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Content-Type: text/html Writing for international readers: Writing
for the World
SO, YOU WANT TO IMPROVE YOUR WEBSITE?
DISCOVER HOW TO HELP YOUR WEBSITE VISITORS, MASSIVELY IMPROVE YOUR
CONVERSION RATE, AND REACH THE WIDEST POSSIBLE WORLDWIDE AUDIENCE WITH
YOUR MESSAGE
IT'S QUICK, EASY AND WILDLY PROFITABLE FOR YOU
Did you know?
* A huge chunk of all the web pages, ebooks, articles, blogs, sales
letters written in English originate in the USA.
* There are far more English speakers world-wide than there are in
the USA.
This means at least one in three visitors reading your content
written in 'American English' will think that your style is BIZARRE.
That your language is UNUSUAL. That your grammar is WRONG.
And That Will KILL Your Sales Conversion, Opt-Ins ">need this book.
Find out
* the everyday words that will make your international readers
click away fast
* how to avoid seeming arrogant or ignorant
* forms of writing that make your text difficult to read
* how to use punctuation so that it helps your readers
* why apostrophes are so hard for foreigners, and what to do about
it
Here's what Dr Mani, one of the most respected writers and marketers
on the Internet, says about this report:
How exciting can a book about English usage in 'Writing for the
World' authored by a self-confessed 'pedant' - and a Ph.D. to boot -
be?
Surprise, surprise. VERY interesting indeed, as I just found reading
Kathy Lang's nice, short report about written English.
If you write for a global audience, online or off - on your
websites, articles you create for yourself or clients, in print
publications or ebooks, anywhere at all - you will find this quick
read very helpful.
To add flavo(U)r to the feast, there are some pithy quotes included
- my favorite was this by Oscar Wilde:
"The difference between literature and journalism is that journalism
is unreadable and literature is not read."
If only everyone writing ebooks/reports could densely pack so much
value into a crisp, short report, while keeping it entertaining and
lively so it becomes an easy, fun read... well, ebook sales may just
EXPLODE! This is one of the nicest reports I've (oops, I have) read in
a while.
And to top it all off, the report gets an 'A+' rating for layout and
formatting. Well done, Kathy. You've set a standard for creating
quality special reports that many can use as a benchmark to aim for.
Dr.Mani
http://EzineMarketingCenter.com
Martin Avis, author and publisher of the popular and highly
respected motivational newsletter _Kickstart Daily_, said:
As a writer, I'm always very conscious of how words can be
misunderstood, or worse, not understood at all, by international
readers. I have three whole shelves of books on 'writing' right beside
my desk. This morning I discovered a short report by Kathy Lang called
'Writing for the World' that makes a lot of my books redundant.
In just 18 pages, Kathy explains many of the pitfalls of writing for
an international audience and how to avoid falling into them. It is
succinct, accurate and very helpful indeed. Best of all, it is priced
so that everyone can afford it.
If you ever write anything (in English) that is intended to be read
online then I strongly recommend Kathy's report.
Martin Avis
http://www.kickstartdaily.com
Another Internet veteran, Terry Heath, comments:
Kathy Lang's 'Writing for the World' revisits several
often-forgotten principles of powerful writing. The most powerful
writing is the most understood writing, and this concise guide will
certainly help your writing be more understood. However, the real
magic of Dr. Lang's approach is that its principles can be absorbed in
less than 20 minutes.
Terry Heath
http://www.terryheath.com
David Elefant of Elefant Media said:
Your report has enabled me to understand correct punctuation
painlessly. Even in some (English speaking) countries, you may think
you are understood but the reality is different.
Readers of this report can easily apply its contents making their
ebook, web page etc.. comphrehensible to a world wide audience. Buy
this report, a larger audience means more sales.
David Elefant, Elefant Media Group
http://www.value-guides.com
Terry, an American based in Italy, wrote:
English is known as a difficult language to learn. If you write for
an international audience where people know English as a second
language, this is a good report. As American speakers, we don't always
know what makes our writing more difficult to understand for non
native speakers and this can definitely be an eye opener.
In this book there are excellent tips which help you make your
written material more accessible and understandable for your
international clients or audience. Besides a list of suggestions,
there is also a checklist to make implementation easier.
I definitely recommend this report. I wish there had been something
like this for a language I am learning now. If people had followed it,
it would have made my life a lot easier!
Ian Mc wrote:
This is an interesting subject that I also have several bugbears
about so I really enjoyed your report. I discovered (realised?)
something that I had been doing wrong and it really surprised me, the
distinction detween its and it's.
Although I do believe that to an extent some of the correctness is
not really required for the internet world, in a lot of cases this
should be required reading and is certainly an excellent crash course
on the subject.
Ian Mcintosh
From an international reader:
The report opened my eyes to a crucial insight that has eluded me
and probably most people who write on blogs, copies for marketing, and
generally on the Internet. Writing for more customers means writing
for the World!
Thanks for the report! Hope there's more to come!
Juan Paulo Ilustre
Ateneo de Manila University
Candace Gill wrote:
I have just finished reading Writing for the World. The educational
value is something I began placing into my own writing immediately. I
had no idea that my writing was difficult for the majority of my
readers. The insight will help grow my international audience while
offering them easily understood information. I love the handy
checklist too. This is a must read for any writer and a great primer
course before you even pick up the pen!
Candace Gill
http://www.onestopwebshop.biz
If you write for the internet, you can't afford to do without this
report. How many other ways do you know to improve the quality and
attractiveness of your articles and web pages - in twenty minutes?
Get YOUR copy of for just $17 NOW
If you are still not sure, you can see a
"WRITING FOR THE WORLD" will help you
* write in ways that will make your pages more attractive to
international readers
* get basic punctuation right
* create web pages, blogs, articles, books and reports that your
visitors will enjoy reading
If this report does not meet those expectations, then you are
entitled to a 100% refund at any time, with no questions asked.
SPECIAL BONUS
This special bonus of 101 Quotable Quotes will help you
* Whenever you are stuck for something different to say
* Give your writing a little variety
* Make your text stand out from the crowd
and there's more! You have Master Resell Rights to this Bonus, so
you can sell it or give it away to your friends and visitors too, so
long as you don't change it.
You have nothing to lose, and everything to gain in increased
credibility and more conversions.
What are you waiting for?
Get YOUR copy of for just $17 NOW
If you have a question about WRITING FOR THE WORLD, please email
Kathy at:
CAPESPEARHELP@GOOGLEMAIL.COM
(c) Cape Spear Press 2008
