Stylist Marketing Secrets
ATTN: If you're in the stylist industry, here's some startling
news...
You're losing money
every day!
"If you're a hair stylist, and your business
isn't making as much money as you want, then
you've come to the right page. Read carefully so you
don't make the same mistake Sherry made..."
Sherry's been a hairdresser for nearly 15 years, working 6 days
most weeks, has a regular clientele, and yet...
she's barely making ends meet!
Amanda, on the other hand, graduated from cosmetology school less
than 2 years ago, works 3 or 4 days a week, and like Sherry, has
regular clientele. The difference is she makes more than double the
amount of money Sherry makes!
How is it possible that Sherry's barely getting by? She works more
days, she's more experienced, and she's got regular clients, too!
Sherry is just like 90% of the hairstylists around you; doing her
job, not building her business.
So while Sherry was working harder, Amanda worked smarter. Amanda
started marketing her business even before she got out of school. By
the time she got her license, she already had a two week waiting list
of clients. She's able to work fewer days because her chair is full
all day long. The phone rings constantly with new clients asking for
her by name. And she's booked solid for a month at a time.
SHERRY DIDN'T KNOW SECRETS LIKE:
HOW TO KEEP AN APPOINTMENT BOOK FULL WEEKS IN ADVANCE
FIVE WAYS TO RADIATE PROFESSIONALISM
HOW TO MAKE SURE CLIENTS NEVER CANCEL
THE BEST WAY TO MAKE CURRENT CLIENTS WANT TO SPEND MORE MONEY
EFFECTIVE, LOW-COST WAYS TO ATTRACT STEADY STREAMS OF NEW CLIENTS
HOW TO HARNESS THE IMMENSE POWER OF THE INTERNET TO INCREASE
BUSINESS SALES AND PROFITS
It doesn't matter whether you're a hair stylist, nail technician,
new grad, make up artist, massage therapist, colorist or
aesthetician...
IF YOU'RE NOT PROPERLY MARKETING YOUR BUSINESS,
YOU'RE LOSING MONEY EVERY DAY...
EVEN THE DAYS YOU WORK!
Hey, it's not your fault...
They don't teach this stuff in school. And they didn't even mention
it back when Sherry was in school. The majority of people in the
stylist community get their license, have business cards printed and
think they're good to go. Maybe they think new clients will magically
appear as regulars move away or stop coming.
They depend on the shop owner to advertise for them, or bank on the
fact that the franchise is so well known they'll get lots of walk-in
trade. Walk-in trade is good for extra cash, but you should never
count on them as the bread and butter of your income.
Why? Because there's no loyalty in walk-in clients. You don't have
the opportunity to build a relationship with them. No, you should
never rely on walk in trade. In fact, your goal should be to increase
your business to the point you don't have an empty slot in which to
put a walk-in. Let them go to the hairdresser who's just doing a job,
because you're too busy building a business.
At the other end of the spectrum are the ones who spend gobs of
money, month after month, advertising their business in the wrong
places, wondering why business is not picking up more. They're the
ones who have to stay till 8 or 9 o'clock at night, trying to make
enough to cover their bills.
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Now, I can almost read your thoughts right this second...
"I don't know the first thing about marketing"
"I wouldn't even know where to begin"
"What the heck IS marketing, anyway?"
"Doesn't the shop owner take care of that?"
"I don't want to sell anything"
"I've already got business cards, that's advertising, right?"
"How hard is this marketing stuff?"
"How much time will I have to put in it?"
"Isn't it expensive to advertise?""
You don't need to know anything about marketing to get started!
Marketing your business just means promoting it. Advertising the
right way, in the right places. It's really so simple, I couldn't
understand why more stylists were not doing it. So I did some research
and found that no one was teaching them how.
Everything you need to know to explode your customer base and
increase your profits can be found in "8 Top Marketing Secrets Every
Hairstylist Needs to Know". The easy to use techniques are explained
in step by step detail.
In today's competitive marketplace, it's not enough to just have
business cards to hand out. You have to take an active role in your
own business promoting. In order to enjoy the benefits of a large
client base, you can't depend on someone else to do your marketing for
you. Even if you're part of a well known salon, any advertising done
is done for the salon's business, not yours.
With "8 Top Marketing Secrets Every Hairstylist Needs to Know",
you'll have a blueprint you can follow to make promoting your business
as easy as possible, even if you think you can't sell water to a
thirsty man, or don't want to sell anything at all. Believe it or not,
you're already selling something every day.
Sometimes you sell your child on the idea of eating his vegetables.
You sell your customer on a different hair style or color. You sell
your husband, wife or significant other on taking a trip next weekend,
or even something as simple as watching a certain TV show.
The reason those examples may not seem like 'selling' is because you
don't have to think about the 'strategies' involved. And that's how
easy it will become when you learn how to successfully promote your
business. It doesn't have to be hard, or expensive or time consuming.
You just need a plan laid out for you to follow.
The number one thing your success hinges on. Get this wrong and you
lose the opportunity to make more money.
The one tool you desperately need to expand your business. You don't
get it at the beauty supply house and it isn't found on a work
station.
The secrets of getting your clients to market your business for you.
It goes far beyond word of mouth and your business will grow at
astonishing speed.
FIVE SIMPLE WAYS TO ENSURE CLIENT LOYALTY. THEY'RE INCREDIBLY
SIMPLE AND AMAZINGLY EFFECTIVE, YET MOST HAIR STYLISTS ARE NOT TAKING
ADVANTAGE OF THEM.
DISCOVER A PROVEN MARKETING TECHNIQUE TO ADVERTISE YOUR
BUSINESS...THAT DOESN'T COST A DIME. THIS ONE TECHNIQUE HAS THE POWER
TO DOUBLE YOUR BUSINESS WITHIN DAYS.
HOW TO GET YOUR LOCAL PAPER TO ADVERTISE YOUR BUSINESS...FOR FREE!
FIND OUT WHY THEY'RE DESPERATE TO HELP YOU.
THE MOST IMPORTANT PLACE YOUR BUSINESS NAME NEEDS TO BE SEEN...AND
IT'S NOT THE YELLOW PAGES!
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Every day you're not actively promoting your business, you're losing
future money. Why wait? Get your copy of 8 Marketing Tips Every
Stylist Needs to Know today and you can be putting to use valuable
business building techniques as early as tomorrow.
Click the pink button below and you'll gain instant access to all the
ways of building your business you can start applying immediately. At
$29.95 it's less than you'd pay for one small ad in your local
newspaper and the information contained inside will help you spread
the word about your business far beyond the reach of a local paper.
If you order today, you'll also receive three valuable reports,
absolutely free!
1. Crafting the Art of Referrals: Getting and Keeping New Customers
through Word of Mouth Advertising. It's not enough to tell your
clients to tell their friends. This short, meaty report shows you ways
that will have your customers referring every person they meet, and
they'll love doing it! 2. You're Not "Just a Cosmetologist" --
Revising your elevator speech --- Networking is all about selling
yourself in the first 30 seconds of meeting someone. How do you
describe what you do? Do you simply "cut hair?" Working on your
elevator speech is as important as polishing your resume. Never heard
of an 'elevator speech'? Don't have one yet? You'll learn what it is,
how it's used and how to create an interesting, informative 30 second
synopsis of you and your business.
3. Six Best Ways to Use Forums and Blogs to Drive Traffic to Your
Website or Social Network PageHow to create, manage, and keep up an
interesting forum/blog "persona" and how to get people to Digg,
Deli.cious, and spread your message to their networks and their
networks' networks, and their networks' networks' networks. Sound
confusing? This report makes it all perfectly clear!
Claim your copy of 8 Marketing Secrets Every Stylist Needs to Know
PLUS your free reports by clicking on the pink button. You'll be taken
to a secure payment page to enter your information. The downloadable
ebook and the free reports will be sent to you instantly.
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All Payments Processed Securely Through Clickbank.
Instant Access After Payment! 60-Day Unconditional Refund Policy!
P.S. I'm not sure how long 8 MARKETING SECRETS EVERY STYLIST NEEDS
TO KNOW will be available at the introductory price of $29.95, so
unless you're already making all the money you want, grab your copy
today!