Thumbnail Media Planner - Uses and benefits
*
Online Video, Social Media & Mobile Media, 2009 Media Outlook &
Costs
!
$69.95!
HOW THE THUMBNAIL PLANNER CAN HELP YOU
CLIENT TESTIMONIALS
"I always take it with me to meetings..." - H.G. Partner Media
Company
"Saves me a lot of time..." - R.G. Account Manager
"Very well done, excellent information for those needing
information about media and what media costs..." - J.F., Attorney at
Law
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ClickBank Affiliate Marketing
CLICKBANK
AFFILIATE MARKETING Q&A
-------------------------
Topics
* AFFILIATE PROGRAM BASICS
* WHAT IS THE THUMBNAIL MEDIA PLANNER?
* WHY BUY A THUMBNAIL MEDIA PLANNER?
* TARGET MARKETS
* MARKETING STRATEGIES
* KEYWORDS
AFFILIATE PROGRAM BASICS
*
We are seeking affiliates who want to make good money selling an
established, quality marketing product to businesses who advertise
*
Sell for $69.95 (digital edition)
*
Make a 50% commission on every sale
*
Thousands have been sold for up to $79.95 per unit with little
marketing support
WHAT IS THE THUMBNAIL MEDIA PLANNER?
*
A Professional Media/Marketing Guide for Business (104 pp)
*
Includes costs/rates for advertising in national & local media such
as television, radio, magazines, online, etc.
*
Also includes audience information, media trends, media research
*
Added in 2009: Social Media, Mobile Phone, Internet Video
WHY BUY A THUMBNAIL MEDIA PLANNER?
*
Use the Planner to develop marketing and advertising programs
*
Media Prices are down in this economy creating a buyers' market--
don't overpay for media time or space!
*
Agencies can demonstrate media acumen to clients
*
Use for new business presentations
TARGET MARKETS
*
Advertising Agencies
*
Companies/Advertisers
*
Media (TV, newspapers, magazines, online, radio, etc.)
*
Entrepreneurs
*
Professors/students
MARKETING STRATEGIES
*
CPC
*
Social Media
*
Email
*
Blogs
*
Direct sales, e.g., to advertising agencies
*
Telemarketing
*
Direct Mail
*
Many other sales channels possible!
KEYWORDS
*
Advertising media, advertising rates, ad rates, media costs, media
rates, media planning, media buying, television advertising rates,
online advertising rates, internet advertising rates, magazine rates,
newspaper rates, and many others!
Improve Professionalism
IN A MEETING INVOLVING MEDIA PLANNING? HAVE MEDIA PLANNING ANSWERS
INSTANTLY. PROJECT PROFESSIONALISM. IMPROVE CLIENT AND MANAGEMENT
PERCEPTIONS.
* Project a professional image by having instant answers.
* Have advertising rates & media statistics at your fingertips.
* Level the playing field with more experienced clients & peers.
* Explore alternatives quickly.
* Contribute more often in meetings.
Save Time
SAVE YOUR TIME & STAFF TIME BY ANSWERING MANY MEDIA PLANNING
QUESTIONS ON THE SPOT. FEWER UNNECESSARY ASSIGNMENTS. PREPARE QUICKLY
FOR MEETINGS.
* Give complex rough estimates in record time.
* Eliminate unnecessary assignments.
* Explore all options before committing valuable time and effort.
Increase Productivity
LOOK QUICKLY AT SEVERAL OPTIONS AND SCENARIOS. DEVELOP PRELIMINARY
MEDIA BUDGET FORECASTS. DISCOVER NEW IDEAS.
* Use saved time on important issues.
* Reduce the stress in your office and raise the efficiency level.
Increase Cross Media Knowledge
VITAL FACTS ON MARKET TRENDS AND ALL THE MAJOR MEDIA RIGHT AT YOUR
FINGER TIPS... NATIONAL, LOCAL...
* See Thumbnail facts on all major media, local & nationalall in one
compact place.
Do _Thumbnail_ Media Planning !
EXPLORE OPTIONS & SCENARIOS QUICKLY "IN ROUGH" BEFORE COMMITTING ALL
YOUR TIME.
* Develop "rough" Thumbnail Plans in minutes, not hours.
* Evaluate feasibility of rough options and requests in just
minutes.
* Explore new ideas and alternatives in less time.
* Support your recommendations with immediate facts and statistics.
* Construct rough local marketing plans faster than ever before.
Prepare Sales Pitches & Presentations
USE THE 2009 THUMBNAIL MEDIA PLANNER TO HELP PREPARE SALES PITCHES
AND PRESENTATIONS WHILE GAINING INSIGHTS INTO COMPETITIVE MEDIA. DRAW
UPON...
* Industry spending trends
* 2009 media market outlook by medium
* Non-traditional media ideas
* Media audience and cost relationships
* Relative efficiency of national vs. local media
ALSO:
* Develop your own Thumbnail Plans and analysis
* Discuss availabilities, strengths and weaknesses of all the major
media like a professional
* Evaluate the market potential and cost efficiency of the top 100
DMAs
* Identify markets of opportunity
Much, much more!
