they love
using them because it makes it easier to focus on what their good at.

“THE _EASY SOFTWARE TEMPLATES_ WILL
QUICKLY GIVE YOU THE LEVEL OF DETAIL THAT’S
DIFFICULT WITH ANY OTHER METHOD.”

If you’re thinking that designed software specifications all by
yourself is going to be a hard... using the _EASY SOFTWARE SYSTEM’S_
DESIGN TEMPLATES MAKES IT SIMPLE.

You’ll have a STRUCTURED STEP-BY STEP METHOD to quickly plan your
software and go through all the functions you need. Also, if you want
someone to work with you on them, you’ll learn how to do this
cheaply and minimize the chance that they steal your all of your
ideas.

“WHILE THERE ARE OVERWHELMING REASONS TO OUTSOURCE
OVER DIRECTLY HIRING EMPLOYEES, THERE ARE SOME WEAKNESSES
THAT IF YOU DON’T MANAGE WILL TURN INTO BIG PROBLEMS.”

HERE ARE THE 3 THINGS THAT USUALLY GO WRONG WITH OUTSOURCING
SOFTWARE:

YOUR SOFTWARE DOES’T TURN OUT RIGHT

QUALITY IS THE BIGGEST PROBLEM with outsourcing software. Your
programmers could be the other side of the world so a lot of things
can go wrong because of different cultures and languages.

The main shift in thinking is that YOU DON’T HAVE THE BENEFIT OF
LOOKING OVER PROGRAMMERS SHOULDERS to see how they progress. Sometimes
it can be a months before you can actually see the software they’re
building for you. This means that the programmer can think he’s
built what you’ve described, but it can look nowhere near what you
imagined.

PROGRAMMERS TAKE TOO LONG

Most projects take longer than estimated. The 2 reasons your project
will take too long is that THE PROGRAMMER DIDN’T ESTIMATE THEIR TIME
PROPERLY or they DIDN’T UNDERSTAND THE SPECIFICATIONS.

Both of these issues would be your fault... because there is a
simple way to prevent these problems.

COST MORE THAN IT SHOULD

It’s a bit of an art working out how long software will take to
build. Bad outsourced developers can sometimes UNDERQUOTE AND THEN
DEMAND MORE MONEY MID PROJECT.

Or half way through, you realize that you should have design your
software differently.

Using the _Easy Software System_, you'll find a step-by-step system
to make it QUICK AND EASY TO DESCRIBE ANY SOFTWARE, which also makes
it EASIER FOR PROGRAMMERS TO QUOTE ON.

“THE EASY SOFTWARE SYSTEM FOCUSES ON MAXIMIZING

RETURN ON INVESTMENT, WHICH MEANS REDUCING COSTS AND

TIME AND INCREASING THE QUALITY OF YOUR SOFTWARE”

Here’s some of the things you’ll learn in the _Easy Software
System_:

The terms you’re going to be offered by the software developer and
what need should propose instead, to get UP 300% INCREASE in return on
investment

The little known 5 SECOND GOOGLE TRICK that helps QUICKLY FIND THE
BEST PROGRAMMERS for you software project... and why this WILL SAVE
YOU TONS OF TIME AND MONEY

Why you need help with your software design and how to get it for
LITTLE TO NOTHING

Why posting your project on sites like eLance.com, Guru.com and
RentACoder.com can kill your project immediately if you don’t TAKE 1
SIMPLE PRECAUTION

How to avoid spending $1000’s on design software by using ALL FREE
SOFTWARE using the_ Easy Software System’s_ unique method


Why bargaining on a price was the worst thing you can do and how I
stumbled upon a better way to GET SOFTWARE CREATED FOR NEXT TO NOTHING


Why 90% of outsource partners will be bad for your project and how
to QUICKLY REACH THE GOOD 10%

Why both the cheapest and the most expensive developers are usually
the WORST TO DEAL WITH

The sneaky way to legally STEAL SOFTWARE DESIGNS to save time and
money... This is like having answers to a test before you’ve even
started

The secrets to QUICKLY DESIGNING GREAT SOFTWARE... spend less time
on your designs using this step-by-step system

The 4 different types of outsource partners you'll come across and
why YOU'LL WANT TO ONLY DEAL WITH 1 OF THEM

How to get ANY SOFTWARE DEVELOPED EVEN ON A LIMITED BUDGET... and
pay a fraction the programmer usual cost!

THE PERFECT DEVELOPMENT TIMEFRAME and why any more can destroy your
project

How SOFTWARE IS MADE UP OF 5 SIMPLE COMPONENTS and how to use them
to easily describe your ideas... YOU WON’T FIND THIS ANYWHERE ELSE


How to get the CHEAPEST SOFTWARE PRICE FROM THE BEST PROGRAMMERS...
this has nothing to do with bargaining

*
*
*

“DON’T UNDER ESTIMATE THE IMPORTANCE OF THE WORK AGREEMENT

YOU CREATE WITH THE OFFSHORE SOFTWARE DEVELOPER...

IT CAN BE THE DIFFERENCE TO BEING WILDLY SUCCESSFUL, OR GOING
BROKE.”

Making a successful work agreement is just one aspect that YOU JUST
WONT LEARN BY YOURSELF.

I’ve put in years of trial and error trying to makes agreements
with software developers work well and only recently feel like I’ve
mastered it.

This means YOU’LL LEARN MY CLOSELY GUARDED TACTICS I USE TO
MULTIPLY YOUR RETURN ON INVESTMENT just by adding some simple terms.

A SNEAK PEAK INSIDE THE EASY SOFTWARE SYSTEM:

This is the ONLY A-TO-Z OFFSHORE SOFTWARE BUILDING MANUAL that takes
you behind the scenes to break down every facet into _quick_...
_easy-to-digest_ bites.

HERE ARE THE KEYS TO EACH MODULE...

_CONCEPT: DEFINING YOUR IDEAS_

We start off getting all your ideas about your software written
down, so you can start describing what you’re software will look
like.

_ANALYSIS: YOUR USERS AND THE COMPETITION _

This is usually the most neglected step but using analysis method
in the Easy Software System actually makes designing your software a
lot quicker.

_PLANNING: DECIDING HOW TO MAXIMIZE ROI._

Here you’ll start planning and prioritizing features mainly based
on return on investment.

_DESIGN: BUILDING SPECIFICATIONS FOR YOUR SOFTWARE_

I’ll show you the simple method I use to design software
precisely. Programmers love working with these because it’s designed
how they think.

_PROGRAMMER PARTNERING: DEALING WITH THE RIGHT PROGRAMMERS_

Finding the best programmers and making deals that will make your
software cheaper to build and quicker to release.

_DEVELOPMENT: YOUR SOFTWARE DELIVERED ON TIME AND TO SPEC_

Following a few easy steps, you’ll minimize development time and
issues you have with the software while being built.

_UPDATES: STRATEGICALLY IMPROVING YOUR SOFTWARE_

Learn how to efficiently manage your software designs to maximize
your return on investment.

_GLOSSARY: LEARN THE SOFTWARE DEVELOPMENT LINGO_

This is the easiest way to start to "talk the talk" when you're
dealing with programmers so you can get get competitive pricing and
better work.

“3 SIMPLE TEMPLATES ARE ALL YOU NEED. . .”

Templates are a great way to structure your software ideas and be
able to define your ideas. You'll get access to the 3 simple templates
I use... these give you the power to build ANY software you can
imagine:

__

_TEMPLATE 1: CONCEPT_

The concept template is used to define all your ideas for your
software. It’s the starting point when you think of a feature of
your software as you’ll map out how it works.

__

_TEMPLATE 2: ROADMAP_

The plan of functions you’re going to implement in the next
release and for future releases. This is used as your go to plan for
when all your features will be implemented.

__

_TEMPLATE 3: DESIGN_

The precise technical and functional specifications for your
software that shows programmers how your software will work

“SO HOW MUCH IS ALL THIS GOING TO COST?”

Let me say now... it's a lot less than you think... and far far less
than what it's worth...

Just an hour of my consulting will cost you at least a few hundred
and this guide is the _ULTIMATE OFFSHORE SOFTWARE BUILDING BLUEPRINT_,
and took _hundreds of hours_ to research and put together.

So I wanted the _Easy Software System_ to cost at least $500

If you think about it $500 is a fair price for a _step-by-step
system_ that will SAVE YOU AT LEAST DOUBLE THE COST PRICE ON YOUR
FIRST SOFTWARE PROJECT... not to mention the SAVING IN TIME AND HASSLE
having this blueprint as your guide.

...and it will cost this much one day, once I work with enough
people to get enough feedback to make this system 100% foolproof... so
it will work over and over again for anyone who uses it... without
needing to give them any support.

But until then I'm not going to charge that $500 price today.

Not even half that... Not even a quarter that price!

“Yes, Court... Lets Get Started!”

I'M READY FOR THE _EASY SOFTWARE SYSTEM_ ALL FOR THE _CRAZILY CHEAP_
ONE-TIME INVESTMENT OF JUST $99.95.

I realize that this price is only when the _Easy Software System_ is
in "beta" testing... Because this is the first release and I get
EXCLUSIVE DISCOUNT PRICING BEFORE THE OFFICIAL LAUNCH.

I'm taking absolutely no risk because my trial is backed by an
unheard of...

60 DAY NO-QUESTIONS-ASKED
100% MONEY-BACK GUARANTEE!

Once you’ve gone through the _Easy Software System_, if you
don’t think this is the SIMPLEST, MOST DIRECT WAY TO SUCCESSFUL
OFFSHORE YOUR SOFTWARE DEVELOPMENT FOR A FRACTION OF THE COST... Or if
for any reason you’re not 100% happy with the system...

Just send us an email within 60 days and you’ll get every penny
back...

I’m so sure the _Easy Software System_ will work for you that
I’m taking all the risk. So click on the button bellow and get
started right now!

“HOLD ON A MINUTE. . . WHERE ARE MY BONUSES?\"

I don't really believe in adding _fake_ bonuses just to boost the
look of the package. EVERYTHING YOU NEED TO KNOW IS IN THE
STEP-BY-STEP BLUEPRINT...

But I am going to add 2 special bonuses to give you no excuses for
starting right now.

BONUS 1 - ONE YEAR PERSONAL EMAIL SUPPORT (VALUED AT $99.95 / MONTH)

Exclusively for the beta members, I'm offering you something very
valuable to me - my time. You see, I know how you're feeling with your
first software project because I've been there before. So I will be
right here if you ever get stuck.

This kind of personal support is only being offered for a limited
time to beta members for a simple reason... There is only so much time
I have.

After I work with enough members and release the next version of the
_Easy Software System, _I won't be including email support like this.


BONUS 2 - ALL FUTURE UPDATES FOR FREE (VALUED AT $99.95 A YEAR)

This is the first version of the _Easy Software System_ but it will
be updated at least every year to make it easier to use based on
feedback. You'll get every all of these updates for free, with your
beta membership.

To your ultimate success,

Court Rodricks
Founder of Easy Software Outsourcing

PS— You're getting everything I know about outsourcing software.
This is the stuff you can't find anywhere else... I know because I've
looking for it and had to build my own system over the years using
trial and error. This mean using the Easy Software System you can _hit
the ground running _and start straight away.

Copyright 2010. EasySoftwareOutsourcing.com
All Rights Reserved.

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