101 Ways to Power-Up Your Writing | Tips and Advice from a
Fortune 500 Writer
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WHO IS
DR. UGUR AKINCI?
Ugur has been a copy writer, editor, desk top publisher, journalist,
and technical writer for over 20 years, including the last 10 with
Fortune 500 corporations.
He has published over 500 web articles, written over 100 user
manuals and other technical documents, provided web content and
commercial copy for dozens of clients like Atlas Productionz, Beyond
Portals SAAS Systems, Builderwire, CHI Engineering Associates, Climate
Clean, cpSphere Management Consultants, David Blount-Porter,
Entrepreneurial Thoughts, HBW Financial Services, Healing Art Program,
Healthy Back Institute, Independent Lubricant Manufacturers
Association, Jessie Wilson, Mobile FIT Solutions, My-E-Alerts, Nurse
Recruiter Job Board, Omex Financial Services, Potomac Vacuums and
Appliances, Private Tutor, Raise Your Immune IQ, Reno Homes, RK
Express Coffee, Sagent Healthcare Staffing, Team Everest Marketing,
The Mortgage Wizards, Tianello Fashion Inc., Vision Media, Web2Expense
Travel & Expense Management, Web of Benefits, and Your Home Buying
Assistance Programs.
He has written for dozens of blogs in the past. Currently he writes
technical writing columns for _Freewritinggigs.com_
Ugur is also the author of _Flickering Dreams: A Collection of Movie
Reviews_, _Copyright-Free Articles Volume 1_, and _Copyright-Free
Articles Volume 2_ and two ezine newsletters about copy writing and
technical writing, respectively.
WHAT DID THEY SAY ABOUT UGUR AKINCI?
"Ugur did an excellent job solidifying our pile of divergent
messages into an excellently refined pitch for the intended audience."
Ryan Koonce
President
RK Express Coffee
Austin, TX
--------
" Dear Ugur,
Thanks so much for the amazing work you have done for us.
At the time we contacted you, we were confused and lacking direction
with our website and promotional campaign.
Since then (just a few short weeks!) you have helped us to finish
our entire website (which is pulling high quality leads consistently)
and begin our marketing campaign.
I cant tell you enough how much we appreciate not only your expert
copywriting services, but also your generosity in going well above and
beyond the work you have invoiced us for. We only wish we could have
found you sooner.
A truly satisfied customer! "
Carl Humphrey
Vision Media
Odessa, TX
--------
"Dear Ugur,
Thank you again for all your hard work, creativity and genuine
interest in our non-profit.
Your expertise in writing fundraising letters and your desire to
help with our cause have been wonderful additions to our organization.
We look forward to a very successful campaign in the fall thanks to
you and also look forward to an on-going relationship to aid the
survivors of domestic violence for many years.
Thank you again for all your help and enthusiasm.
Cordially,"
Johanna Crawford
Executive Director
Web of Benefit, Inc.
Boston, MA
--------
"Dear Dr. Akinci,
We wanted to thank you for your great work product.
The articles were insightful. The job was performed on time and on
budget. We will continue to use your services.
I would highly recommend your services to any company or individual
that wants efficient delivery of product requested."
Bradley Yourist
The Mortgage Wizards, Inc.
Los Angeles, CA
--------
"Ugur can probably deliver just about any piece of material you may
need for your company. He really knows how to put together strong and
powerful copy.
He was also great at extracting the right information from me to
deliver copy that hit home. Not only is he a great writer, but he is
professional, diligent and knowledgeable in his field.
I highly recommend him to anyone looking for first class copy and
professionalism!"
Rebecca Kordecki
President
MobileFIT Solutions
New York, NY
--------
"Ugur, I would like to thank you for writing such a magnetic press
release.
I am most impressed by your ability to write a press release on a
topic which may be completely foreign to you. The release read as
though you had been in my line of work for years.
After you had completed the piece I found that I was even excited to
read the information and I had been staring at it for two days. I also
had run it through two other people to edit and spruce up the copy.
Your work after they had gone through it shows that you are clearly a
leader in the industry.
I am in gratitude for your work and thank you immensely for taking
the time to write this press release for me."
Jessie Wilson
Spiritual Healer
Vancouver, B.C., Canada
--------
"As a financial counselor, I have benefited a great deal from Ugur's
professional review of my two different web sites. Any business that
would like to rev up its web site should take advantage of Ugur's web
design and copy experience. His comments and suggestions were really
what my business needed at this point in time. Very pleased."
Dr. Robert Chang
HBW Financial Services
Los Angeles, CA
HOW GOOD IS YOUR ENGLISH?
Do you worry if you've made a mistake after you write an important
email to your boss and hit the SEND button?
Do you write articles, professional reports and marketing copy that
have avoidable mistakes?
WHY TAKE CHANCES?
Order this book to improve your English and write POWERFUL copy
today.
Use these 101 methods to communicate your ideas correctly, with
greater clarity!
WRITING MISTAKES HAVE A COST...
(EVEN IF THEY ARE TOO POLITE TO TELL IT TO YOUR FACE)
At a minimum, people call you back and ask what you exactly mean to
say and force you to spend extra time and energy to re-explain
yourself.
If the situation continues, a time comes when people start to
question your ability to communicate.
You can even lose a job or a loved one due to a bad choice of words
or an awkward sentence that fails to express what you're really trying
to convey.
THIS DOWNLOADABLE E-BOOK WILL TEACH YOU EVERYTHING THAT I'VE LEARNED
ABOUT clear powerful writing which gets the job done and makes an
impact!
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101 WAYS TO POWER-UP YOUR WRITING
SHOWS YOU WITH NUMEROUS EXAMPLES
HOW TO BE A MORE EFFECTIVE WRITER AND
how to achieve more through the power of clear communication.
APPLY THESE METHODS, ELIMINATE NEEDLESS ERRORS FROM YOUR
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........................................................................REPORTS
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SITES
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COPY
and improve your life and career today!
HERE ARE SOME OF THE 101 POWERFUL WRITING METHODS
you'll learn in this 132-page e-book:
2 GOLDEN RULES OF COPY WRITING. PAGE 64.
2 methods to capture the essence of an issue. Page 16.
2 structural elements your copy must have to sell anything. Page 66.
3 methods to eliminate adverbs. Page 55.
3 ways to create a sense of urgency. Page 76.
4 important rules of writing emails for mobile devices. Page 98.
4 secrets of powerful envelope copy. Page 72-74.
4 steps to write a perfect press release. Pages 113-116.
4-U method for powerful headers. Pages 69-71.
7 secrets of successful newsletters. Pages 111-113.
A shortcut to writing hot catalog copy. Pages 74-76.
An easy visual method to remember to use lay or lie. Page 56.
Do you know the best way to use "and"? Page 57.
Examples of gobbledygook to avoid at all costs. Page 35.
HOW AND WHY TO REPEAT YOUR MAIN IDEA? PAGE 8.
I was expecting not to like
_101 WAYS TO POWER-UP YOUR WRITING..._
..................................................................................................................................................................
Frankly, I was expecting not to like 101 Ways to Power-Up Your
Writing, because there are already too many writing books and it
sounded like a rehash of old writing advice in a new package.
I was pleasantly surprised to discover a lot of fresh ideas and
great advice I can actually use in my OWN writing to communicate more
clearly and persuasively, and I highly recommend this book to everyone
who writes.
BOB BLY
Legendary Copywriter and Bestselling Author
bly.com
How to keep your tenses straight? Page 22.
How not to overplay your hand? Page 21.
How not to repeat words? Page 31.
How not to underestimate your readers? Page 32.
How to use indicative and subjunctive moods? Page 41.
How to use the 4 golden rules of step-by-step descriptions? Page 39.
How to write for an international audience? Page 91.
How to avoid misplaced modifiers and dangling participles? Page 52.
How to avoid pontificating? Page 31.
How to avoid making these embarrassing vocabulary mistakes? Pages
46-51.
How to avoid stuffy English? Page 84.
How to avoid top 10 blogging mistakes? Page 88.
How to be consistent in voice, mood and tense? Page 13.
How to be specific? Page 10.
How to break up mega sentences? Page 28.
I highly recommend this e-book to improve your writing...
..................................................................................................................................................................
I loved _101 Ways to Power-Up Your Writing_.
I especially enjoyed tips 5, 22, 62, 81, and 86.
It's a rare occurrence when I find several action steps to work on
immediately after going through a product.
I highly recommend this e-book to improve your writing.
TERRY DEAN
Internet Business Coach and Master Marketer
MyMarketingCoach, LLC
terrydean.org
NEW CASTLE, IN
How to change a prepositional phrase into a participle? Page 58.
How to create a PR buzz by making factual comparisons? Page 89.
How to cut out what's not necessary? Page 29.
How to eliminate "in order"? Page 58.
How to eliminate "very" from your sentences? Page 54.
How to eliminate simply? Page 38.
How to eliminate ambiguity? Page 33.
How to eliminate expletives? Page 30.
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How to eliminate sentence fragments? Page 23.
How to formulate your USP? Page 79.
How to generate answers, and not new questions? Page 67
How to get rid of "is-and" construction? Page 58.
How to get rid of sloppy copy? Page 83.
How to lift your direct mail response with lift letters? Page 84.
How to pay attention to historical time? Page 56.
How to punctuate "e.g." and "i.e." correctly? Page 42.
How to start copy in mid-action? Page 38.
How to translate numbers into images and ratios. Page 41.
How to use "momentarily"and only correctly? Pages 60-61.
How to use 3 types of causality correctly? Page 19.
THE BEST BOOK WRITTEN ON WRITING I HAVE EVER READ!
..................................................................................................................................................................
"BRILLIANT!
IT IS ABSOLUTELY THE BEST BOOK WRITTEN ON WRITING I HAVE EVER READ.
YOUR METHOD OF TEACHING BY EXAMPLES BEATS THE TEXTBOOKS ALL HOLLOW.
Great work!"
J.F. (JIM) STRAW
Master Copy Writer and Internet Marketer
businesslyceum.com
DALTON, GA
How to use analogies? Page 14.
How to use colons and semi-colons correctly? Page 43.
How to use gender-neutral language? Page 12.
How to use hyphens correctly? Page 43.
How to use parallel construction? Page 25.
How to use proper opposites? Page 63.
How to use testimonials? Page 85.
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How to use white space when writing web copy? Page 11.
How to vary your sentence length? Page 27.
How to watch your transitive and intransitive verbs? Page 59.
How to write features and benefits copy? Page 65.
How to write green copy? Page 121.
How to write a movie review? Page 128.
How to write a sales resume (and the 7 crucial questions to ask)?
Pages 126-127.
How to use dashes correctly? Page 45.
IT WILL HAVE A PERMANENT PLACE ON MY DESK AS A REFERENCE GUIDE...
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_101 Ways to Power up your Writing_ was a great read! I found myself
chuckling at some points, and at other times I caught myself saying,
"Of course" The tips and hints that Dr. Akinci provides just make so
much sense.
ANYONE WHO READS THIS BOOK IS GOING TO BE INSPIRED TO BE A BETTER
WRITER, AS I WAS.
SPEND SOME TIME AT THE FEET OF A MASTER WORDSMITH AND DISCOVER WHAT
A DIFFERENCE IT WILL MAKE IN YOUR WORK AND, BY EXTENSION, YOUR LIFE.
_101 WAYS_ IS A TREASURE TROVE OF INFORMATION YOU CAN ACCESS TIME
AND AGAIN.
It will have a permanent place on my desk as a reference guide.
JODEE REDMOND
FREELANCE WRITER, EDITOR, AND INTERNET RESEARCHER
Columnist at FreelanceWritingGigs.com
LONDON, ONTARIO, CANADA
How to write a video game script? Pages 98-103.
How to write a vignette? Page 120.
How to write an obituary? Page 130.
How to write as you speak? Page 6.
How to write greeting card verse? Pages 103-106.
How to write headlines that work? Pages 67-69.
How to write investment newsletter subscription copy? Page 123.
How to write jokes & comedy? Pages 106-110.
How to write landing pages with high conversion rates? Page 91.
How to write like an "insider"? Page 82.
How to write microsites? Pages 93-95.
How to write opinion articles for article marketing? Page 110.
I WISH I HAD THIS RESOURCE YEARS AGO...
..................................................................................................................................................................
THIS BOOK IS FANTASTIC! I WISH I HAD THIS RESOURCE YEARS AGO.
This is a concise treatise on the English language and no matter
what type of writing you do, this book will make you a far better
writer.
UGUR AKINCI HAS TAKEN ALL OF THE MOST IMPORTANT ELEMENTS OF THE
ENGLISH LANGUAGE AND GUIDES US ON HOW TO USE THESE ELEMENTS MOST
EFFECTIVELY.
HIS EXAMPLES GIVE US EXCELLENT WORD PICTURES. AND HE USES HIS OWN
WRITING STYLE TO TALK TO US IN SIMPLE LANGUAGE SO WE CAN COMPREHEND
THE KEY POINTS QUICKLY.
I was an English major in college and spent four years laboring over
grammar and usage and this would have been the Readers Digest version
for me if it had been available.
I highly recommend this online gem to anyone who does much writing -
even if it's to improve your e-mails.
AL PORTER
COO
NURSE RECRUITER
NURSE-RECRUITER.COM
WALTHAM, MA
How to write professional service bios? Page 87.
How to write these 4 types of technical documents? Pages 116-120.
How to write tight? Page 97.
How to write with the hamburger method? Page 17.
How to write with your five senses? Page 9.
Importance of remembering your audience. Page 12.
When must you use jargon or else lose your client? Most writing
books neglect to mention this special situation. Read it here on page
62.
MY WRITING HAS TAKEN A NEW, MORE CONCISE APPROACH BECAUSE OF WHAT I
HAVE LEARNED IN YOUR BOOK...
..................................................................................................................................................................
"MY WRITING HAS TAKEN A NEW, MORE CONCISE APPROACH BECAUSE OF WHAT I
HAVE LEARNED IN YOUR BOOK ABOUT NOT BEING TOO TECHNICAL, EVEN IN
TECHNICAL DISCUSSIONS.
My proposals and introductions have gotten more attention from those
who 'know way more than I do', and fully appreciate my fresh, no
nonsense, get to the point writings.
You also taught me about writing as I speak, and I am a talker, and
writing with imagery that helps get my points across has also
increased my business.
Additionally, your insight relating to writing for as broad an
audience as possible has helped me reach deeper, and more rapidly,
into multi-layered organizations that I am pitching with my products
and services.
You are the penultimate guide to writing. Your insight is remarkable
and concise, and you are always growing your areas of expertise from
technical writings, to movie reviews, Internet copy, and even
obituaries.
THANKS AGAIN, AND KNOW WELL THAT YOUR BOOK WILL BECOME MY SOLE
RESEARCH TOOL FOR DOING MY WRITINGS! "
STEVE GREEN
PRESIDENT AND CEO
OMEX FINANCIAL SERVICES, INC.
Fredericksburg, VA
The merits of writing fast. Page7.
The importance of writing web copy for non-local visitors. Page 89.
The little known secret of hypothetical testimonials. Page 86.
What makes this direct-mail copy top notch? A detailed case study.
Pages 77-79.
WHEN MUST YOU USE THE PASSIVE VOICE? YOU MIGHT BE SURPRISED BY THE
ANSWER.
.............Page 23.
Why less is more? Page 36.
How not to make your readers think? Page 80.
How to eliminate to be? Page 40.
How to pay attention to your web page titles? Page 96.
Why you shouldn't use "nature" in a noun phrase? Page 59.
and more...
WITH HUNDREDS OF SPECIFIC EXAMPLES OF
how to improve your copy!
60-DAY Unconditional Money Back Guarantee !
HERE'S WHY YOU'VE GOT NOTHING TO LOSE:
PURCHASE AND TRY THIS PDF BOOK FOR 60 DAYS...
IF ANYTIME DURING THOSE 60 DAYS YOU ARE NOT 100% SATISFIED FOR ANY
REASON, I WILL REFUND YOUR $29, NO QUESTIONS ASKED.
YOU CAN KEEP BOTH THE BOOK AND THE BONUS GIFT (SEE BELOW), WITH MY
COMPLIMENTS.
SO WHAT DO YOU HAVE TO LOSE? NOTHING, EXCEPT ALL THE MISTAKES THAT
KEEP YOU FROM WRITING POWERFUL, WINNING COPY!
Click the button below to download your PDF copy (1.5 Megs) of this
e-book right away:
[4]
TO YOUR SUCCESS!
[5]
UGUR AKINCI, PH.D.
P.S. ORDER 101 WAYS TO POWER-UP YOUR ENGLISH TODAY AND I'LL ALSO
SEND YOU AN 86 PAGE FREE BONUS E-BOOK VALUED AT $29, HOW TO WRITE
CLEARLY: RULES AND EXERCISES ON ENGLISH COMPOSITION by Rev. Edwin A.
Abbott, M.A., Headmaster of the City of London School.
THE PERFECT COMPLEMENT TO 101 WAYS IS A 19TH CENTURY CLASSIC WRITTEN
IN 1883.
This 86 page Modern Edition is profusely annotated by Dr. Ugur
Akinci and contains dozens of clear writing tips such as:
How to avoid exaggerations?
How to avoid useless circumlocution and "fine writing?
How to be careful about using "not ... and," "any," "but," "only,"
"not ... or," "that"?
How to be careful about using ambiguous words, e.g. "certain"?
How to be careful about using "he," "it," "they," "these," etc ?
How to report a speech in the First Person, and avoid ambiguity?
How to use the Third Person properly?
When to use a Participle implying "when," "while," "though," or
"that"?
How best to use the method condensation?
How to avoid tautologies?
How to use the imperative mode instead of if?
How to use metaphors?
How to use the epigram method to your advantage?
Why, when using the Relative Pronoun, you must use "who" or "which,"
if the meaning is "and he" or "and it," "for he" or "for it and what
to do in other cases (with exceptions)?
How not to use "and which" for "which"?
How to use the principle of Suspense?
and much much more with over 110 Exercises!
Claim your BONUS E-BOOK (1.2 Megs PDF file) by ordering 101 Ways to
Power-Up Your English today!
.
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P.P.S. YOU NEED FREE ACROBAT READER TO OPEN AND READ THE DOWNLOADED
PDF FILES. IF YOU DO NOT ALREADY HAVE A COPY OF ADOBE READER ON YOUR
MACHINE, YOU CAN DOWNLOAD IT FOR FREE FROM HERE:
HTTP://WWW.ADOBE.COM/PRODUCTS/ACROBAT/READSTEP2.HTML [7]
P.P.P.S. IF YOU HAVE ANY QUESTIONS YOU CAN ALWAYS REACH ME AT
WRITER111-AT-GMAIL-DOT-COM. I REPLY ALL MY MAIL WITHIN 24 HOURS IF NOT
EARLIER. THANK YOU.
Copyright 2008 Ugur Akinci
